10 Creative Social Marketing cases (video)

Finishing @socialbeta

The good case is better than the same preaching theory, this article collects and collates several popular case videos on Weibo recently, involving Facebook, Twitter and other online social networks, as well as offline, such as cinemas, restaurants, chocolate shops, etc., the case itself is very creative, And the case to make an interesting video is a case of the second spring, this can be used for domestic counterparts, after all, the text version of the case study to read up laborious. The following case selection is based on editorial preference, no special criteria, and thanks to the discovery and comment of the following cases.

@ Chen Liang Hugo: #案例 # A couple saw a movie and came in and found 148 big tattoo thugs. Do they have the guts to sit down in the middle of a movie theater with two seats? This is Carlsberg last year's viral video, which hit more than 16 million times online, sharing 1.5 million times in FB, "mentions" 400,000 times in Twitter. This is called "Boldly Cheers" video, you, must see! Http://t.cn/SvHk3Y

@im20 Interactive Marketing: "3M Brush bowl towel marketing case sharing" a small brush towel, 3M also to the whole out of the pattern. 3M in the restaurant to carry out the wash you bill activities, after dinner you can pay the bill, you can also go to the kitchen to help brush the dishes, to earn your meal fees. The event was widely welcomed by young people, "we run away, you stay to wash bowls of prostitution" joke finally can come true. Http://t.cn/zOBfMPz

@ Chai Doll Marketing Notes: "Every passenger is the spokesperson" the Japanese travel bureau to attract visitors to the Japanese tourists to promote Japan to friends, the introduction of free Internet programs. Every visitor who uploads photos in Japan using the post from Japan app can get 3 minutes of free Internet time when it's time to find a friend to help you like photos and share the rest of your friends Http://t.cn/zOd6RTY

@MADBRIEF: #MADBRIEF # "@ Coca-Cola sell Meng hug me vending machine" a hug, a can of cola. This hug vending machine is the Ogilvy advertisement for Coca-Cola 125 anniversary tailored, specially placed in the examination during the National University of Singapore, in order to spread joy, reduce student test pressure. cc:@ Ogilvy China @ 33 which HTTP://T.CN/ZON8WL5 http://t.cn/zON8pO8

@ Chai Doll Market Marketing Notes: "O2O seamless docking" So far has seen the most creative twitter# Twitter marketing Campaign! The practice is that users bind their americanexpress credit card and Twitter account, and then post the content on Twitter that contains the specified "#hashtags", and the relevant offers are credited directly to the user's credit card. I wonder if Sina Weibo can launch similar activities? Http://t.cn/zOx13w2

@SocialBeta: [Case] Social marketing: The power to deliver the brand http://t.cn/zo3t0it--Danish chocolate brand Anthon Berg opened a one-day temporary shop in Copenhagen, and people who came to the store to buy chocolate didn't need money, But you need to promise to do something from more than 30 kinds of charity, such as preparing breakfast for your lover and promising to post it to Facebook. Author @ Bubu

@SocialBeta: [sharing] #Pinterest营销案例 #kotex in Pinterest to focus on 50 different women, their favorite things, inspired paintings, etc. into the actual merchandise, can be packaged directly into the Pinterest to buy a lovely gift. –kotex's women ' s inspiration day–http://t.cn/zo6eueh Http://t.cn/zOoxWPE

Look at @lexieliang's article Http://t.cn/zOA89FO, Starbucks Drink Victoria's Secret heartwarming case//@ Chen Liang Hugo: #分享 # Starbucks Valentine's Day case. The important thing is not the micro-film, but its theme celebrate Every love, touching the heart, causing resonance. @puting: What matters is not what you say, but what you inspire. Writing blog posts are the same.

@SocialBiz: #social-case#the Vaccines is the UK's red-pop band this year, as it launches a new single, using the hottest photo app Instagram to collect single video footage in crowdsourcing mode, This is a gimmick to encourage fans to upload share photos and add #vaccinesvideo标签, and then influence more people through social platforms: Http://t.cn/aWlBcC HTTP://T.CN/AWLNPW

@ Enterprise Micro-Blog assistant: #微博营销案例 #nokia "Share your The" thing. A signpost is in the busiest place in London. Users can send text messages via mobile phones, or post messages on Twitter, and workers select specific information to display on the big screen. Combined with geographic location, the indicator points to the orientation of the location where the current display information is recommended. Network Advertiser Community Http://t.cn/h42ile

Source: http://www.socialbeta.cn/articles/social-marketing-case-10.html