Online Marketing

February 18, 2015, New Year's Eve. The lights were on on the 6 floor of the Shenzhen Wanda building that night. Tencent Shenyacheng, deputy general manager of the product department, sat in the boardroom, staring at the number of scrolling figures on the screen, fearing that the server could not cope with a flood of traffic. Because of last year's experience, he has been responsible for mobile phone QQ Spring Festival Red Envelope project since November. But the busiest and tense state began 12 o'clock noon on New Year's Eve. Every 1 hours mobile QQ will open a corporate red packets, that day a total of 154 million users participated in the mobile phone QQ robbery red envelopes activities. Guangzhou Tit Creative Park 3 ...

In 2009, after the advent of the popular tide of smartphone, solve the problem of channel and payment of massive hand tour, all of a sudden, a large number of players from the PC side attracted to the mobile end, so the number of gamer to achieve a surge. In the background of the popularity tide of the smartphone, everyone is gamer, playing the game time is fragmented is the general trend, even has the view that the hand swims has become one kind of fast elimination product. Then the hand tour manufacturer how to in the original hand tour marketing to join the fast consumer product marketing thinking? Hope that the following can give you a hint: FMCG marketing to gain market power and sustained sales force, ...

Former CCTV female journalist Chai at her own expense film "Under the Dome, mother Chai to the haze of war," the click rate has already broken billion, this is a more than 100 minutes long speech video. The value of this is that, for people to sound the alarm, but also really raise people's understanding of haze, PM 2.5 What is it? From where? What are the hazards? How to prevent and cure? There is no doubt that the public is the most direct beneficiary, the new minister of Environmental Protection, the former president of Tsinghua University, Chen Jining text to thank Chai. But there is a group in the circle of friends silently share posts, thank wood ...

According to the observation of the past six months, hand travel marketing methods of innovation, if you use a number of keywords in tandem, it is the star, rebate, pay list, singular idea, Pan entertainment, mobile video ads. So what is a marketing practice for hand travel? In the channel for the king, in order to avoid high investment in low income risk, hand travel marketing The most common practice is: most of the market costs to channel, a small part of the PR, and a part of the maintenance of media relations. With the hand swims the product end swims the promotion way the appearance namely the hand swims the marketing predecessor, afore-mentioned practice has been broken. The specific performance in the following aspects: 1. Play ...

BEIJING, Shanghai and other large smog-prone cities do make people's respiratory tract "very hurt" the former CCTV female journalist Chai at their own expense film, "Under the Dome, mother Chai to the haze of war" hits already broken billion, this is a more than 100 minutes long speech video. The great thing about it is that when people are ringing the alarm, they really raise people's awareness of haze, what is PM 2.5? Where do you come from? What are the hazards? There is no doubt that the public is the most direct beneficiary, the new minister of Environmental Protection, the former president of Tsinghua University Chen Jining ...

Beijing News: Tell the most impressive story of the dilemma. Wu: The biggest dilemma is to deal with the relationship with the surrounding villagers. When the farm watermelon was ripe in 2011, the villagers came to steal the watermelon. Police arrested several villagers, but dozens of villagers came to steal. The relationship between the farm and the villagers grew tense. The villagers rented the land to us, hoping to increase the rent, but it was too expensive for the start-up companies. If we can't, they have a problem. We have been trying to reconcile our relationship with the villagers. Beijing News: What are the new hopes for the new year? Wu: I hope the fans of the natural park will double, I hope our fruit brand has more ...

March 6, Weibo 2015 # Let the red Envelope fly # activity ended, in the past 1 months, the total value of up to 1.5 billion of the micro-BO red envelopes completely detonated the enthusiasm of netizens. In this celebrity celebrities, corporate organizations and netizens to participate in the national feast, a total of 520 million netizens participated in the robbery, of which more than 72 million netizens grabbed red envelopes, and micro-blog active users have once exceeded the 100 million mark. In addition to rob red envelopes, 4.1 million of people who are star red envelopes have fully displayed the wayward side of netizens. "Wayward elder brother" threw 12.3041 billion netizens to star Sechan this year's micro Bo first ...

During the Spring Festival, there is news that is widely concerned. According to the news, as many as 450,000 Chinese tourists go to Japan for consumption and spend nearly 6 billion yuan on shopping. Among them, the warm water wash toilet lid has become a big shopping hot this year, snapping up the toilet cover almost make the Japanese shopping malls in a state of disconnection. Domestic sales difficult to promote the embarrassment of the toilet lid, not only to buy itself, more importantly, the toilet cover was snapped up in Hangzhou, China. is equal to many people go to Japan to go shopping, commuting to move back to the goods, but is produced in the country. The visitor was almost a remote porter. A warm water ...

In China, the opening of social marketing prologue, almost by the enterprises settled in the "Sina Weibo" opened. That was about the beginning of the 2010. Today, social marketing has gone through more than 4 years of history. In these 4 years, with the rise and fall of various social media (tools of social marketing), the connotation of "socialized marketing" is also evolving. This article wants to talk to you. Up to now, social marketing has gone through and is going through three stages. In particular: Each stage is a kind of progress, not to the previous phase of negation and overthrow. Each phase is intertwined. Maybe some companies just ...

Wen: Randall Beard, President of Nielsen North America, recently read a report from the University of South Australia Marketing Research Center, "shopping is only a matter of seconds, regardless of line." "I remember again how many market executives today still have unrealistic fantasies about the importance of brands in the minds of consumers." He doesn't really care about you.-Consumers, buy and buy of course, there are always a small number of consumers, and a handful of goods and brands, successful completion of benign interaction, the establishment of deep contact. But the brutal fact is that most consumers, neither care, nor with the brand to establish mutual ...

