A careful analysis of enterprise Network Marketing (PostScript)

I would like to coherent write this six, the results of the middle is still separated for so long, here to know a lot of domestic counterparts, exchanges, but also to benefit the author is not shallow.

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Network Marketing and business-to-business industry, only offline and online, combined to really promote the development of enterprises, too much exaggeration on either side is unrealistic. Enterprises in accordance with industry segmentation, there will be the degree of reliance on network marketing is different. Therefore, an enterprise according to its own product characteristics, as well as customer characteristics, clear their site function positioning, as well as network marketing target positioning, so that its other marketing activities in the enterprise, as well as internal sales resources management seamless integration, especially important.

In the future of international trade, there are only two main channels in addition to intergovernmental contacts: networks and exhibitions.

At present, most enterprises pay attention to the exhibition, and ignore the effective network marketing, which not only makes the enterprise not economically efficient use of sales costs, but also make the exhibition itself become short arm broken legs. In how to effectively use these two channels, the buyer must buy their own psychology, the process of placing orders, do a detailed analysis, each channel has the focus of each channel marketing, not at the same time hair eyebrows.

In addition, enterprises in the international market Network marketing, but also must always understand, a lot of irresistible factors. Every enterprise, every development to a stage, will encounter relying on their own strength, can not solve the obstacles. For products without technical content, will be subject to external anti-dumping, countervailing, international trade barriers to interference, for a slightly technical content of products, if there is no patent protection, have to pay royalties. When the enterprise is really ready to enter the international market, then your every move, a small negligence on the website, may be subject to international litigation. Do not think that the international industry giants, do not care about weak competitors, on the contrary, they are more than the average enterprise focus on the impact of their development of every small factor.

A real enterprise network marketing Planners, must be an eye view quartet, ears, he needs to have far more than internet knowledge, economic marketing principles.

(reprint, must be famous original author: Wu Yi)