2013, moving forward in the exploration of the mobile electric business

In the brush Weibo, chat micro-letter has become a part of people's lives today, like glasses as popular smartphone, is making people's lives completely by the Internet "kidnapping." In fact, people in their pockets have long been not mobile phones, but a mobile internet. With the popularity of smartphones, mobile Internet is bringing us new opportunities.   Compared with traditional PCs, smart phones are cheap, the threshold is lower, and with portable, Internet and other traditional PCs do not have the advantage of the market potential of mobile networks will be much larger than the PC Internet. Data show that the number of Chinese mobile phone users in 2012 ...

2013. How to prepare for a rainy day?

The two conferences focused on the electricity business Hot 2013 The proposed electricity business proposal significantly increased in early March 2013, in Beijing, the two sessions of the two councils on E-commerce become members and representatives of the focus and hot spots. Compared with previous years, the number of proposals and bills for e-commerce industry has increased markedly, involving more in-depth and extensive content. Including Jindong, MA, Wang Fill, CPPCC, Sun and Xu Xiaolan, including a number of members, representatives put forward the development of support for the electric business policy, the legalization of electric business, the electricity business tax, the electricity business to the countryside, the electric business infrastructure and other aspects of the program, which makes it is the society ...

No. 1th Shop wins the import food electricity merchant to kill the skill: the brand through train

The first data, according to customs data, as of November this year, 1th stores imported milk sales have accounted for the total national customs imports of 37.2%. The data mean that nearly 4 boxes of 10 cartons of imported milk sold in China come from shop 1th. Although 1th shop positioning online supermarket, but from the brand label memory point of view, the domestic netizens mentioned that shop 1th will first associate with food, Lenovo to fresh, Lenovo to fruit. This data provides a powerful footnote to the influence of store 1th in the field of imported food electrical business. CCTV documentary Channel 2012 holds fire ...

Does the "diagnostics dealer's five" electrical goods licence need a premium?

Written in front of the words: This is a "diagnostic electric business" serialized, considered for a long time, do not know where to start writing. China's http://www.aliyun.com/zixun/aggregation/34462.html "> Electric business Development to today, can be said to have formed scale, but too many electric dealers did not find a right way to go." Although there have been philosophers said that the road is to come out, but looking back on the growth trajectory of the electric business is not difficult to find, this road may lead to a cliff, perhaps to success, perhaps to hell ...

"Diagnostic power Trader bis" China Electric Dealer: Become also burn money to also burn money!

Written in front of the words: This is a "diagnostic electric business" serialized, considered for a long time, do not know where to start writing. China's http://www.aliyun.com/zixun/aggregation/34462.html "> Electric business Development to today, can be said to have formed scale, but too many electric dealers did not find a right way to go." Although there have been philosophers said that the road is to come out, but looking back on the growth trajectory of the electric business is not difficult to find, this road may lead to a cliff, perhaps to success, perhaps to hell ...

"2014 Household outlook" Home electric Dealer: Get off the line

This article starts in "I World Net Merchant" on. The number of those on the scale of the relatively good electric business platform, it seems only Taobao cat and Beijing East with Home (house) channel. Even around the exerting force of suning easy to buy no official online home channel, visible home category in these Shiri electric business platform eyes but more Shiri, dare not easily. Why? Electric Dealer's sleepy: On the line, "Get Down" "Down" is the electric business Platform home channel of a big difficulty. Taobao Cat Although the first to establish a home improvement channel, "Double 11" shopping spree over billion or the top brands are also no lack of household category ...

"Egg or Chicken first" sales of vertical electric dealers

"Egg first or chicken first" is often a joke that people tease each other, those who cannot discuss the reasons why they like to grasp a point of view to explain the reason, so as not to let themselves into the vortex of logic; a similar logical paradox exists in business operations; the biggest characteristic of vertical electric power is refinement, The product line and the user line is relatively narrow, this causes the user and the product expands the difficulty, namely the single product line makes the product SKU quantity cannot increase massively, and the user cannot cover all electric quotient shopping group, but can serve only a small part of consumer, the product attribute ...