"Years ago, trying to borrow hot, want to creative, change plan, reminders design, the annual Eve also arrange to release, stare at the spread of the situation, the year has not been the boss of a serial call back to the company to do the report ..." If the marketing dog New Year overtime is the norm, then this year H5 's popularity is like a bomb set a good explosion time, so that the Spring Festival is still sticking to the line of marketing dog worse. "Lunar New Year" has always been the marketing of businessmen "battleground", this year's war burned to the H5. Some "other people's H5" quickly occupied the circle of friends, inadvertently got a lot of forwarding, point of praise, creative good to order ...

Search engine marketing is an important part of network marketing promotion. Rely on its powerful search function, as long as the customer input keyword, you can get the URL, you can click into the target site. The use of search engines has become the second most used tool in the Internet after email.   Nowadays, more and more enterprises take the search engine as the main way to guide users into the company's Web pages. Search marketing At present there are two main ways, one is the search engine optimization--seo, the other is the search engine bidding--sem. SEM is the network Marketing promotion system heavy ...

More information on the March 4 News, the Spring Festival, the internet giant red envelopes at the same time, the good future and other educational institutions also launched a red envelope for the theme of marketing activities. February 16 (Month 28) to February 26 (just beginning of eight), a good future official micro-letter on the line called "New Year for Love" H5 activity page, to a child's growth process as a clue, interspersed with the whole family's joy and sorrow. Micro-trust users click on the "Future gift box" to draw a 0-24-year-old education package, including the ipad, Kindle, vouchers, stationery and other prizes. With this ...

Dongguan Time Network News yesterday, Houjie labor market held the first large-scale comprehensive job fair, more than 150 enterprises to provide more than 2000 jobs for candidates to run. Enterprises to enter the recruitment to worker, craftsmen mainly, some network marketing positions also began to appear in the footwear industry, furniture enterprise recruitment positions. Worker demand is large although it is a comprehensive recruitment, but the talent market, the first comprehensive job fair, stationed in the recruitment of enterprises in the footwear industry, furniture industry majority. In addition, there are electronic hardware companies, food companies on-site recruitment, "This is related to the industrial structure Houjie, Houjie industry with shoes ..."

"Summary" electric car industry mature network Marketing has not appeared, but more and more car companies began to pay attention to the construction of Word-of-mouth network, and achieved certain results. Source: Electric Vehicle Times Net Author: synthesis 2015-03-05 10:10 | Click: 512 font Size: t| T0 electric car Era network, 2015 is still a fierce competition year, in addition to doing good products, marketing is still essential, how to expand brand awareness, become the key to snatch market share. In the past marketing only covers the consumer, also ...

Internet large data era has come quietly, network marketing with the hot, in the day-to-day production and operation of furniture enterprises, more and more network hot spots emerge. From Network marketing to network sales to network services, the network has become an important development carrier of traditional furniture industry. Furniture industry as a traditional building materials industry branch, has always been in accordance with the traditional business model of production and sales, and in the traditional channel construction has made no small breakthroughs. Furniture enterprises through the opening of stores, leasing shop counters, settled stores and other means of furniture products sales, promotion and brand promotion. And in recent years the channel sinking has been more home ...

The user pays 1 yuan to buy a short term cancer insurance product, at the same time through the micro-trust friends to help increase the amount of insurance to show "Love", friends each pay 1 yuan, the protection of the corresponding increase in the amount of 1000 yuan, the new mutual-aid insurance sales Model recently landed Taikang online official micro-trust platform-"micro-Mutual Assistance 3.0".     Analysis of the industry, with the "friend Circle economy" gradually popular, this marketing model is bound to cause the financial industry, including insurance companies to pay attention, to draw customers. Yesterday, the reporter from Thailand ...

Want to make their own agricultural products "emperor daughter not worry to marry", in order to have me gifted, people gifted me special, people special I fine premise, but also to the sales tentacles to the network and other new channels, in the way of sales constantly innovate. This year, Jingan County Gao Gu nan village relying on electric dealers to buy, on Weibo for their own products, the flag, greatly stimulated the consumer's desire to buy. In the first two months of this year, sales of organic rice and other agricultural products doubled over the same period last year. The head of the village sigh, now the most "annoying" is the shortage of agricultural products. A "vexed" word, said the network marketing "fuel" the magic of ...

More than a year ago, a 1 billion gamble, caused a home appliance companies and a mobile phone companies competing against each other. Now, although the game is not yet known, but two companies have basically been shameless. Mingzhu at the end of last year has two times choked the sound of millet, said "millet and the United States is two cheater company, is the Thief group", Lei not to be outdone, replied that "feel dong always seems to have conceded." "After a lapse of two months, Mingzhu again, in an interview, she said" Lei has done real estate, he broke the action. "Bet no bet I was a winner, Millet has 700 ...

"This year, programmatic advertising will no longer be a niche industry (a small market segment) and will be an available choice for marketers in setting digital advertising targets," Infectiousmedia CEO and co-founder Martin Kelly predicted. "The following 5 major trends will dominate the headlines over the next 1 years: 1. Brands get more control and brands do not want to buy their own TV ads, they do not want to do their own programmatic purchase. However, what they want is to apply advertising technology and data to their marketing activities ...