Adtime Open Multi-screen interactive marketing method

Source: Internet
Author: User
Keywords Multi-screen Interactive open up Internet marketing way suitable
The three-day China Internet conference ended on August 15, with the theme "Building a good ecological environment and serving a better online life", which is a forum for many different fields, different perspectives and different levels. In particular, the forum on large data is eye-catching, including some innovative enterprises to bring the "dry goods" to share, to impress people.
From this session of the Internet Conference can be seen, large data technology in the field of Internet advertising will also be promising. Some enterprises with large data technology as the driving force have sprung up, and innovative products and technologies have become the perfect weapon to occupy the market. It is gratifying that these enterprises are not busy with the pursuit of performance, but will look at positioning for advertisers to provide a richer form of advertising, more exciting advertising content, more reasonable delivery dimension, with a kind of industrial layout thinking of the cause of deep, adtime is one of them.
Adtime, as an innovative enterprise with large data as its core, has been injecting new elements into the industry from this year onwards. Faith to allow advertising at the right time, through the appropriate carrier, in the appropriate way to convey to the right person's concept, the first half of this year published a time marketing strategy. Then, June announced the launch of the country's first large data marketing analysis platform-Cloud, designed to excavate the deep relationship of Internet data, build a large visual data platform. Cloud image through the network platform for data collection, so that advertisers to target audience behavior and psychological desire to grasp more accurate, and for a deeper level of marketing provides a prerequisite. The advent of the cloud, but also for the large data era of Internet advertising opened up a new road----multiple interactive marketing.
Based on the technical support of large data, Adtime launched the first domestic integration of multiple screens of DSP advertising platform, so that multiple-screen interactive marketing has become a reality. In the Internet Conference, Adtime CEO Hai Peng share the case for us to present a multiple-screen interaction of precision and excellence, in addition to multiple screen interaction also allows large data technology has a broader dimension of the extension. To this end, Adtime said to actively build a multiple-screen interactive new marketing era. In the future, Adtime to create a new internet advertising ecological circle, the outdoor, television, PC, mobile terminals through more interactive technology, so as to form for advertisers to provide a three-dimensional delivery, to create a thought that is seen, see the resulting perfect advertising system, we look forward to the arrival of that day.
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