&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Today said forum marketing is not equal to the forum post, why to write this article, is because I just received a customer, hard and hard to the Forum marketing equivalent to the forum post, I get depressed, so ready to write an article said, forum marketing is not equal to the forum post, although the customer is God, But also not customer bullying our service company, I give you the difference between Forum marketing and forum posting, the province's customers do not know what is the forum marketing, what is the forum post, the Forum marketing equivalent to the forum post, so that customers do not do a good network marketing. I give potential customers a briefing, but also let customers understand our services, so as to better serve customers.
Forum Marketing is the network marketing company according to the customer's brand, analyze the specific characteristics of the customer's brand, identify the customer's brand appeal point, at the same time, in-depth study of potential target customers, study the characteristics of Internet community netizens, so with the help of the high popularity of the network community, do some core creative events, including the choice of Forum platform, Planning, media selection, creativity, writing, posting, information guidance, Internet language monitoring, effect monitoring and reporting, so as to help customers do a good job in the enterprise brand spread.
Forum post is very simple is some forum post team often help some enterprises do, according to the customer's post forum, directly sent up on the OK. Other also do not have to tube, unless have customer request replies, that is the post team according to the needs of the customer replies on the line, this is the forum post. Very simple.
From the above introduction, we can clearly understand the Forum Marketing and forum post differences, some customers take forum post and forum Marketing said, said which company to help them how many stickers ah, this is not a forum marketing, the general post team can do, is the forum post she and forum marketing has a big difference.
To mention the forum, netizens are familiar with it, it can be said that the Internet is the application of the Ashes level. With its era of hot and enchanting chat room, almost dead, and the forum, but the scenery is still, can be derived from the Baidu Bar, the end of the world to these younger heroes, and then the horse came to the blog, SNS also did not take advantage of the slightest.
For the forum marketing, the narrow sense of the forum is the mass of some of the company's information, product information. Past and present, there are many enterprises and people are enthusiastic about this kind of work, and will continue to do so in the future, this one-sided and one-way way, from the starting point on the contrary to the characteristics of the forum, the effect of course is passable, even people disgusted. Seriously, this way, can only be regarded as a pathological and wishful thinking of the network marketing.
So what is the broad and effective forum marketing? First take a look at the characteristics of the forum: clustering participate in the topic (controversy) interactive sharing, these five words contain the core features of the forum.
Forum Marketing The first step, as a business, to find their own position in the forum is essential. You are selling IT products, you do not have much need to run to sell tea in the forum to yell. This is clustering.
Forum Marketing Step Two, participate. This is very simple, that is, to find their own base, we must join. Register as many accounts as possible (vest).
Forum Marketing Third Step, topic. With an account, you have a say. What's the next thing to say? This is very important, this requires the enterprise has a strong event planning, activity planning, topic planning, post planning capabilities, the most central principle is, always stand on the consumer, listening to the side, think of its thinking, think its thinking, worry about its worries. To be blunt, you are the consumer. With this attitude and principles of care to do marketing planning. Controversy is also a better strategy.
Forum Marketing Fourth Step, interactive, post out, the following most important is the thread, with the thread, the post will become a big paste, large stickers are often the top, and more people click, view, Thread, this is a virtuous circle.
Forum Marketing Fifth Step, share. This is the most dynamic result of interaction, a consensus or inclination, experience that most people have reached. This requires constant guidance from the enterprise. Sharing a consumption experience is affecting the audience's consumption behavior. That's the truth.
In fact, the forum marketing is a subtle process, do not see the glaring dazzling banner ads, the magnificent advertising words, utilitarian blunt shouting clamor, but more powerful than these. Because consumption is not a simple business but a solution why buy the experience process, with sincere and full disclosure of information, more user experience to tell consumers, this product, this service, you deserve to have, this is the true meaning of the forum marketing.
The use of Good forum marketing, the role of the enterprise immeasurable. Forum Marketing industry applications and actual combat, such as the adjacent network is willing to share with enterprises.
Author: Wilson Beijing, such as neighboring Network Technology Co., Ltd. Senior marketing consultant MSNywxchina@hotmail.com, such as neighboring network-enterprises around the network marketing experts (Welcome to reprint, please keep the source and the author of the same site with the same www.rulin.net/blog