618 smoke dispersed, electric quotient duopoly pattern has been set

This year's Jingdong 618 is nearing the end, and in previous years, 618 is becoming a double 11 like the industry festival, which reflects the changes in the electricity quotient, the electric business industry is forming the Beijing-east and Alibaba two integrated electric business rivalry between duopoly monopoly pattern. 618 changes: From encirclement and suppression of bright top to the hero of the past 618, more like the major electric dealers in Beijing and the east, to the death of Beijing. But there has been a big change in the 618 this year. Major electric dealers began to occasion 618, although still against the Beijing-east entangled, but the strength of the gap has not changed, more ...

618 electric Business War: Industry Confusion market Bright

June 18, a baffling electric power sales promotion in China on the internet opened the curtain, Jingdong Mall, Suning easy to buy, day cat, Gome Bowser nets, Dangdang, excellent Amazon, a store, such as finished electric business giants involved.   In order to "cheat" the consumer to join in, they all released huge sums to let promotion, for example, Beijing East claims to let 1 billion yuan. The reason is "inexplicable", because 618 days there is no special meaning, but Jingdong Mall's store celebration Day, but now it has become the collective action of the electric business. Jingdong early to warm up for the store is normal, but other sites ...

618 Electric Business War: When the end of the goods to give the Enlightenment

The crazy 618 electric business war finally will come to an end, from May onwards, Jing Dong and the Cat Dog War, in the electric business world set off a stormy sea, all the road occasion a piece, seems to see hope. From the chanting words, to force the merchant, and then to the advertising war, 618 day, we all rob very lively. The number of domestic netizens is over 538 million, consumers from the habit of shopping, to the present shopping malls as a fitting room, switching to all types of platform electric dealers, especially look forward to this kind of business, seems to be on the surface, will buy something cheap. Like the beautiful 1999 IPAD2 or IP ...

360 browser parity copy of the electricity quotient 618 war

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp;   As the electric business war continues to heat up, in 618 years, the big promotion finally arrives, differs from the previous, 360 browsers at this time, also has launched the parity function, lets the consumer through a simple function, can see all big platform's price in a few seconds, brings the real benefit to oneself. 360 Secure browser parity version of the download address: HT ...

2014 Home Electric Business O2O Strategic layout

(This is the first in the "Sellers issue" online. At the end of the year, the media asked me to use a word to sum up the development situation of home electric business, I used "wandering" and "conflict" two words. 2013, home electrical business is still on the whole is not to go down, on the O2o road wandering. 2014, looking forward to the overall breakthrough of O2O mode, the direct line under the conflict will become the main theme of the development of home electric. Beauty Lele layout O2O Line of the 2013 home electric business O2O mode to go the most smooth is undoubtedly the United States Lele. In 2012 137 Online Experience Shop Foundation ...

A summary of the development of household electric dealers 2013

(This article is published in the "Truth Furniture" magazine.) A year ago, I gave a line of the chain of domestic merchants to introduce home electric dealers, with "online Can't Get Down, offline" To sum up the development of home electric business deadlock.   More than a year has passed, household electrical appliances Such "do not go under" situation is not the essence of change.   Although not satisfactory, but home electrical business is still in development, there are still "down" and "up" efforts worth recalling and narrative. A. Cat O2O efforts by the traditional channels of joint boycott This is a day cat while double 11 ...

2013 Electric Business Revolution, who can jump out of the price war on the Red Sea?

"The electric dealer is again formidable, but like bath, pinch the foot, cut the ear these business, the electric business is unable to replace." I bet with Mr. Ma: 2020, after 10, if the electric dealer in the Chinese retail market accounted for 50%, I gave him a billion, if he did not give me a billion. "2012 China Annual Economic Figures awards ceremony, Dalian Wanda Group Co., Ltd. Chairman Wang language out of the surprise, on behalf of the traditional retail industry will be directed directly to the same Taiwan's electric quotient, but also to ridicule Jack Ma more than Uncle Uncle more powerful." Face billion gambling, Alibaba chairman ...

