Online Marketing

Thousands of world, wonders. First of all, the domestic provision of "lying also can make money," the hotel test sleeper position, and now foreign media reports, the hotel provides human flesh warm bed free service.　　Now let's find out.　　Let strangers into your hotel room? The New York Times January 21 reported that Intercontinental Hotel Group's "Holiday Inn" brand (Holiday Inn) in the United Kingdom launched the "Real Person warm bed" service. This service is available for free at the request of the guest, and is worn by the hotel's employees in white custom-made pajamas and hair.

China's first to reflect the work of white-collar women's struggle experience as the theme of the film "Lala Promotion", with a clear theme selling points and a strong cast, since April 15 in the country, immediately become the most popular white-collar popular film. and "Lala promotion" of the aggressively, bring not only is expected to suck gold over billion of the box office results, but also by some media given the "for the implantation of advertising" "Landmark significance."　　It is understood that the film in the placement of embedded advertising businesses, now most of the smile. In recent days, reporters visited several stores in Chengdu 、...

Rely on 140 words of transmission, Micro Bo, marketing circle is splashing ripples. "If you want to get a diamond ring for free", "If you only pay 1 yuan for 888 yuan worth of clothing";　　Inadvertently, some keen businessmen have begun to communicate the tools of people-Weibo, into marketing tools, through the "wet marketing" way to disseminate their information and products. All this is due to the microblogging of the wind. Twitter, the originator of Weibo and the US business website, has quickly accumulated more than 100 million users in just 2.5 hours, with valuations approaching 1 billion dollars. In China, Weibo ...

Week 18th (4.18--4.24) Focus: 1, the domestic small cost film lacks the clear marketing strategy and the localization, causes the financing difficulty, the propaganda is difficult and the profit is difficult; 2, "The time the God steals" the Continental schedule arrangement is relatively advantageous, how to guarantee the row piece is the small cost movie biggest difficulty; 3, lacks the propaganda budget, The propaganda of the small cost film needs the novelty, 4, "The Years of the thief" marketing publicity is the characteristics of event marketing, Word-of-mouth marketing and regional marketing; "The Thief of the years" is a typical small cost non-commercial film, in Hong Kong took a great success, ...

With the increasingly fierce market competition, the marketing battlefield between enterprises also began to shift to the emerging Internet domain, and the key word addressing technology as the core of the network marketing products, with its unique precision marketing characteristics by the general favor of enterprises.　　Recently, the reporter learned from the North Dragon Network, as its heavy products, the general Web site in 2010 will carry out a series of major upgrades, the introduction of a new version of 3.0. It is reported that the upgrade will be in the original accurate and direct basis, add a series of value-added services, and further strengthen with the portal site, local port and other network to promote the depth of the platform ...

Figure: South Africa World Cup mascot Zakumi: China Network TV Sports station will live the World Cup "Speed network feature" (Wen/Liuzhenyu) 44 days from June 11, 2010, the 19th FIFA World Cup final week, which will make millions of fans crazy, opens in nine cities in South Africa.　　A "World Cup direct/broadcast feast", created by CCTV and the network video media, has opened the curtain. CNTV announced the exclusive broadcast April 14, China Network Television (CNTV) issued a statement announced that "China's network television exclusive enjoyment in ...

Commercial companies have long embraced marketing rules, which are still valid in the microblogging world and which are not. Wen |cbn reporter Di "your company's ' Twitter power ' how?" "A lot of people don't even understand this, but very quickly, this ability-the ability to use micro-blogging (microblog) for brand communication and marketing – will be a new standard for assessing the level of corporate marketing." The sudden popularity of micro blogs makes communication between companies and consumers truly "personalized", "7x24-hour", "Transparent", which looks extremely close to the end of the service ...

Fast Pedestrian network May 6 feature (reporter Zhang Nan) in recent years, online games to find star endorsement has become a popular game industry trend. Regardless of the type of game, the quality of the depth, "star endorsement" seems to become the standard of online games.　　Film and television industry "one elder sister" Fan Bingbing, across the border to become a "history girl", the actress model animal beast, changed to "Journey to the World," the daughter of the king, entertainment leader Xie Na, a change of lively and wacky image, into the "demon Law" of the gentle heroine ... Star endorsement is the icing on the cake is not a timely and more and more dazzling star endorsement behind, but have been a lot of play ...

(reporter Dunschelling) Amway does not exclude the Internet open shop? The news was closely watched by the direct marketing industry.　　In Friday, Amway (China) and China Telecom, a "online shopping" function of the 3G mobile phone, which is equivalent to a mobile version of the "Shop."　　In this respect, Amway Greater China chief executive Yezhirong said yesterday, mobile phone business and shop is not the same, there is no plan to open an online shop, and stressed that "even open shop, will not leave the marketing staff." Mobile version of the "shop" only for marketing personnel learned that the mobile phone business is currently only the Director level of sales staff opened, this part ...

Data picture "The advent of the 3G era, the application of wireless terminals to bring new vitality." Although it only accounts for our current cooperative regional Web site application of about 5%, but its growth rate is very rapid.　　"Sho, vice president of Alibaba's Internet application software provider Phpwind, told reporters. Recently, Phpwind in Beijing issued a "regional website to open the internet Blue Ocean era" strategy, will participate in the cooperation of the regional site to provide free technical support. Experts believe that, under the impetus of new technology and platform, community e-commerce becomes the new "gold Mine" of network economy. ...