"Everywhere + product quality" can be cast on the electrical goods brand

Feng Lizhong/Wen if Baidu launched the "box calculation" is a "brand PR", then the semi-annual report Taobao transaction number is the upgrade of product quality! Box calculation in the application of the "commitment" to let everyone see an "open and confident" Baidu, but this time, Baidu first said after the way to do always give people feel a little "PR", but this action, is true to attract attention! And Taobao finished the first half of 80.9 billion yuan, close to 99.96 billion yuan last year, its registered member 145 million, regardless of from that angle is to look stunning! Here, if the electric dealer from the network ...

"Three Kingdoms Kill" electric dealer fire reveal the truth behind the hidden

(Wen/Tao) last week, to Jingdong Mall, Suning Electric appliances led by a price war. The major platforms are also enthusiastically joined, with the end of the weekend, the industry known as the "Three Kingdoms kill" also gradually cooling. However, from the stance of Jingdong and Su Ning, the war seems to continue.   What secrets are hidden behind the events? Who is the biggest beneficiary of the topic has become a great concern of the mystery. BEIJING-East Suning parity This is the special features of the House, once again staged electric business platform and offline entity store comprehensive strength of the big competition. So, the price war who investigate ...

"Fast brand" rapid Nuggets market segment

In today's internet era, the electricity market is a subdivision of the market. Because information access is convenient, make the cultivation of loyalty more difficult, the development of logistics also makes the kind of access more convenient, perhaps only 5 seconds, your customers will run to competitors. A lot of subdivided after small market, under the conventional circumstances even can not survive, but, the long tail part of the market is completely personalized, customized market.   Through the cultivation of the minority, the long tail part of the market can gradually grow, in the "Fast brand" at the same time, the ultimate success. The term "Fast brand" also has ...

"Price war" or the ultimate way to achieve the end of the electric business War

The Beijing-East Challenge, Suning, Gome, when the challenge of "super Quarter clearance price war" only maintained 3 days, other electric dealers live live price reduction data is outrageous, only 4%-6% of the commodity price reduction, and the mall product differences are too strong, no contrast does not say, is the merchant inventory cleaning goods,   This makes the netizen's serious feeling be fooled. As the opinion leader, a few big electric Shang public hawking, but after the practice of making people can make a smile, everyone feel fooled, and reasonable, you fight but let consumers suffer, and more uncomfortable is a few electric dealers all "Maixiao not ...

"Electric Shang Dynasty" mobile internet-forward article

(Author: Tao) yesterday in the article wrote that since 2002, the Internet has appeared on the industrial chain in fact, we can review, you will not find that they are now the hero of E-commerce, are serving e-commerce.   When the Qin Dynasty, Shang Yang Reform is also advocating business, it can be said that this is one of the root causes, and in recent years, mobile devices and mobile Internet development is surprising, and this is brought a new consumption patterns and user habits. The new type of electricity merchant virgin Land has relevant data, using the mobile Internet for ...

The social melody of "Electric Shang Dynasty"--counselor's essay

(Author: Tao) Now, more and more people will travel, meetings, queues, and so much debris time spent on the mobile internet, mobile internet is increasingly likely to surpass the traditional Internet. and social electronic commerce is the most popular topic in the field of electric business nowadays. Mushroom Street, Beautiful said has been in the women's clothing has been a huge success in the market vertical element Diversification E-commerce market is large enough to support the vertical market to meet consumer demand, it is also the "winner-take-all" theory to refute This theory holds that only ebay or the Amazon ...

"Collocation" opens the new era of electric business

More than 2012.5 years of time to serve the Wangfujing department store group's electric Business Project, the most research is how to show the effect of apparel matching on the platform to achieve the entire apparel purchase, because through the Austrian-American interaction for up to three months of market research found that consumers have a strong demand for apparel collocation, But in the physical department store online, this collocation is limited to the same brand and cannot be implemented in multiple brands. Because China's department stores belong to the "leasing model" (Professional name is "commercial real estate" mode), each brand in the mall leasing "shop" to operate, independent settlement ...

