In the face of a growing number of Chinese companies losing their domain name disputes with international companies, experts said yesterday at a symposium on Asian domain names and online dispute resolution that Chinese companies need to "retreat" and seek localized protection to secure investments on the Internet.
Liuzhijiang, assistant director of China's Internet center, told reporters: "Chinese companies need to keep up with the times in the domain name dispute resolution mechanism." At present, CN domain name legal registrant's rights and interests are more protected, while in the. cn Domain name Transnational dispute PK War, Chinese legal registrant has the legal, the language to enjoy the defense superiority, this is a long-term trend. ”
In fact, this year a series of Chinese domain name registrars in the COM domain name dispute lost in the industry focus. According to the survey data, Chinese companies have been convicted of a 90% per cent case for transferring domain names to foreign companies in China. com's dispute resolution. Chinese registrars in cmz.com, cnskype.com, civ4.com These COM domain name disputes in the failure, leading to the operation of many years of the "COM Domain name transfer to U.S. companies, brand equity lost in vain."
In this respect, the industry analyst: "The legal risk of a. com domain name is a historical problem: the COM domain name jurisdiction is located in the United States, the relevant. com domain name disputes applicable to the United States law, as for the Chinese registrant, the language is unfamiliar, the legal environment does not understand, the Chinese registrant is in the respondent's disadvantage. ”
The dispute with the. com domain name in stark contrast to the CN domain name disputes in the interests of the maintenance. The latest controversy confirms this again: Coca-Cola sued a Shenzhen migrant worker, Diashaotao registered kekokele.cn, asked to transfer the domain name to Coca-Cola, processing the result is dismissed complaints, Diashaotao continue to hold the domain name.
Experts said that because the "domain name dispute resolution" identified the domain name disputes in the core of the "malicious registration" problem, and simplified the arbitration procedures, so the current Chinese enterprises to invest. CN domain name is much lower than investment. com cost.