"Network Marketing Sun Tzu Art of War" Nine Network marketing to have the right to control

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"Network Marketing Sun Tzu" This article combines the art of war Nine to analyze network marketing, as the person responsible for network marketing to grasp the overall network marketing power, the implementation of our network marketing plays an important role, need to do the relevant preparatory work, According to different time design different network marketing content to do our related promotion.

First, network marketing to have the right to control

In the face of the changing Internet competition, as the leader of the team should not be mechanical to carry out the instructions above, and do not consider the ever-changing Internet market, of course, change at the same time as possible with the above to communicate well. In some companies, many of the manager of network marketing is not particularly understand, they say no matter what promotion as long as to bring sales is effective, network promotion and advertising is the same, play the role of publicity, and can not guarantee the number of sales, like many companies to spend a few billion to CCTV to advertise, They can not ask CCTV to give them a guarantee of how much sales, of course, the network promotion to reach the goal of informing will promote sales. There is not all promotional positions to occupy, many people to rob the first Baidu bidding, but the user is not directly to see the first name will be converted, but to be compared before choosing.

Second, network marketing should be prepared

Network Marketing is a long-term work, not a moment to do can do it, just like the author Yang in doing search engine optimization rankings, at that time to the main keywords line up to the front, then every day to contact the chain, buy outside the chain to spend two months before the row to the front, in the next few months the ranking also has a corresponding fluctuation, Half a year later, gradually stabilized. Recently searched for the relevant long tail keyword ranking, discovery is the author in two years ago to do the relevant network promotion, many network promotion there is a large number of network promotion resources to be prepared in advance, on the internet to occupy the position and information coverage, not afraid of opponents come to attack us.

Third, the network marketing should be random and move

When we do online marketing, we have to move randomly, for example, the Common Festival campaign marketing, you can use a variety of festivals to do some related activities and promotions, as well as in the normal promotion according to the current hot spots, design a number of related topics, we have to pay attention to the relevant Baidu ranking of the hot rising words, In addition, some industries have a corresponding hot period every year, according to these relevant hotspots to design the corresponding network advertising and network promotion content, like some education and training institutions they are in the college entrance examination period is their peak, so at this time to increase the intensity of advertising and promotion.

Iv. Network Marketing leader's weakness

As the head of Network marketing, to lead the task of network marketing, so we should avoid the weaknesses, only know how to do online marketing, do not know the plan and inspection effect, in addition to the opponent network marketing can not be too worried, to calm to deal with, there is the network marketing requirements are more urgent, this is a need for time , as long as the effect is better than before, there is improvement is normal, and finally is aimed at staff management, and is not blindly doting, but to formulate a good incentive and punishment system, so that employees do the relevant network marketing work.

The author in the release of a "Network marketing Sun Tzu Art of War" military competition should be the seventh article, "Network marketing grandson of the art of War" Nine mainly from the strengthening of network marketing Director of self-control, do a good job related preparation, because network marketing is not immediately can be effective, to change with the time and constantly changing the design of the corresponding network marketing content, There is to be as far as possible to avoid weaknesses, the full network marketing work.

Yang, 2002 personal webmaster, Yi Ma Customer Network Marketing College network promotion Director and Network Marketing trainer, teaching material "network integration marketing actual combat" author, "Network Marketing Sun Tzu Art of War" starting http://blog.putui.com/archives/568