New Media marketing era has come, don't just know SEO

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The word new media, has been more and more webmaster friends are familiar with, but the specific new media is what, may not everyone is clear. In fact, from the early forum (Tianya, Baidu Bar for the representative), blog (Sina blog for the representative), SNS (happy, Renren representative), to the current micro-bo, micro-letter, Micro Amoy, micro-view these are new media. And through these media to promote and publicize, is the new media marketing.

New Media era has come, new media marketing is a required course

Previously there is a saying that the Internet has two major user portals, are search engines and Web site navigation. And now the new media has become the third largest Internet portal, and now using micro-blog, micro-credit and other new media as a portal users may have surpassed the search engine and Web site navigation.

In such a large environment, there are more and more enterprises and websites to the new media marketing began to pay attention to, many large companies also set up a separate new media marketing department. Some electric business website, the main marketing channel has shifted from the traditional seo,sem to the new media mainly. Either run your own official account or spend a lot of money on advertising every month. Because of the existence of these electric commercial advertisers, so the grassroots to play new media can live so well, because no one put ads.

In such a large environment, as a network promotion people, if still the most understand SEO this one promotion means, will it out? If you change your company's service, and the new company's main promotion need is through the new media? Now Weibo, micro-letters have become the standard for most of the sites, even if the money to advertise, But at least it will run an official account, so in such a large environment, understanding and familiar with new media marketing is a compulsory course.

28 Push the wrong, did the first new media marketing training

Now I think about the 28 of public service training, why so many students can succeed, today I really understand the main reasons. Because of the mistake, just 28 push the network to promote public service training, in fact, is to do the pure new media marketing training, because with the pace of the times, can have so many students seize the opportunity to achieve success. Some are directly through the operation of new media, access to a large number of fans to achieve advertising profits, some because of mastering this skill, in the career path has made a better development.

28 Push public Welfare training the first task is microblogging marketing, this is the hottest new media, each task is up to 1 months time. And in this actual combat process has the leader experience the guidance, also has the same group person actual combat the exchange, plus up to 1 months actual combat, as long as persists, again stupid person also can benefit greatly. Compared to some of the so-called micro-blogging marketing training, that is, dozens of hundred people together to talk about a few days of theory, listening to a few days of the theory of people, how could be more than 28 1 months of practice to do better students? As the old saying goes, it is the eternal truth that practice is true. Full combat is also one of the main features of 28 public welfare training.

The 2nd task is data analysis, on the surface it seems that the task is not directly related to the new media, but now reviewed, then each group of data analysis tasks, most of which are related to the new media. Several groups, the direct analysis of micro-blogging These new media, so that the microblogging has a deeper understanding.

I said the forum, the blog is New media, and 28 push the back two tasks, are related to the blog, asking students to write original blog on the Technology portal home page, asking students to write soft wen, and then through the new media spread out. Review the next 28 public service Training 4 tasks, and finally found 28 push from the team members of the training began, in fact, around the new media marketing in doing.

If the original, we do is to build stations and SEO training, now successful people may be very few, because do this training site and enterprise too much, leading to SEO this industry competition is too fierce. Plus Baidu on the SEO some of the crackdown policy, this year to do the site to do SEO to make money, more difficult than before many times.

From 3 years ago to 3 years later, most members still only know SEO

Most of the students in the public training before the micro-bo such a new media are very unfamiliar, some people either have been no way fans very little, and some people basically did not play this. At first they came to 28 push the forum is also directed to SEO, think 28 push the public service training is SEO training, the network promotion and SEO marked equal sign.

Because I have not felt in the SEO aspect how formidable, in order to not fraught, does the training nature to teach everybody I am good at the thing. And I was most familiar with the micro-blog, data analysis and blogging has been my strong points, so that the public service training of the tasks of the task content, I am good at the things to teach you. Made a mistake at the time was not mainstream new media marketing training.

To today I see 28 push members, most people still only know SEO, daily hair outside the chain, or discuss how to do SEO. Although the forum has a new media section, but few people visit. Although 28 of the students know a lot of new media, but most of them are already familiar with the need to communicate in the forum. Especially those who through the new media monthly income of tens of thousands of, more than 100,000 of the outstanding students, in the new media on this road, more than I am a teacher to understand, but also know how to accumulate fans, how to make money.

New media to seize opportunities, more likely to succeed

Compared to doing web site to do the pain of SEO, and new media, as long as the opportunity to seize the chance to succeed more easily. Because of 28 of the public service training, many students found new media opportunities. As long as there is new media out, a lot of 28 students will jump to try, especially some have micro-blogging experience of successful students, do other new media when it is easier to start, as I said before the promotion of the truth is figured out, the new media are the same.

Because 28 push public service training, each time is half people do Sina Weibo, half of people do Tencent Weibo, because this simple grouping, but decided their future destiny. As time progresses, Sina Weibo is still strong, but Tencent Weibo is clearly on the decline. The original Sina Weibo students, there are several are about 3 million fans, easy monthly income of more than 100,000 yuan. Tencent Weibo also has a lot of fans to do millions of of the income also has more than 10,000, compared to Sina Weibo is a little worse. But it's also better than when they go to work. Don't know how many times.

Back micro-letter public number out, 28 push is also a group of people in play, the highest time 28 push big team account fans add up tens of millions. The first to do micro-letter public number of those people, now most are also easy monthly income of more than 10,000, higher than 100,000. There are only this year out of the Micro Amoy, spelling is the number of accounts and content to get official recommendations, 28 push 2 team members because of intervention early, attentively to do, micro Amoy also has hundreds of thousands of fans. Heard that the price of micro-Amoy ads, because close to double 11, has been the highest fried to 10,000 fans 200 yuan A, and micro Amoy every day can be issued 3, hundreds of thousands of fans a day to earn how much, we can refer to thumb calculation.

New media This not only requires you to have experience, have executive power, still have to have opportunity. For example, micro-bo, micro-Amoy I have missed, micro-letter is just grabbed a little tail. Because no one can predict the future, do not know who will be the next fire new media will be. For example, recently new media has NetEase's "easy Letter", Ali's "between" Tencent "micro-vision." But who knows, in the end who can do it. Just like the first micro Amoy to come out, I also do not look good, the results missed the best time.

The article about the new media, actually has written several times before, is only the first time so comprehensive introduction. Sometimes do not want to write too much through the new media can make money, fear of the swarm of people to get, but caused a negative effect. Just like the I out of a few days, people feel that there is a chance to become the next micro-letter, a swarm of people to play.

But do not write money, we can not directly understand the value of this channel. Write this article, I mainly want to tell do the network promotion of the new people, do not also think that the network to promote only SEO, do not always want to run the new media account can also make money does not, in the current environment, understanding and familiar with new media marketing is a compulsory course.

28 whether the public service training will continue

It is a pity that the mainstream market is still mainly based on SEO training, can do a few new media training, of course, the market-related micro-blog, micro-credit training is actually a lot, but most of them are concentrated together to listen to a few days class, the cost is not said, really can absorb the things are limited.

Perhaps a lot of people in regret, did not participate in the 28 public training, like the organization of the 3rd period of public service training when I said in the article, missed this period, may not be the next issue. 28 to push the public service training whether the future continues, I do not know. But I can guarantee that if we continue to continue the public good, will not charge any fees. In fact, I personally have to consider continuing, but the public service training is not to say that I am a person of heart, but also have the old students willing to come out when the team leader, so the key to public welfare training, mainly in the future whether there are old students willing to sacrifice some of their personal time, to be

Today's article on this, hoping to give you a little inspiration and help. If you read the article, support 28 push public service training to continue, please leave a message to let me know your existence.

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