A5 Marketing: How to make Web site and product promotion on business-to-business platform

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At present, the enterprise to do products and the promotion of the website is a more powerful than a, in order to let the company's products and sites have more exposure and let more people buy, enterprises have done almost all the means of promotion, whether it is paid or free almost all are strongly focused on the promotion. According to the complete data, enterprises choose Business-to-business platform to promote more than other platforms, it can be said that most enterprises are on the Business-to-business platform to do the promotion, now the enterprise not only do promotional products also do business to join, and business-to-business such a business platform for business is very suitable for enterprises, so the enterprise attaches great importance to this piece.

This period of time the author in the group has been and some of the business owners to exchange business-to-business promotion issues, the point is that businesses attach great importance to business-to-business, every day they are required in the major business-to-business sites to publish a large number of product information, website information, but also require the effect to be obvious, this is often to do the webmaster platform is very handy, But for those who haven't mastered business-to-business promotion skills, it's really annoying, so want to achieve a certain effect is very difficult, the author and the enterprise webmaster repeated exchanges and the author's experience to tell them, in order to let more of them the same problem, the author take this opportunity to communicate with the majority of business owners, Also hope that enterprises through business-to-business this form will be the product of the enterprise, the website smoothly pushed to each user's hand.

The benefits of business-to-business business

Enterprises through business-to-business products and the promotion of the site is still a lot of benefits, and business-to-business This platform is the enterprise to the enterprise marketing, can combine the website with the customer tightly together, then provides each kind of service for the customer, thus promotes the enterprise's business development, in recent years business-to-business development momentum is very swift and tends to mature. If the enterprise can make good use of business-to-business, the merchant and the customer will be strung into a line. The author has to promote the enterprise through Business-to-business products and websites, through efforts to obtain a very good effect, so I also recommend enterprises through business-to-business to promote products and websites, after all, business-to-business is mainly to do business products this piece.

Second, the enterprise to do business-to-business skills

In fact, enterprises do business-to-business is a certain skill, a lot of business owners do not catch this technique to promote the effect is very small, if not mastering the skills of the enterprise is undoubtedly a waste of time, so in order to go faster through this platform to do the promotion, I think must be skilled master. The author is also in charge of business-to-business platform promotion, experience is accumulated a lot, today to share with you.

①: Enterprise products suitable for business-to-business promotion

Now the enterprise is more and more, each enterprise has unique products, at this time if you want to promote products and websites through Business-to-business website, then first look at the enterprise products suitable for doing, what kind of products do not fit? The dangerous product is not suitable, this is certain. General food, building materials, home, decoration are possible, how to identify products can not be promoted through business-to-business, the simplest way is to look at the site's product categories have their own type of enterprise products, determined after the promotion can be done.

②: Collecting, selecting, testing, and identifying business-to-business websites

A lot of business owners are complaining, we want to do business-to-business but have no resources, have the resources do not know which business-to-business website to promote a better, in the exchange of time to find a lot of business owners have appeared this problem. I think, want a lot of business-to-business resources to go online to collect business-to-business type of website, and then will be collected resources to do analysis, to see which sites weight high or low, the weight of the site can be high, the weight of the site to publish information and test a week, to see which sites included is the fastest, and ultimately choose that.

③: Find the right category to promote the product

When the collection is over, the choice is over, Test finished, determine the end, and then is to find suitable for the promotion of enterprise Products category, since to promote the product and the Web site must go to find suitable for enterprise products, the saying is good, fish to find shrimp, product also to find the object of the column, This allows target customers and targeted prospects to see the information that the Enterprise publishes. For example, the author of the product is food, then the author chose the World Factory Network to do the promotion, the author opened the site to find food after the column, and then released food product information.

④: Promote the title to attract people, content to be original

Since find suitable to promote the classification of products, then began to do information promotion, in doing information to promote the time to write a good title and content, the title to write to attract some people, content to write high-quality articles. From the current title, you can see that the first is the Product keyword piling up, the second is the Product keyword to promote the long tail of the title, the author is generally used is the second method, the first method in the station is very appropriate, but the station is not appropriate, the search engine generally included the second type, and the title to write the creative. For example, I write a product "So-and-so's efficacy and role, the price of certain products," and so on, to write some long tail keywords, so that the effect will be obvious. In the content of the author to say, content to do original, the bottom can add Business Contact and site links, suggest to do product page link.

⑤: Make full use of free shops on business-to-business websites

Many free business-to-business websites have free shops, of course, there are charges, enterprises to choose the free shops, such as the World's factory network of shops is free, but also can bind the two-level domain name, at this time the enterprise can be adapted into the Enterprise Web site form, every day in the above release news and product information, If customers and businesses see the company will certainly feel that the product is very good, if it is a charge can also be considered to do, if the enterprise is prepared to invest in shops, after all, the function of paying the store is very much, so I think the enterprise should fully use the shop on the Business-to-business website.

⑥: Update the content of the Business-to-business website every day

If all the above five points are confirmed and done, then the next day is to update the Business-to-business Web site every day, so that the company's product information and site information are roaming on the business-to-business Web site, if a user through the Business-to-business Web site or content contact to find a business, this time to communicate with them more, Take them to the corporate web site and introduce businesses and products that will have a good effect if you stick to them.

Written at the end:

Above by A5 marketing http://www.admin5.cn/article-535-1.html original edit. Enterprises through business-to-business website to promote the effect is still good, the author also suggested that the webmaster, do business-to-business promotion must adhere to, many people are because there is no adherence to lead to no good results, so we must adhere to insist in the shortest possible time to appear the best results.

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