Community e-commerce and e-commerce community

First, the Community E-commerce community E-commerce, can also be said to be socialized business (Social Commerce), relying on the Community (social) user's power to guide business behavior, relying on consumers ' word-of-mouth impact on the potential consumers purchase decisions. Its manifestation is: Consumer Experience report ...

Community e-Commerce notes: Sishi ci tao Tao Lane mode

Wen/Dream Qinhuai every day I pass a road, there is a store, playing online shopping mall signs. I have been thinking, the West Temple Amoy Amoy Lane opened the third store? Until a few days ago, looking intently, only to find: "Amoy Amoy"-The original is a cottage version! This mall is indeed also in the West Shrine activities, build version, the gas.   But it doesn't seem to be related to the West Shrine. This time last year, the West Shrine block is vigorous investment. However, some time ago heard that the West Shrine block is not ideal, it seems to be closed, details are not known. And I, also planned a home industry offline store, after ...

Community O2O is not yet a true innovation industry

This year, the most popular word O2O, the first half is a variety of industries O2O transformation, we also see all sectors of people with O2O thinking to transform their products, but unfortunately few successful cases. The second half of the beginning of various community O2O concept, all kinds of O2O products with community concept to finance tens of millions, even the project has not started financing.   Iron Brother has friends just in last year's hottest field of business failure, also immediately packed to start community o2o Entrepreneurial Road. To the community as the core extension business can solve the last 500 meters delivery problem ...

The combination of social networking sites and E-commerce is a good attempt

Domestic social networking sites scramble to find new opportunities abroad since last year, domestic internet companies Youku, when, potatoes, 360 and so on in North America have traded in New York. And the Network Qin, Century interconnection is queuing IPO.   Liu Xingliang said that at present, the domestic social networking sites have developed to a more mature stage, which indicates that the domestic Internet companies after a period of time to explore has been recognized by foreign capital markets, this year or will usher in the peak of the listing. As for why social networking sites are keen to list overseas, Liu Xingliang that social-networking sites have many benefits for themselves ...

Social networking and business

Previously invited Alibaba Group to do a "social network and business" exchange, and ultimately from the social network phenomenon, network sociology, social E-commerce and other issues to explain. The Internet business model is three levels, the bottom is product-centric, the second is a platform-centric, and at the top level, a revolution brought about by community-centric social networking, as evidenced by the naming: in inefficient market economies, ownership and control are concentrated, but in an efficient market economy, information is open, Control was marginalized. The decline and fate of the intermediary with ...

The rewards of social networks: the influence of Consumer-to-consumer

"I must tell you something about the new brand of shoes I just found." "Such a statement can cause a marketing person's heart to explode with pride." It means that the information being delivered, the way it is transmitted, has shifted from commercial to consumer (http://www.aliyun.com/zixun/aggregation/37234.html ">b2c+") to consumers (Consumer-to-consumer). Most marketers believe this is particularly powerful and has ...

Social media apps are affecting search rankings

At the 2011 Irce (Internet Retailer Conference & Cisie) Conference, Catherine, a product manager from HP Home & Home Office, said Search engine is just a basic way for users to get information. Today, consumers are getting more and more access to information, and social networking is one of the main ways, especially the two biggest social networking sites: http://www.aliyun.com/zixun/a ...

Social media is more conducive to user participation in creating content to help spread

On the social media platform, how to http://www.aliyun.com/zixun/aggregation/7814.html "> stand out from the numerous peer brands, highlighting the individuality and culture of the brand and building an open brand interaction community?" Is the biggest problem that many brands encounter. A very effective way is to organize interesting competitions and activities that are very effective ways to quickly assemble fans and increase the stickiness of old users. For users to create and opportunities to encourage them to participate in the creation of content and affect other buyers, with ...

4 easy mistakes in social SEO

First of all, of course, need to know what is social seo, very simple, according to the literal sense, is a combination of social media marketing and SEO, this integration of marketing power may be far more than some http://www.aliyun.com/zixun/aggregation/38848.html "> Marketing personnel Imagine." Online marketing does not work, it means that your actions are incorrect, do not properly use a variety of platform resources, resulting in the brand's information strategy appears powerless and confused. You want...

Design principles-Control balloons (balloon tip)

[Copyright notice]: The copyright belongs to the author Alite all, reprint when please use the hyperlink form to indicate the article original source and the author information and this statement: Http://www.alitedesign.com/Balloons (balloon hint) question summary A balloon tip (Balloon) is a small pop-up window that notifies users of non-critical problems or that the control is in a particular situation. Example Figure 1 Note: The balloon tip consists of an icon, a title, body text, and all of these parts are optional. Note: When the user ...

