Dry up Sina Weibo all free resources Weibo practical tools (b)

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Part IV: Content analysis

The analysis of the content of the microblog can be proceeded from the comprehensive analysis of the content and the analysis of the single content. The three tools mentioned here are designed to be useful for the analysis of unauthorized microblogs. "Weibo"

This application can provide more comprehensive data, there are active degree rankings, influence rankings, micro-Bo grade and other major indicators. They include the average number of tweets per day, the number of microblogs this week, the initial rate of Weibo, the active fan rate, the number of certified fans, the average number of forwarding and comment bars, and so on. There is also a "field of interest" to see the areas and hotspots of their microblog content. Another focus is "data statistics".

Here the statistics include micro-blog (that is, micro-blog content), attention, three big fans, micro-blog content analysis from the date distribution, time distribution, keywords, @ mentioned, forwarding, sources, the recent popular micro-blog and other data have detailed records. And the attention and fans from the number of fans, micro-blog number, registration days, provinces, gender and other aspects to statistics, including the analysis of fans only the microblogging active fan rate. With a lot of data on a microblog, how to apply to look at the level of micro-blog operators, such as a certain Y province customers want to do the province's precision marketing, then in the selection of micro-blog resources to promote, you need to consider a factor is a micro-BO Red has a number of active Y fans.

At this time the micro-blog data can be used as a reference. Of course, the other data how to use, is to test your people to kill, Buddha block kill Buddha skill.

If you want to analyze the spread of a single microblog, the "Twitter tipping point" and "forwarding fan count" is an excellent choice. The use of these two applications are similar, input a micro-blog address, analysis of the micro-Bo radiation range and coverage of the number.

The tipping point can only analyze the number of communicators and coverage of the last 2000 relays, and the latter can be fully analyzed in theory, but I use a few times to feel the data is not very accurate. The point is that the data is not important, the key is to see the process. For example, when I was digging for a submarine-fishing marketing company, I found the first few tweets that praised the bottom-trawling service and were widely disseminated, and then analyzed the key spread points of these tweets. With a key point of transmission, it is obvious that an event is not in the hype, if a micro-blog was forwarded thousands of times, analysis of a fan million of the micro-Bo Red Reds (the money only turn to the kind) as the key to spread the point, then this event is speculation undoubtedly. When a tweet is forwarded tens of thousands, and is still soaring, you can continue to pay attention to the micro-blog, recommended by the tipping Point analysis, 2000 times analysis of the spread point, and so the hype after the end of this event you will be the path of micro-Bo spread. Of course, this is only personal experience, more features and ask friends to dig deeper.

Part V: Integrated Management

In the Integrated Management Section, my chart lists the social management of the Hung Ming, the fun Free edition and the microblog master. Because the micro-broad division fees, and its official microblog said that they are mainly focused on data analysis, and I have not used to have no say, here is not much to say, the rest of the Hung Ming social and public interest I compared to introduce to you.

Integrated management, the simple point is that the first four parts of the features described are basically, but also has management functions. These two comprehensive applications provide regular release, fan analysis, communication analysis, multiple account management. In Release management (two names are the same.) )

In this case, the Hung Ming provides a content library, while the public interest provides a picture mosaic, text, such as a practical small function. Details determine success or failure, and I think that's why so many people use them. On message management ("microblogging management"), they provide personalized functions such as direct dialogue, active dialogue, and/or no reply to comments. The "statistical report" of the public interest. #p # subtitle #e#

The analysis content and the project is more detailed than the analysis of the Hung Ming, it also has one my favorite function is can to the attention and the fan "batch letters"

Presumably many friends are looking for the application of this feature. The bright spot of a hung Ming is that you can lock a tweet for tracking

Analysis of its transmission path, multiple transmission coverage of the number of people, etc., this is undoubtedly a sharp weapon for microblogging marketers. Finally, they all provide multiple account binding capabilities

You can manage multiple microblogging accounts with only one platform account, which is the Gospel of multiple account microblogging operators. Think I used to manage the most nearly 10 accounts, although installed so the browser platform, but also thousands of careful but still out a few times wrong, so many account management This function can be solved many people's appealing big urgent. In short, these two free comprehensive management tools have their own advantages, everyone like which home.

OK, Introduction to here, I play micro Bo This has been collected over the past few years of fine applications are also introduced, although it is some fur, since that they function very large. If you are a conscientious, have been able to from the above content to dig me a lot of things. The saying goes: Give a fish, and give it a fishing. My experience of the microblogging free tool is only this, I hope that after a lot of exchanges and common progress.

Author: expired white sugar http://weibo.com/333890929

Original: http://www.199it.com/archives/19216.html

Dry up all the free resources of Sina Weibo--a detailed explanation of micro-blogging utilities (i)

Dry up all the free resources of Sina Weibo--a detailed explanation of Weibo utility tools (middle)