Exploration of network Marketing mode from "big and wide" network marketing to "fine and fine"

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For a long time did not write some work relevance of the article, today on Baidu marketing keyword promotion and their own to do a little experience of soft wen to talk about: from the "Big and wide" network marketing to "Fine and fine" network marketing mode of exploration. This is also my recent very want to write also has been doing a thing, is how to do free and extremely valuable network marketing software information. Our company is to do the U.S. study industry, then how to choose the platform for Low-cost and very valuable network marketing it?

Most people will choose: "Baidu, Sina, Google, NetEase, Tencent." "Yes they are very effective, then these good effects will have what kind of price to pay, no doubt, must be a big price." How to save cost, and can enlarge the value of network marketing, this is our seoer to do the work. We seoer not only to do search engine optimization work, but also to explore some better and cheaper marketing models.

About "big and wide" network marketing, it can be understood as "more money + a wide range of" marketing model, such as: We put ads in Baidu Keywords: American University rankings, the United States study institutions, etc., this is definitely "big and wide" marketing model, although many people will go to search, will go to click, But is there a high probability of conversion? I don't think so, at least I will not buy this company's account, even if I clicked, I will not consult. On the contrary, "fine and Fine" network marketing model can be understood as "small range + advertising precision", such as I do the keyword ranking: "Chengdu, USA, study in Kunming, USA", its value compared to the United States University rankings, the United States, such as study institutions are much larger. At the same time, the accuracy of one of his searches is much higher, so the conversion rate of this word is much higher. In fact, this is seoer often do long tail keywords. But that's not the only thing I'm going to share today.

In particular, to do regional network products, or network services comrades, I particularly want to promote the list of Web site marketing, such as: "58, Market, Truth, List", this is absolutely "fine and fine" network marketing the best choice. Why would you think of such an online marketing model? How to choose fine and refined article keywords? I would like to in-depth analysis: First of all, we must establish a regional derivative of the long tail keywords: for example, our company to do the national study industry, then the choice to Chengdu as an example, Baidu search "Chengdu USA Study" Look at the following figure:

The top two figures above are the most valuable of the two sites, so make note of the title:

Chengdu USA Study Company | Study Abroad Agency

Chengdu American Agency for studying abroad

Then we are published in these lists of soft text must highlight the two long tail keywords, and then sent to these two sites, such articles will be in the forefront of both sites, at the same time will be on top of Baidu to get a high weight ranking. Is this really going to work? Please search: Chengdu, USA study intermediary and American study intermediary:

Naturally ranked first and third respectively, at the same time such a high conversion rate. If a small amount of capital investment, so that these soft Wen Gao Ju 58, the market headline, compared to Baidu "big and wide" marketing everyone can imagine, the effect will be, do not use doubt! This is just a tip, maybe the industry will be different, I hope you can share their experience.

Welcome to discuss Qq:359691830,sina Weibo with me: http://t.sina.com.cn/damixiaochong; More articles can search for "Fan Deyi".