Design effective Customer review (Customerreviews) features

Yesterday wrote "Excellent and when the customer comments (customer reviews) design," described the customer comments on the impact of customer shopping, and evaluation of excellence and when the customer review of the design, although from the point of view of the site planning, from the perspective of the focus, material incentives, Spiritual encouragement and other aspects of the show that two sites have paid attention to customer reviews, but from the customer comments function itself, two sites are not enough, the function is designed too simple. Two sites do not collect sufficient and clear comments from customers, just provide a single ...

Willing to fail the net: No formula and too complex

Author Note: This is an Internet startup case. Happy net Cheng in March this year invited willing to network related people to conduct several consultation, as for why? Cheng's answer is no comment.   Entrepreneurs magazine reporters interviewed a variety of people, try to restore the net from the venture to the collapse of the past, for entrepreneurs to provide experience to think.   Willing to net, born in January 2008, stroke on January 31, 2013.   This used to be China's largest barter site, by the Internet famous personage lei investment, several times on CCTV, by the first-class business magazine frequently reported. ...

Why luxury sites flock to "Trusted sites"

Why do luxury sites flock to "Trusted sites" Cheung recently, Eric Consulting "2011 China Luxury Network shopping industry research report" fresh out, a comprehensive analysis of China's luxury network shopping market size and development trend, and the current situation of the market has been deeply discussed. One of the details is worth pondering. The author found that in the report selected 19 luxury website research objects, nearly 60% Web sites introduced to the network (knet.cn) has completed the "trusted site" validation. .

Luxury online retailing will go into the right track

Originally this issue to write Tencent gave up Pat Business article, and later should be a friend in Singapore to request, hope that the luxury online retail can advance a little, so this issue will be converted into luxury online retail sales on the right track, Tencent gave up the racket business in the back to discuss. China is now the world's largest consumer of luxury goods, according to a media report. Also last month, the author in Shenzhen organization network Business Exchange, met a perennial engaged in luxury retail business, according to the past ...

Luxury E-commerce complete Four points world

With most of the small group buy quietly quit, some large group buy embarrassing layoffs, group buy market structure began to be assured, battlefield smoke gradually dispersed.   Luxury E-commerce has become a new focus of China's Internet, both the Internet practitioner's goal and the new hope to promote the Chinese network economy. The author of the analysis that, although the luxury electric goods market compared to the traditional luxury markets, there are many deficiencies, but in the breakthrough network per capita consumption level, to promote network marketing profits, the expansion of network product quality, has been a huge success. Today, China's luxury electricity dealers have ...

Luxury Dark War internet

Online shopping is "Amoy cheap", if you still think so now, then you really out. Fashion Luxury online shopping has become one of the world's most popular consumption methods, the domestic emergence of many luxury sales of professional fashion website is also increasingly favored by consumers.   Do not be able to buy online dozens of yuan, hundreds of consumer goods and relish, thousands of yuan to 100,000 yuan of high-end consumer goods, has joined the tide of E-commerce, this is not alarmist. It is noteworthy that the luxury "sell" to the line, bring us more than just wearing pajamas slippers can be body ...

What kind of money?

Basically, internet companies are synonymous with money-burning companies, which spend far more than traditional companies. However, if the word burning money as a derogatory words, then itself a bit of a problem, because the child can not bear the wolf, on its own every year where the drum beat a little profit to grow up http://www.aliyun.com/zixun/aggregation/3518.html " > Internet company, hardly.   The key is to see where the burn is. Recently, E-commerce burning Chanda ...

Shanghai Wei Ya: Doing business on the internet is not just about selling products

Online business not only sell products Shanghai Wei ya &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Should be "Taobao World" Editor's invitation, I Taobao on the owner of the puzzle made a comment. Taobao "Thousand Years Ice Silkworm" shop has been 6 years, the shop is still the year of pop, and 6 years ago no difference. "Thousand Years of Ice Silkworm" agent products are Itailin na brand jewelry, this brand online, although do ...

Shanghai Wei Ya: You may not, but you need to know who will

June 6, in Hangzhou, the Beta coffee, held a fascinating experience of the mid-end network Exchange. Mid-end network, refers to the network last year retail sales in more than 2 million of the Web site and shop, about 100 or more such level of network operators gathered together to discuss each other's development experience and model.   What impresses me most is that these mid-tier network operators are exploring a diversified and accurate http://www.aliyun.com/zixun/aggregation/36284.html "> Marketing model." .

Shanghai Wei ya: 1 flower nets and its 8,000 distribution shops

September, I have two times to accept the love still flower net to my flower experience.   The first time is September 4 in Shanghai's Wei Ya Network Business Club meeting, one hours before the conference, we decorate the venue, more than 20 enterprises sent the banner, the column of the two sides very atmosphere, is the bare podium without any decorations, people feel a little regret. Suddenly, someone sent flowers, is the love still flower net for the General Assembly sent, a big handful. I have no concept of flower delivery, I think the signature is finished. But the more than 40-year-old man who sent the flowers did not hurry to leave, he taught us how to use flowers cloth ...

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