Feeding Service Market Wading online Marketing

An ordinary female student in school, to rely on their own strength, to create a 200,000-person demand for food delivery services.　　This "ambition" is the Fujian Minjiang College English majors of the junior Huang Jingshi, she does not think that the above goal is wishful thinking, because she put forward this goal before, she has been carefully investigated, and has paid concrete action. Now, in addition to normal schooling, Huang Jingshi's main role in spare time is "network broker". This is a new line of business that is hatched on the web, and the practitioners profit by assisting the life service merchant to promote the network. Because the investment is very low, the operation is simple, therefore attracts many university students to participate in it. Huang Jingshi also wants to be able to look for an entrepreneurial opportunity from a network broker, and she is locked in an industry that is catering.　　To be exact, it is the catering market around the Fuzhou University town where she attends the Minjiang College. Fuzhou University City is located in Minhou Shangjie Town, the existing Fujian Normal University, Fuzhou University, Fujian Medical University, Minjiang College and other 7 colleges and universities, the number of teachers and students more than 200,000 people. The University city has initially formed an independent living area structure, and is still in the continuous expansion. It is from the University City catering market observation, Huang Jingshi found a huge business opportunities. "By remote location, traffic inconvenience, university city teachers and students can only be the nearest principle, and called the meal is a lot of college city teachers and students accustomed to the consumption of food and beverage." "After investigation, Huang Jingshi found that the university city, such as the existing fast food restaurant delivery mode single, monotonous flyer way, only the text menu, there are low retention rate, short release cycle, high frequency, high cost (flyer production fees, distribution fees) and other drawbacks. To the consumer group, the contrast is low, the product catalog is similar, cannot make the comparison judgment. Huang thought to, if the university city around the restaurant to collect information gathered, in a unified network platform to present, we want to order a meal online view merchants, will greatly facilitate the consumption of teachers and students, will also bring more concentrated consumer groups.　　At the same time, business services, health, food and other information displayed together, through the teacher-student comments, more can promote the university city surrounding the fittest food merchants. In the end, Huang Jingshi chose Alibaba's life service website Yahoo Word-of-mouth as the platform for the delivery of food information. She first opened the network, and named "Fast Fe Fuzhou University City meal camp." Then she started the process of collecting information. Since then, more and more information on the Huang Jingshi dot, there are many teachers and students began to the network to find food delivery information.　　Now, many businesses take the initiative to contact Huang Jingshi, hoping to increase their information on her network. At present, Huang Jingshi can provide information for merchants, timely Update, menu upload, image processing, logo design, network marketing program design, user group exchange information feedback and other services. The survival of the network, the need for a viable profit model. Huang Jingshi will provide one months of free network for business probation, satisfaction with marketing results began to cooperate. Cooperation in the form of monthly payment, 48 yuan per month. Although the current talk of the business is hundred, but Huang Jingshi is not in a hurry to charge, "now mainlyis to attract more teachers and students to use My network, when a sufficient number of consumers, can bring more customers for businesses, fees are ripe. Before the summer vacation, Huang Jingshi finalists the Yahoo Word-of-mouth Network broker contest's top 30. Despite coming into the senior, Huang Jingshi, who faces pressure to find work, has not felt any nervousness, as she has found her way. Commercial newspaper reporter Kim Cho-li