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All know that the link for the king, often mistaken for external links, while ignoring the internal link, in fact, this is very inappropriate. Internal links to the reasonable or not, on the one hand, the impact of the site included, while good internal link structure can promote the overall weight of the site to be promoted, the most direct performance is often made in addition to the home page is also a good search engine rankings, common such as business-to-business platform. Then, how to reasonable layout internal links, this is the topic of Hefei SEO chat today.
I. Internal LINK considerations
1, the site has the main page, the internal link transfer weight can not be offset, generally tree-like, the top is the first page, the bottom is the final pages (article page).
2, some pages in the site is not need to optimize, such as registration page, search engine spiders will not fill in the form, so this page is also called "Non-essential page", even if the link to it, it is not likely to get the favor of SE and get ranked.
3, a page has multiple links to the same URL, then often the first link is the most important, the first link anchor text is also the most important. Here you should pay attention to the first link, if necessary, you can use the Nofollow property settings are not the most important first link such as "home."
4, Anchor text is the most flexible internal link "tool", according to the specific circumstances of any allocation of keywords point to any page, but to make reasonable use of anchor text links, can not affect the user experience.
Ii. Internal link Specific layout
Before that, use a picture to demonstrate. As shown in the picture: I represent the home page, C1, C2 representative column pages, A1, A2 is the column page C1 article page, A3, A4 is the column page C2 under the article page.
1, the homepage is at the top of the tree structure, whether from the page weight or from the user experience, the site of each page can be clicked to reach the homepage. Figures C1, C2, A1, A2, A3, A4 all point to I.
2, the first page can be clicked to reach any column page, such as figure I point to C1, C2, can be achieved through navigation. Key content can also be reached home page, such as figure I point to A2, A3, such as recommendations, top and so on.
3, a column page can reach any column page, such as Figure C1 Point C2,c2 point to C1, can be achieved through navigation.
4, each column page can reach the article page, such as Figure C1 Point A1, A2,c2 Point A3, A4. Sometimes a section page points to another section page of the article page, such as Figure C2 point to A2, can be implemented through the relevant recommendations.
5, each article page can reach the column page, such as Figure A1, A2, A3, A4 all point to C1, C2, can be achieved through navigation.
6, different article page can also click to arrive, such as Figure A1 Point A2,a2 point to A3,a3 point to A4, can be through the anchor text or related recommendations to achieve.
The above is a simple site internal link structure, the actual site structure is much more complex than it, but the basic prototype is the same. This kind of structure can make the weight in the site of each page has a master, evenly distributed, from the home page recently that from the first click to reach the least number of pages to se included probability of a big point, but this is not absolute, because this is only se included one of the factors.
Site internal Link building is a complex, systematic process, according to the size of the site, its shape to become a variety of forms such as flat structure. Or that sentence, good internal link structure, not only can improve the site's inclusion probability and weight reasonable allocation, at the same time conducive to user experience. Original address: Hefei SEO http://www.anhuiseo.org/681.html Welcome with the link reprint, thank you!