2013 Power dealers overturn the seven trends of the Year life and death

2012 for the Electric Business enterprise is "surging" year, to price war as the theme of increasing competition, Jingdong, Suning easy to buy the leading "8.15" price war to earn enough eyeballs, "6.18" to become a net shopping another carnival feast; "Double 11" Taobao department has achieved 19.2 billion sales, Suning easy to buy 66 million U.S. dollars to buy red children, big layout of mother and child category, as an Up-and-comer of Suning easy to purchase 2012 year to achieve 18.3 billion of sales, in the self-business enterprise beyond excellence, when the second, and the old Electric business, Beijing East also achieved 10 ...

2013 things about the electric dealer

Sneak in and talk about 2013 electric dealers. Internet finance: Hot, difficult to talk about subversion 2013 can be said to be the outbreak of the Internet financial year, Ali Balance Bao, Beijing-East small loans, suning small loans, Baidu hundred pay and other Internet financial products to earn enough eyeballs, only half a year balance treasure on the absorption of gold more than 130 billion, The great power of the combination of finance and Internet has brought about a rethinking of financial innovation while bringing shock to people. The traditional financial sector has been the face of high returns, ICBC 2012 attributable to a net profit of up to 230 billion, but pure financial ...

2013 electric dealers from the data to start small thinking

Domestic electric business for the application of large data and use is two different levels, in fact, the people outside of us (platform business is inside people) for the degree of acceptance of the data has a certain degree of lack, the business of data research is also lower than the professional data researchers or analysts. 2013, the data became extraordinarily important, the price war of the electric trader becomes depressed, the merchant and the consumer also slowly become rational, the use of data is one of the challenges that all enterprises in China need to face, there is no inheritance, we used not how to use, now found that there are many business opportunities hidden, but do not know ...

2013, moving forward in the exploration of the mobile electric business

In the brush Weibo, chat micro-letter has become a part of people's lives today, like glasses as popular smartphone, is making people's lives completely by the Internet "kidnapping." In fact, people in their pockets have long been not mobile phones, but a mobile internet. With the popularity of smartphones, mobile Internet is bringing us new opportunities.   Compared with traditional PCs, smart phones are cheap, the threshold is lower, and with portable, Internet and other traditional PCs do not have the advantage of the market potential of mobile networks will be much larger than the PC Internet. Data show that the number of Chinese mobile phone users in 2012 ...

2013. How to prepare for a rainy day?

The two conferences focused on the electricity business Hot 2013 The proposed electricity business proposal significantly increased in early March 2013, in Beijing, the two sessions of the two councils on E-commerce become members and representatives of the focus and hot spots. Compared with previous years, the number of proposals and bills for e-commerce industry has increased markedly, involving more in-depth and extensive content. Including Jindong, MA, Wang Fill, CPPCC, Sun and Xu Xiaolan, including a number of members, representatives put forward the development of support for the electric business policy, the legalization of electric business, the electricity business tax, the electricity business to the countryside, the electric business infrastructure and other aspects of the program, which makes it is the society ...

No. 1th Shop wins the import food electricity merchant to kill the skill: the brand through train

The first data, according to customs data, as of November this year, 1th stores imported milk sales have accounted for the total national customs imports of 37.2%. The data mean that nearly 4 boxes of 10 cartons of imported milk sold in China come from shop 1th. Although 1th shop positioning online supermarket, but from the brand label memory point of view, the domestic netizens mentioned that shop 1th will first associate with food, Lenovo to fresh, Lenovo to fruit. This data provides a powerful footnote to the influence of store 1th in the field of imported food electrical business. CCTV documentary Channel 2012 holds fire ...

Does the "diagnostics dealer's five" electrical goods licence need a premium?

