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Internet marketing can be used in too many ways, the number is not clear, it can be said that as long as the media can be used as a marketing tool to use, any person in the place can be marketing, but quite effective but only a few, the so-called "a recruit fresh, eat the Day", "Chew", the right one is the best, It's not worth the loss to be satisfied with everything. Today, I will put together some of the most effective, and we can look at their power, and let everyone with satisfactory marketing means to go home to run their own business. Before we introduce the essence of marketing, that is: Borrowing force makes the force effortless! Because of the effectiveness of the marketing methods are the formation of a strong.
I. Search engine marketing (SEM)
People who have paid attention to me will find that I generally send out articles about SEO, because this is my first step into the network marketing the most used, but also I introduced today the most effective means of marketing one. The effectiveness of search engine marketing is very obvious, as long as there will be search engine marketing. Whether from Baidu, Google, 360, Sogou ... Search engine natural rankings, or bidding rankings, ranking are users to measure the quality of the site and to find their own needs of the good channel of information, but also we present to their target users some information necessary means.
And really do a good job search engine natural ranking this piece, customers are automatically come to the door, and still continue, worry-saving, more can get rid of the bottomless pit of pay promotion. Of course, if the short-term single activities, the promotion of a single product or service, competitive ranking will be more effective, after all, natural rankings do a bit slow, and competitive ranking can achieve the day results. According to the same statement, in Taobao, Jingdong, micro-letter, micro-bo ... Search engines also have a lot of utility in places where they need to be searched. Of course, we can according to their own needs to choose the right means.
Search Engine marketing borrowing power: Borrowing is a huge search user groups of search behavior and search engine itself this tool, using its ranking elements, will be ranked optimization or bid after the easy access to a large number of accurate customers.
Ii. Cooperative Marketing
A man is always doing the hard work, is also holding the time and energy to achieve the smallest return. Cooperation is the quickest to win. The simplest is to have the same database of different industries, the cooperation between the sale of flooring can find to do furniture cooperation, do men's wear and women's cooperation ... In other people's database to fish their own customers, mutual benefit is really cool, this is the effectiveness of cooperative marketing.
I just started to do SEO and my partner to find those construction station company to cooperate, we say so "Hello!" we would like to cooperate with your company, so that your company will not pay a penny can also obtain a huge turnover and profitability. Our model is this: As long as a customer to find you to build a station, you can speak to your customers: Dear friends Hello, just we do promotional activities, you pay 500 yuan we can in any time within three months for you to develop a value of 5000 yuan for a week of SEO tracking report, when the final deal, You will introduce the customer to us, let us make a custom report for him to do, and this cooperation all proceeds, all belong to your company, we do not have a penny.
Do they have a crush? Someone must be tempted, a penny does not spend the income so much, know the interests of the company will cooperate with us. Do we suffer? We have formed from the beginning of the cooperation system: we locate the SEO fee is 15000 a year, so a week of follow-up diagnostic report value of 5000, why pay more than 500 yuan to get this service? Even 500 people can not afford to do after tracking sales will not be 15000 of the price to do SEO, This is the deletion of the customer. Finally their customer list in our hands, we first do value packaging, the diagnosis report to make 5000 of the value, and in the report two screening, select can make the effect of the industry web site, and finally the effect of pay, have effect to pay, no effect not money, We have the absolute grasp of the SEO do a good job a year's harvest is at least 15000 five times times more, they mostly deal will become. So ultimately everyone is happy, do not need to find customers, others send us, they receive money, we chase sales, customer benefits they want, it is so fun.
Cooperative marketing borrowing Power: Cooperative marketing way a lot of, as long as give others reason to cooperate with you the benefits of mutual borrowing, and ultimately simplify their own trouble, expand their user database. The effect was quick and significant.
Third, viral marketing
Word-of-mouth Marketing, soft marketing, etc. as long as we can let others spontaneously for us to spread the way I will be called viral marketing. Give others fun, benefits, benefits so that others are willing to help you spread, reach spread, wildfire ... can easily achieve a large group of people to help you spread the effect of a wide range! This is his effect. such as: Write a soft text, let others quickly reproduced, make their own characteristics, do their own word-of-mouth, let others volunteer to help you advertise, do an interesting or public welfare video, let others help you spontaneous sharing ... Now the micro-credit point to praise gifts, sharing benefits are viral marketing show, although this technique is a bit disgusting but the utility is still. Use this marketing method to do brand marketing, referral and activities are indispensable means.
Viral marketing borrowing power: This marketing method is to borrow the vast number of users of the community curiosity, share the desire, love to take advantage of the mind ... As long as there is enough interest and good enough to make others willing to advertise for you can easily achieve results.
Iv. Database Marketing
The so-called "Customers are all treasures, one can not let him run", customer database is our treasury, rather than to find the so-called precision customers, but also to use the database already owned, because they are accurate customers, the promotion of a message may easily get a deal, because there has been cooperation, less the threshold of proliferation of trust. Let you think that the list of variable fees into money, let it repeat consumption, this is the effectiveness of database marketing.
Today's micro-credit marketing buddy store can be a kind of database marketing, each friend will be your potential customers. You can send your promotional information, and you will be able to summarize your final customers. But there is a premise: give users a good impression. Customers feel good about you, trust is enhanced, and the deal is much easier.
Promote database transactions or systematic skills such as: Dear Customers, Hello! As you are our regular customers, so you can enjoy ...
Database marketing borrowing power: to treasure, borrow the precision of the database, trust, to achieve their own promotion
Do not know how to borrow, direct advertising that can only be called dead sales, not only affect their reputation, but also thankless, even in various sales platform, the alliance opened shop is only in borrowing force. Free stuff is always the most expensive--summing up the top of the most effective marketing methods, do a good job of the whole marketing system a few words, understand they also understand the true meaning of marketing:
1, borrow force to make the force effortless
2, a recruit fresh, eat the day
3, customers are all over the treasure, one can not let him run
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Author: Shi
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