Disclose the length of blog posts in internet Marketing

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The internet is becoming widely used in life and work. Along with this, the Internet-linked business Operation model has emerged. Forum promotion, SNS Interactive mode, micro-blog promotion, blog marketing ... Blog also occupies an important position in network marketing. Blogs, whether in private, corporate or corporate, are widely used. You can express your opinion, record your personal life, or make a statement on behalf of a group. In the business, the publication of a number of professional articles, to attract the attention and interest of established groups, the operation of ancillary projects is effective. So, in the end, how to write blog articles, how to write, to arouse the interest of potential customers? The format of the article, the content, writing for the moment not to talk about the most obvious length of the problem is hidden in a great deal of knowledge. Weibo can only write 140 words, and a blog article limit is about 5000 words, then for online marketing article How many words just appropriate?

(1) The type and core content of the article

Generally speaking, the subject of the article decided, the type decided, the appropriate length of the article is basically determined. Similar to the story of the soft text is usually relatively long, in order to fully arouse the interest of customers, through the subtle description of the reader to empathy, to achieve the purpose of product recognition. News articles are generally more concise, the language is calm and objective, in order to show that their products have the authority of recognition, improve customer confidence in buying. The length of the comment article should be moderate, to express the enterprise's point of view clearly, language restraint rigorous. such as biased in the technical category of articles, due to professional, not too easy to understand, relatively dry and boring, the word should be more control.

(2) Considering the SEO factors

Analysis of the data shows that in the more well-known search engine sites (such as Google, Baidu, Sohu, Yahoo, etc.), the length of moderate pages and articles are often ranked most in the front. And too long or too short of the article ranking is relatively lean. Because these sites do not have a clear word index, usually expert analysis, 250 to 1000 words between the length is more reasonable. Of course, SEO is only a reference data, also can not just to search rankings do not pay attention to the quality of the article, ignoring the customer's reading feelings.

(3) reading endurance of readers

Some experts have put forward the famous "three-second principle", that is, in the network advertising language reading time should not exceed three seconds. The reason is that the average user on the Internet to read the words of time patience is very small, the mean less than 2 minutes. In other words, your promotional, communication with customers only this short 1, 2 minutes. Therefore, the length of most articles should be controlled at this time, do not because of lengthy, so that the reader will not read interest.

(4) The quality of the article

The article used for network marketing is not the composition of primary school students, quality is not enough. The quality of blog posts directly affects the effect of propaganda and conversion rate. Usually, the article should be based on a number of principles: to arouse the interest of readers, structured, language popular and easy to achieve publicity purposes, to promote the purchase will. Only the quality of the article is guaranteed, the length can be easily controlled.

All in all, the blog article is for network promotion and service. Whether long is a paragraph, are in order to in the shortest possible time and customer communication, arouse the interest of customers, publicity their own enterprises, commodities. Only a comprehensive consideration of the above several principles, can better achieve the effect of marketing. This article comes from http://www.288.org love hair webmaster writing, reprint retention links, thank you.