Written in front of the words: This is a "diagnostic electric business" serialized, considered for a long time, do not know where to start writing. China's http://www.aliyun.com/zixun/aggregation/34462.html "> Electric business Development to today, can be said to have formed scale, but too many electric dealers did not find a right way to go." Although there have been philosophers said that the road is to come out, but looking back on the growth trajectory of the electric business is not difficult to find, this road may lead to a cliff, perhaps to success, perhaps to hell ...

"Diagnostic power Trader bis" China Electric Dealer: Become also burn money to also burn money!

Written in front of the words: This is a "diagnostic electric business" serialized, considered for a long time, do not know where to start writing. China's http://www.aliyun.com/zixun/aggregation/34462.html "> Electric business Development to today, can be said to have formed scale, but too many electric dealers did not find a right way to go." Although there have been philosophers said that the road is to come out, but looking back on the growth trajectory of the electric business is not difficult to find, this road may lead to a cliff, perhaps to success, perhaps to hell ...

"2014 Household outlook" Home electric Dealer: Get off the line

This article starts in "I World Net Merchant" on. The number of those on the scale of the relatively good electric business platform, it seems only Taobao cat and Beijing East with Home (house) channel. Even around the exerting force of suning easy to buy no official online home channel, visible home category in these Shiri electric business platform eyes but more Shiri, dare not easily. Why? Electric Dealer's sleepy: On the line, "Get Down" "Down" is the electric business Platform home channel of a big difficulty. Taobao Cat Although the first to establish a home improvement channel, "Double 11" shopping spree over billion or the top brands are also no lack of household category ...

"Egg or Chicken first" sales of vertical electric dealers

"Egg first or chicken first" is often a joke that people tease each other, those who cannot discuss the reasons why they like to grasp a point of view to explain the reason, so as not to let themselves into the vortex of logic; a similar logical paradox exists in business operations; the biggest characteristic of vertical electric power is refinement, The product line and the user line is relatively narrow, this causes the user and the product expands the difficulty, namely the single product line makes the product SKU quantity cannot increase massively, and the user cannot cover all electric quotient shopping group, but can serve only a small part of consumer, the product attribute ...

"Everywhere + product quality" can be cast on the electrical goods brand

Feng Lizhong/Wen if Baidu launched the "box calculation" is a "brand PR", then the semi-annual report Taobao transaction number is the upgrade of product quality! Box calculation in the application of the "commitment" to let everyone see an "open and confident" Baidu, but this time, Baidu first said after the way to do always give people feel a little "PR", but this action, is true to attract attention! And Taobao finished the first half of 80.9 billion yuan, close to 99.96 billion yuan last year, its registered member 145 million, regardless of from that angle is to look stunning! Here, if the electric dealer from the network ...

"Three Kingdoms Kill" electric dealer fire reveal the truth behind the hidden

(Wen/Tao) last week, to Jingdong Mall, Suning Electric appliances led by a price war. The major platforms are also enthusiastically joined, with the end of the weekend, the industry known as the "Three Kingdoms kill" also gradually cooling. However, from the stance of Jingdong and Su Ning, the war seems to continue.   What secrets are hidden behind the events? Who is the biggest beneficiary of the topic has become a great concern of the mystery. BEIJING-East Suning parity This is the special features of the House, once again staged electric business platform and offline entity store comprehensive strength of the big competition. So, the price war who investigate ...

"Fast brand" rapid Nuggets market segment

In today's internet era, the electricity market is a subdivision of the market. Because information access is convenient, make the cultivation of loyalty more difficult, the development of logistics also makes the kind of access more convenient, perhaps only 5 seconds, your customers will run to competitors. A lot of subdivided after small market, under the conventional circumstances even can not survive, but, the long tail part of the market is completely personalized, customized market.   Through the cultivation of the minority, the long tail part of the market can gradually grow, in the "Fast brand" at the same time, the ultimate success. The term "Fast brand" also has ...

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