-Wang Jin Recently, the popular launch of the full version of the premiere theater channel, its premiere theater channel is airing the "Western Yunnan 1944", "Happiness must be strong" and so are the current TV series are playing.　　Although the popular strategic product seems to pay a great deal of cost, this direct user to provide the most attention to the content of the action will have a bright future.　　In fact, although the launch of the full version of the popular play needs to pay a great cost, but in the industry can be in the fierce competition in a different way to make their content more characteristic, this is a differentiated competition strategy. Reporter learned that ...

"Aftershock" film has not yet been released, the TV edition has begun to prepare. Recently, Huayi Brothers chairman Zhongjun in a Shanghai TV drama Forum, revealed: Feng Xiaogang's film "Aftershock" will be a TV version.　　From the "Yangcheng Anshao", "Blue File", "Myth" (film version of the television version) to the "Wind", "the founding of the Great Cause", the adaptation of the popular film has become a new TV drama industry, "the" road. Indeed, the adaptation of popular movies to TV dramas, saving costs. Especially like "Tang" such a big production, props, scenes saved a lot of money, running easier and faster ...

Nowadays, entertainment gossip hype is rife, gossip has long been unable to satisfy everyone's heavy taste, pornographic, drug-related, latent rules and other social moral topics are emerging, numerous and complex to see people dazzling.　　Now, the big bad hype frequently and more and more strong trend, entertainment moral bottom line of the loss of a worrying. Now in retrospect, the entertainment circle before only the literary circle, literary circle This term seems to have been outdated, into the entertainment circle. In the past in the literary circle, everyone is enthusiastic about literary creation, now in the entertainment circle, we are keen to create hype, today's entertainment circle has evolved from the entertainment public to fool the public. Circle every day ...

Shanghai, March 31 (Xinhua Shen Wenmin) Last week, the online tourism industry "Boss" Ctrip in the form of a press conference to make the first "lowest price pay commitment", now set off the online tourism industry marketing war.　　For this disguised monopolistic behavior of Ctrip, to the art Dragon led by other online tourism network, such as Easy network, gold holiday Travel network, etc. have to fight back. Ctrip announced the "lowest price to pay" commitment less than a week, the Arts Dragon announced as long as the price than Ctrip will be three times times the cash return of the difference, then the return of the net to the Commission returned to the form of the war without smoke ...

Recently, the "2010 Mobile Internet Intellectual Property Forum", sponsored by the Ministry of Commerce's China Intellectual property protection Network and mobile Internet Intellectual Property Research center, led by the Ministry of Commerce, Ministry of Industry and National copyright administration, as well as industry and legal experts on national Industrial Policy, mobile Internet knowledge protection status and existing problems, And how to prevent and protect the rights of enterprises and other topics of in-depth analysis and discussion. The same period and launched by the mobile Internet Intellectual Property Research center launched the "Mobile Internet Intellectual Property Protection Project", the project will benefit 500,000 of China's small and medium-sized enterprises, for the enterprise gift ...

Newspaper reporter Lu Xucheng a third party marketing system that can identify the source of various orders can fully motivate the enterprise, the media (including all kinds of communicators) to make money enthusiasm? First, assume that you are the head of a media company. Now a company tells you, "I have no money now, but my product is very good, I hope to be able to advertise in your media, etc attract users generate sales revenue and then split with the media", you will accept it? I'm sure you'll make a question mark. How do I know which sales are from my media?　　How to ensure that sales data will not be rigged by the enterprise? Nine Cherry ...

Wen: Yao often said, there is nothing new under the sun. But this sentence does not seem to apply to the online games industry, and sometimes I am somewhat fortunate to be able to eat in this industry mixed meal, so I often can enjoy some wonderful "performance."　　This is not, in recent days there is a drama staged, the main character is nine city, the day before the release of the news said, "invited DNF players to participate in the" Three Kingdoms "of the public test, if players feel bad, you can get Q currency as compensation." The nine city digs the angle Tencent, does not violate the law but violates the morals nine city this time suddenly this "the strange recruit", according to industry hearsay, before nine city and Tencent had talked about ...

3.29--4.4 main points: "Yue Guang Box" sold more than the industry expected, an article for you comb high box office reasons. "Avatar" expended has passed, the lunar festival file smoke dispersed. In the batch of film, box office deserted March, does not Liu the originator of the spoof of the Big "Yue Guang box" just as a sound exploding Spring thunder, breaking the calm of the springtime stalls. The film is a lot of netizens and insiders known as "Heaven Thunder Fire", let people scold can not be scolded. Can be just two weeks at the box office over billions of facts, but also surprised, indescribable. Have lamented: China's film market, do not understand, can not understand ...

At the beginning of the new Year, China's online tourism industry is very lively, whether it is the hotel or air tickets online booking site, have played a network of marketing cards, first has a Web site to follow the Australian Great Barrier Reef, "the best work in the world" case, launched a "million test sleeper" activities attracted a large number of netizens attention.　　But to truly achieve the Netizen and the enterprise win the marketing effect is not so simple, the reporter interviews the famous domestic chain hotel brand-Jinjiang star's marketing team and network marketing experts come to the opinion is: go with Chinese characteristics of the network marketing is the way. Enough interest to drive ...

2010 Spring Festival Just over, the air of the fireworks sulfur has not dissipated, the Chinese game Circle of the marketing war has been the smoke. This side of the history of the boss for the green game to send gold partner, there is an online games in the beast of the pornographic Yan Zhao Zhao, as well as the online games manufacturers that will never be finished Q coins and VIP Gift package ... The player's point of interest is more and more high, in the Spring Festival files of various advertising shocks, gradually paralyzed!　　What's the next thing that's going to brighten our eyes? On the first day after the Lantern Festival, the game vendors have finally surfaced! Sohu Swim in its March public test of the net game "Big liar" in send ...