Analysis of free marketing strategy based on forum

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With the increasing marketing model, such as the emergence of micro-marketing, many traditional marketing models are fading, such as forum marketing and mail marketing. But although this kind of marketing is not so fire at that time, but for some industries, forum marketing can play a very good role, especially in some professional and technical categories of industry, a lot of data content is in the forum, and the Forum also has a large number of target groups, So based on this kind of forum marketing can play a multiplier effect.

But now want to do forum marketing, nor the past that through the forum post machine, or register an account, make a signature to send posts or top posts to carry out marketing. This marketing strategy has not been in line with the needs of modern forum marketing, perhaps such marketing will soon be the main forum altar, so that your marketing does not have the slightest effect. After all, it's not easy to run a good forum right now. So to change the marketing strategy to be able to succeed in this kind of website.

First, to locate in the forum to promote the key words. This is a very important aspect, if your marketing keywords and forum keywords exist out of tune, this for Baidu search engine, also will not think you such content is good content, or even affect the weight of your marketing target station. So you choose the keyword and the forum's core keywords have a certain relationship. For example, if you want to market a talent website, you can post posts in some community portal recruiting channels to fit the channel content. And the flow of this drainage, its purposeful also strong, help to improve the flow conversion rate.

Second, pay attention to the skills of posting. This is the Forum marketing key, many forum marketing work is difficult to carry out, is because the post, the account disappeared. So want to do a good job in the forum marketing, first of all, to let themselves into the forum of activists, actively for the Forum service, or actively participate in the Forum launched activities, or diligent check-in, top posts, until their own permissions have been further upgraded, and then released a number of high-quality content, These can also be some of your site's soft ads, at this point must pay attention to soft, because now many forum owners do not want their own key channel spam advertising text, so once it appears, either delete the post, or delete the account.

When your privileges are getting higher, then you can properly take your site outside the chain, this is usually the Forum altar master allowed scope, once you get such a permission, at this time your picture and chain anchor text settings need to go through scrutiny, must comply with Baidu optimization relevance principle. Then post the post can be published in the form of a theme post, but also through the form of top stickers, and the top of the position of the general selection of the first floor and the second page of the 1 floor position, which is more conducive to the exposure of marketing posts, thereby enhancing the attractiveness of users.

Third, enhancing interaction is undoubtedly the most important marketing approach. Because an important function of the forum is the interaction of the topic. So through the interactive marketing, that is to get the true meaning of the forum marketing, can let the flow into their own website loyal users. This is even better than the current micro-marketing effects of micro-letters and microblogs. Then the interactive marketing, can not only use their own multiple vests between the interaction, but also can allow themselves to actively integrate into the Forum organization activities, so that their marketing purposes and related interactive content matching, so that can play the role of drainage.

In a word, forum marketing is still the most important marketing form at present, but also has the free function, this lets many to be stretched the grassroots stationmaster to have a suitable own marketing path, but this kind of marketing method its difficulty is relatively difficult, in the marketing process needs to evade the webmaster's punishment to cause the account number to seal, However, just follow the above marketing strategy, it can make your forum free marketing strategy to achieve. This paper comes from the zero-degree software Park http://www.05sun.com/, reproduced please keep the author link, thank you.