Eight details to be seen in mail promotion

Source: Internet
Author: User

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Mail promotion is not new, a lot of webmaster are very like. But in the early stage of the user complete registration process, many webmasters will encounter some small problems. Today, these common problems are summarized, I hope to see this article can help the webmaster better solve the problem of mail promotion, today from eight to share, if we have better ideas and problems, but also welcome to communicate with me. Well, start today's text.

First, the successful registration of the Thank you page: After the user submits the registration should show the thank page, and displays our website name and the domain name in the page, also must prompt the user to add our mail address to the white list, because we will carry on the mail to send regularly, if does not enter the white list, will have certain influence.

Second, "Not the use of the Junk button: If a message is filtered, we tell the user to click the" Not garbage "button, in which case the mail server is mistaken, and later we send it in the same way that it will not be treated as spam.

Third, the withdrawal is as simple as possible: if the user does not want to subscribe, it is best to give it the simplest way to unsubscribe. The message should include a unsubscribe link, when the user clicks, you can easily unsubscribe, this process must be simple, if the user feel a lot of trouble, will be directly to the mail report as spam, so that our losses will be even greater.

Iv. handling complaints in a timely manner: if you receive a complaint, you must deal with it as soon as possible, but if it is a customer misjudgment, forgot to subscribe to our mail, then the complete evidence should be provided to the ISP operators, as far as possible to minimize their own losses, so that we can continue to mass and not be used as spam.

The return of the message to analyze the reason: many times our mail may not be able to successfully send, so the return is also a normal phenomenon. But we have to be in the timely identification and processing of these emails, if we send the number of emails are too many, too large, then our e-mail address will be the mail operator attention, and may even be blacklisted.

Six, the large companies appropriate more PR: if we are a large web site, because the number of users is very large, so often send mail volume will reach hundreds of thousands of, millions or even tens of millions of, so it is difficult to ensure that all the mail successfully sent, but also may go directly to the dustbin, or even blacklist, so for the large-scale site, Need to maintain a certain contact with the operator to carry out appropriate PR.

VII, the format content is very important: whether the mail into the customer's trash is very important on the one hand and their content has a great relationship, the content of the use of special symbols, do not use the glare of the attention of the font or font size, the other picture is best not to overuse, these details are very important.

Eighth, please professional mail marketers: Baidu Search email marketing Chamber of Commerce found that many similar services, including software or companies, we can also consider the use of professional mail service providers, they have more experience, and ISP also have close contact, so this is also a good choice.

Okay, today from these eight aspects to share with you, these are usually we will encounter some problems, hope that through this article can help more webmaster, if you have good ideas, also welcome and 11544.html "> I contact, this article from: Shenzhen website construction, Web site: http:// www.zijiren.net/, also welcome reprint, reprint please retain the copyright, thank you!

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