Grassroots webmaster do local station SEO practical experience to share

Source: Internet
Author: User
Keywords Local Portal

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I started from 08 to do local station webmaster, then do the station name Taizhou information Network, SEO done better when the results are, Baidu search Taizhou ranked first page, Taizhou second-hand, Taizhou real estate, such as the top three, PR5. Mainly rely on the day after day to persist, a point of cultivation, a harvest. But because of the security of the website program, the record and so on, later a little dispirited and discouraged, finally gave up last year, and made a local station. So also missed the good timing, now do not like the previous University of college, free time more, can be more attentive to do SEO.

I do the local station SEO practice to draw a little experience to share under:

1th, the website domain name choice, domain name use time, with the core keyword relevance, therefore I register several domain names are contains the place name double spell domain names to add the prefix or the suffix, For example Taizhou bar taizhou8.com and Zjtaizhou.com,ps, registered domain name must be calm, think twice before buying, as far as possible to register COM, and also pay attention to check the history of the domain name, but also to be easy to remember, do not like me are a bit too long, rich words can buy a good domain name, place name of the double spell, area code, a good domain name makes you more effort. Program security, otherwise the Web site can not access, data loss, the proliferation of spam information, are unfavorable to SEO, unfortunately I have encountered, the keyword ranking plummeted. Access speed, and other prerequisites. The settlement of the issue of the record, like my original station because of the filing problem, again spent one months to record good, the site can access, the weight dropped very bad.

2nd, keyword relevance, density, layout, do a local station, first of all, as much as possible to increase the number of geographical names of the key words, in the title, navigation bar, columns, such as the end of the page, such as, the group buy channel can be called the same city group buy, can be changed to Taizhou group purchase, the column can be At the end of the contact method, originally called Contact us, you can change to Taizhou bar (station name). Also include the title of each piece of information and so on when you can add a place name.

3rd, outside the chain, the number of the chain, quality, universality, relevance and so on. Use more, is to do friendship links, like local stations, the first consideration of local-related stations, and then the same type of station. Increase the chain can be soft text to high-quality Web site, there may be a variety of reproduced.

4th, content, relevance, practicality, quality, update frequency (cycle). Original content is good, as far as possible relevance, strong practicality, content production methods: 1, False original, modify the title and text, collect related topics of content, collation, merger. 2, reprinted electronic documents, such as some electronic newspaper, online collection is not very good. 3. Translation of foreign languages. 4, scanning newspapers and magazines, such as books, using OCR Office software to convert scanned pictures into Word documents. 5, acquisition software collection, appropriate modification. 6, to mobilize the masses, to carry out the original. 7, the local QQ group, the street and other information collection. 8, the prediction of some local hot spots will occur (event) keywords, such as the college entrance examination to be, you can do some with local key words of the college Entrance examination results Query and so on.

5th, the amount of visits, the number of visitors, the depth of access, these impact on the SEO is relatively large, especially the number of visits. Traffic can generally be used to engage in activities (line online), Event marketing (hype), group Mail, and so on publicity, increase the number of visits to the site.

Summary: Local station of the SEO, keyword ranking is more comprehensive, is the need to adhere to and executive power, not impatient, such as the title of the site changed to change, more taboo. Overall, is the site or a specific page weight. New station at the beginning, the Core keyword competition does not have an advantage, so you can consider doing long tail keywords, for example, Taizhou second-hand car where to buy, Taizhou So-and-so attractions tickets is how much money, and so on. Of course, a local station can also be done by Word-of-mouth brand, do not rely too much on SEO.

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