"Orange" color storm--decoding the success factor of the electric quotient of Chu Orange

Legend Chu Orange this year double 11 big promotion Eve, fresh vertical electric Dealer "originally life" hangs out the huge topic page, the announcement of the pre-sale of the Chu Orange officially kicked off: The original life of the orange topic almost at the same time, other electrical channels have joined the ranks of the sale: JD Fresh Channel Home page focus on the sales of Sina Network subscription hot situation as expected , November 5 pre-sale deadline, the first batch of picking has been out of stock, the dealer's additional orders from the flood to ... Close to 6 yuan an orange, and once again created a sales Chuang Qi. Channel puzzle Chu Orange "electric shock" is from 2012 ...

The threat of "baby" and the frustration of the independent electric dealer, what banks should do

Text/Huang Jianming micro-trust: huangjianming026 2014, the banking industry in the past year has experienced the balance treasure and other Internet financial products impact, since the establishment of electricity business channel setback, still face some challenges of the Internet transformation. 2013 is the "Baby Corps (balance treasure, hundred hair and other Internet Money Fund)" The most popular day, its 7th annual return rate of 6% or so. However, the past year, the "Baby Corps" rate of return began to decline, especially into the April, the market capital surface gradually loose, balance treasure, financial management, etc. ...

Without the Imitation object, how should the electric dealer carry out the work?

Feng Lizhong/Wen went to see a client this afternoon, only to find that the information that the business manager brought back to me was "whitewash" by the client, business manager has also been mercilessly thrown into the "pit", and I sit there is even more embarrassing, on the one hand feel being played in the palm between the hands, on the other hand I feel that the customer himself also " Overwhelmed "! The customer is a typical class! Because see "Every guest" success, the boss also some silver, then according to sample also carried out the related business, the store made, sourcing ready, customer service in place, start work, anyway, the site http://w ...

Travel power provider, how to avoid the mistakes of group buying net

Group buy nets like locusts, come when the overwhelming, go when a mess, miserable. Group buying network existing problems, in fact, tourism e-commerce also more or less exist, this is like a sewage pool of different organisms, it is not possible to be implicated. Group buying network of the short-lived, the cold winter of E-commerce, travel power business can survive? To avoid the mistakes of group buying, one of the key is to play a good service card, the other is to avoid becoming "intermediary agencies", the third is to choose accurate positioning, smooth and silent soft communication, four is to become a strong industrial chain platform company. Travel power provider, how to avoid group buy net ...

Talk about the electric Dealer's shopping guide.

At the end of the year, take stock of the Internet, the most prominent than the rapid advance of the electricity business. Super fire of the electricity quotient led the three benefit platform, one is the search engine, the second is the website navigation station, three is the audience. Baidu sold a position last year for 350,001 months, and this year rose to 8,000,001 months (Bi Sheng language).   Super fire of the electricity business led to the upstream flow of the explosion, so many people want to go to the electric business navigation, shopping guide, shopping search, shopping community. A more representative is: A, Taobao split out a Amoy (www.etao.com), do shopping search (also include ...

To drive a Mercedes-Benz to sell lunch box third-party service electric quotient of three Jinshan

In the June 2012, the development of E-commerce in China is worth writing an important sum. One is Alibaba completed the return of the city, the end of an era, but also opened more about Business-to-business reverie. The second is the Beijing East "618 store Celebration" caused by the whole network of the world of business.   Although the situation is different, but the pattern of Chinese companies can be seen. There is no doubt that China's e-commerce will still be in a fast-growing period. It is worth questioning, in the business-to-business "melt Down", the "high fever" in the pattern before the new investors, entrepreneurs, or to seek new breakthroughs in the electricity ...

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