Affiliate Program Marketing is to advertisers, webmaster and users win three, very effective network marketing channels.
For advertisers, only when the user completes a specific task, resulting in the marketing effect, to pay the advertising costs. Advertisers do not have to pay any fees when there is no marketing effect.
At the end of the last century, the most common way to advertise the dotcom bust was to pay for the display. Advertisers ' banner ads are displayed on other sites 1000 times, and advertisers need to pay several dollars for advertising fees, regardless of whether the ads show any effect. At that time the maximum advertising costs can be up to 20 dollars per thousand. This 1000-time display does not guarantee any advertising effect. There may be no one clicks on the advertiser's website, and there may be 1% people clicking on it, but no one buys anything. Regardless of the effect, advertisers pay the 20-dollar advertising fee.
From today's point of view, such advertising costs are surprisingly high. This is probably one of the reasons why the dotcom bubble burst. A lot of websites spend a large portion of their money on online advertising. But because of its own website profit model problem, conversion rate problem, as well as users on the Internet ads, especially banner ads from feeling fresh, to the habit, to ignore, finally to annoying, click-through fast decline. Many websites spend a huge amount of their budget, but they don't produce the benefits they deserve.
After the dotcom bust, a pay-per-click ad was quickly emerging. The most typical representation is the search bid, which is a lot safer than the display fee. Advertisers spend advertising money, not only to ensure that the ads are actually displayed, but also to ensure that there are indeed users to the advertiser's website. What advertisers do is improve the conversion rate of the site itself. As long as visitors generate more profits than the cost of clicking on ads, the site can guarantee profitability.
Almost at the same time, with the joint project as the representative of the pay-for-effect advertising method has rapidly developed. The Affiliate marketing model is safer for advertisers. In most cases, advertisers only need to pay commissions when sales are generated. Advertisers do not have any commercial risk as long as the Commission is paid within the sales profit.
Of course, if the joint marketing plan is only beneficial to advertisers, without the active participation of webmaster, it is impossible to develop rapidly. This is also an effective way to make money for the webmaster who participates in the Affiliate program.
As mentioned earlier, making money online is not a quick way to get rich. It's not easy to run an E-commerce site that sells directly. Sell your products or services directly on the website, need to consider and deal with a lot of things, such as stock and inventory, cash flow, delivery and logistics, network fraud prevention, after-sales service, improve site usability and user experience, improve the site's sales conversion rate, staff training management and payroll costs, need to complete the legal formalities, Tax and so on.
To take care of these aspects, not every webmaster can be competent. Some stationmaster is good at constructs the website, some people are good at writing the high quality original content, some are good at operation gathers the massive popularity the community website. and the webmaster through various ways to get the flow, not necessarily can be converted into profit.
Most of the time, the webmaster rely on the flow of direct sales, taking into account the various aspects of the work, the cost will be greatly improved, the profit has not joined the joint project.
Participate in other sites of the joint program, the webmaster to do is to attract users to click the alliance link, the user conversion rate, delivery, after-sale, etc. are by The Advertiser website to complete. Webmaster can not only effectively use their own flow into profit, but also save a lot of their own can not complete the trouble of work.
The top affiliate program Stationmaster often earns tens of thousands of dollars a month. For most small stationmaster, this goal may be unreachable, but it can be achieved. Many stationmaster's ability and attention are concentrated in the flow, the joint plan provides one to let the stationmaster put the energy in the thing which oneself is good at, but can the effective profit way.
Finally, the Affiliate program is also beneficial to users. If there is no affiliate program, users may not have the opportunity to see the Advertiser's website, and will not have the opportunity to buy the product or service they want. No matter which way the user comes to The advertiser's website, the product or service price and service level are exactly the same, and will not because the customer is from the Affiliate Program link to The Advertiser website, pay a higher price. For the final purchase of the user, the price, product, etc. are the same, there is no difference.
Author: Zac@seo Every day a stick
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