A view on local website operation

Source: Internet
Author: User

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We engage in local stations, initially filled with blood, neat pull up the banner to buy the domain name, from the world again one or n more sites. But after the establishment to realize that the fact is not as simple as imagined, in most cases, you end up dead.

I had leisure at the end of the year, so I wrote it carelessly.

One, avoid China and fancy

I remember a local small forum, set up in the beginning of hundreds of pages. Now I see whether a person is a layman, first look at the forum section of the number. So many examples tell us that the more the plate is not the finer appropriate, but the less the more broad is good

As for fancy, there is no more to say. I see a lot of webmaster style, plug-ins for change to go, and always enjoy, but this is easy to make the rookie of the low-level mistakes.

Do not pursue the latest version of the powerful, the forum is to share and exchange as the foundation, is definitely not a game to support. From the beginning I do not optimistic about SNS, until now is still. Because the domestic SNS simply can not become Facebook, look at the Chinese Earth's SNS, what are we doing? The answer is to play the game.

How to advertise a local website

1, publicity and promotion is indispensable. But a lot of people will only use the mass of the link to hang in the group mail, I really can not find the reason to click you. However, if you own your own pockets (cooperation can also be), to order a table of food, you tell the whole local people: "I want to hold a free campaign, to participate, the following registration on the line." "I'm sure whoever looked interested. Some people say that I paid hundreds of bucks for a dinner for someone I don't know, is it worth it? Personally, I think it's definitely worth it.

Promotion and publicity is definitely not a link so simple, more dynamic brain.

2. Content manufacturing and topic making. Do not go to the major forums to turn things, turn also to post the bar. Topic is a forum for survival of the lifeblood of the local site, all to the local information consulting and topic-oriented.

For example, collect local information, you call 4S store said I want to help you online for free promotion, equivalent to expand the content of the site. 4S store really will reject you?

A lot of things that some people want to think about, that's what.

How to do a local website

1. Online activities

Personal advice, activities to continue the long-term holding, you can play a brand name of the activity, the monthly activities of the theme are inconsistent.

2. Offline activities

This refers only to offline activities that are not profitable. I am guessing that we will not repeat them.

How to profit a local website

1, Blind Date. This is any local station is applicable to the method, do not feel blind Date no future, and so you pay careful attention you will find that these days the remaining male and female more than the river in the Crucian carp.

2. Classified information. The premise that classified information can do well is: you need to have vast popularity and traffic. Can classified information make money? The answer is yes, and bidding is a truth.

3, network advertising. I personally do not recommend myself to talk about advertising, the best way is to find agents. Your energy needs on the site, to find agents to help you run the business, is a time-saving method.

4, group purchase. Group buying, the first one is the property, followed by decoration. As for how to make money, the point of return can be. Don't go to the Vanke to talk about group buying, that doesn't mean anything. Only the location and bad reputation of the real estate, will consider from the network to absorb potential consumers.

5. Local shopping. Do not feel that Taobao and Alibaba are now the world, for the local mall, there is a prospect.

6. Discount Card. This doesn't need to be said much.

End

Promotion is difficult

Propaganda is difficult

Popularity is difficult

It's hard to make money

Is it hard?

Nothing

Difficult for the layman, for personal webmaster difficult

But it's not the hardest part, the hardest thing is that you don't have a running brain.

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