After updating the algorithm mechanism, is the marketing of soft text trusted?

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After updating the algorithm mechanism, is the soft marketing still trusted? With the Internet advertising into the life of netizens, soft marketing has gradually become a relatively popular mode of enterprise marketing, and has never been a broad prospect, soft wen marketing to the enterprise is not only the flow of conversion, more is the construction of corporate brand. But with the update of the major search engine algorithm, soft marketing is also affected by the corresponding attack, in the new era of algorithmic mechanism, soft wen marketing can also be trusted?

The reason why enterprises try soft marketing is because the soft marketing can give enterprises a certain value, the author of the site is also a weekly will be original soft wen, soft marketing operations, the original soft text to the site is profitable, in the algorithm update, the author is very calm face the effect of soft marketing, is not a follower of the stop soft wen marketing, Webmaster do SEO need to know the correct algorithm, the algorithm is not hit by the original high-quality soft, soft wen is still a variety of marketing methods in the prominent marketing way, still can bring the corresponding profits for the enterprise. The author gives us an example to see the value of soft marketing to enterprises:

Bring the outside chain of the user sincerely reprint

Baidu search engine in determining the weight of the chain, will be from outside the chain is the source of the user really recommended to do the standard, search engine will be IP, browser caching, access habits, and other sources to judge the source of the chain of users or network, only the source of the recommended chain is high-quality outside the chain Soft marketing in the dissemination process will be a large number of reprint, even if there is a copyright phenomenon, but most of the high weight of the site, will be given a copyright statement. Stationmaster can write to attract eyeball, get soft text bearer station recommend article, in reprint rate also will raise correspondingly, get user recommendation outside chain also increase correspondingly, the site adds high weight outside chain construction virtually.

The following figures are recommended for the soft text to be reproduced:

Improve the brand effect of enterprises

From the perspective of corporate image and brand building, soft marketing can be imperceptible to our products in a way people can accept the indirect transmission to the user's heart, this imperceptible effect of its marketing effect than hard to more direct and more real. Brand through the soft text to enhance visibility is a good way to content in the form of publicity, display brand name, causing users to brand attention, and remember it. Brand-type soft content requirements are not very high, more direct highlighting brand name. It is usually spread in the form of advertising stickers, press releases, etc. Typical soft marketing to improve the corporate brand effect of the case: Shi Yuzhu brain Platinum soft Marketing, back then the brain platinum overwhelming soft text plane ads, indeed very hot, open a newspaper, can be evening paper, morning newspaper, even the daily, let you dodge is the health care products of soft advertising, This makes the brain platinum this simple marketing way deeply reflected in the hearts of consumers.

The soft marketing that can be trusted is just "soft wen"

Soft wen can be readily accepted by users, is that it is not a rigid advertising, a good soft text is not deliberately to promote the product, but to create the value of the soft text itself, to pass some useful information to the user, the real help users solve the problem users want to solve, so we write soft text to forget the ad two words, The soft text is the article that helps the user to solve the problem. To the brain Platinum soft marketing, the same grasp of the general user's mentality-the desire for a healthy and long life, hope to live a few years, this demand and is the real demand for potential customers, so after the soft marketing, brain Platinum has so broad market. In the Baidu update algorithm, many enterprises have been afraid to do soft marketing, enterprises and did not really understand the scope of Baidu search engine hit, the search engine hit is "hard advertising", can not be called "soft wen." In the new era of soft marketing, the article itself needs to be high-quality articles, can not be advertising the nature of the text.

In the network era of intense marketing competition, to achieve good marketing effect, webmaster may consider to write a series of soft Wen, do series of soft marketing activities, real help users solve problems, and to reach the user's heart needs effect. Even the search engine algorithm update frequent times, soft text as strong as not to pull!

This article original source part-time bar (http://www.jianzhi8.com), please respect the author's copyright, improve the quality of soft text marketing effect, reprint please indicate the source.