SEO site Optimization Details determine success or failure

we know to do http://www.aliyun.com/zixun/aggregation/17612.html "> Industry site SEO optimization work is more difficult, because the content will be many, the competition will sometimes very tragic, But how can we win in the fierce competition? SEO optimization for the industry site, that is to pay attention to the details of SEO optimization, the following small head bidding software to talk about the medical industry in the SEO optimization of the details of the problem!


 


: Analysis of competitors, to achieve targeted


 


When you choose an industry and start building a station, to collect the competitor's information, we collected all the peer sites and their keywords, rankings, weights and information collected, and the difficulty of eradicating competition we chose the right and we have to win the key words, So as to avoid the encounter greater competition, which greatly improved our confidence to optimize the site!


 


II: How to optimize the level two domain


 


since it is the industry site, there are many columns, in the beginning we are binding the column two domain name, but so optimized for a period of time found that the content page of these columns is basically not included, the most is the first page of the column, and then after careful analysis to know that these two-level domain Name column is like a new station, Which means you're optimizing one new station, such difficulty and work must be very large, and then directly to the two-level domain name into the directory link, after a period of time to find Baidu began to include my column content, so if you do not have a very strong team, do not bind the two-level domain name!


 


Three: keyword optimization details


 


Many people know the choice of key words is very important, but how to choose a lot of people are not very clear, we are mainly through Webmaster tools, and check the keyword Baidu index, but also to simulate the user's search habits, so as to obtain the user's use of the habit of keywords and long tail keywords, This gives us the optimization work has brought the result of the multiplier effect!


 


Keyword selection is good, nature will begin to optimize the layout of keywords, usually the home page to put the key words and Brand keywords, and the corresponding column page inside will put some core keywords, there is also the Sub column should be appropriate to put some long tail keyword, in the content page is naturally added to the relevant content of the keyword, Through such a layout, so that the entire site looks natural, there is no deliberate optimization of the feeling, this is a little elephant invisible feeling!


 


Four: Optimization details of website structure


 


in the design phase of the site will be the name of the site to set up a good, otherwise in the design process can easily cause the confusion of naming, to the future maintenance and optimization have brought a lot of trouble, and the more short URL, for search engine is the better, but also a good site structure, For the search engine is also the better, but also to improve the user experience, is to kill each other, so we have spent a lot of time on the optimization of the structure of the site!


 


V: made a site map and 404 error pages


 


It's actually a matter of detail, many sites in the optimization of the main content and outside the chain, such as the details are rarely considered, but the importance of these details is self-evident, this is to allow Baidu's spiders to crawl and play the entire site without any pause, what can not find the North phenomenon! This naturally can greatly improve the friendliness of the search engine! And for the map we use two ways, one is the HTML map, in order to allow users to see the approximate structure of our site, and the other is an XML map, this is to allow spiders to prepare, so that it is not only in line with the user experience, but also in line with SEO optimization!


 


Six: The details of the outside chain optimization


 


we all know the importance of the outside chain to the site, so many people on a large number of hair outside the chain, and do not pay attention to the quality of the chain, this is very wrong approach, is not care about the details, we in order to effectively improve the weight of the site, mainly by doing high-quality outside the chain, is generally through the way of soft text to obtain high-quality outside the chain, Although the number is not much, but are the essence, so the weight of the site rise is also relatively fast!


 


Seven: SEO Training for website Editors





to know that Web site editors are the main producers of web content, if they do not have a good SEO knowledge, do not meet the content of SEO optimization habits, so that the content of the update does not provide much help for SEO optimization, so we specifically set up in this case, the SEO training team, Because the flow rate of the Web site is also relatively large, so we took a regular training methods, basically to ensure the quality of the content!


 


Small head Bidding software www.ppctui.com, suitable for Baidu bid promotion, 360 bid promotion, Sogou bid promotion platform, is a comprehensive bidding adjustment word management tools. Automatic intelligent bidding at the same time, improve the auction rate of return, is a good assistant bidder!


 


Small head bidding software to provide trial writing.


 


Service Hotline: 025-68781274


 


on duty qq:1966359893


 


in person to guide, provide full technical support.


 


Official Address: www.ppctui.com