How to improve Word-of-mouth marketing more humane service

Word-of-mouth (Word of mouth) originates from communication and is widely used in marketing. is Word-of-mouth a marketing method? The answer is yes. Google is now the legend of the Internet, what is the development of Google? Word-of-mouth communication Yes, that's what I'm talking about. Word-of-mouth Marketing, the characteristics of Word-of-mouth marketing is that people feel good about a product or service, in their own feelings of products and services communicated to the third party, so that other people understand the product or service.

Because Word-of-mouth marketing is the use of mutual communication between people, and basically through friends, colleagues, relatives, students and other communication and communication so the credibility is very high, Word-of-mouth marketing the biggest feature is high credibility, if the network marketing personnel to use Network Marketing I believe that Word-of-mouth marketing is one of their main choice.

My definition of Word-of-mouth marketing is that "Word-of-mouth marketing is the business in the investigation of market demand, to provide consumers with the products and services they need, at the same time to develop a certain Word-of-mouth promotion program, so that consumers automatically disseminate the company's products and services of good evaluation, so that people through word-of-mouth understanding of products, brand building, strengthen market awareness, The end of the enterprise to sell products and provide services.

Previously mentioned cyber thugs, this is what we as practitioners want to say, we do not want to be associated with the posting machine, cyber thugs, and we ourselves despise cyber thugs, in our case, is determined not to pick up the business of slander competitors, now this practice in some more confrontational industries, The use of the more common, I think this is the moral bottom line as practitioners, should not go to take such business.

At present, some companies are doing some false marketing, hype some false news of the event is a deception to users, we think this is not a very good phenomenon, such as the car show before the cleaning woman, was exposed to be an actress, this way is not a healthy network PR or Word-of-mouth marketing way.

I would like to discuss with you a question: How to make Word-of-mouth marketing or online public relations to do more sunshine? Now Word-of-mouth Marketing has always let everyone feel a bit said not to export, or say that the response of others is to post it, I think this is not normal.

Our sunshine is the hope that in the industrial chain after the political integrity of harmony, we can naturally sunshine.

As long as customers this link to the network PR expectations of the sun, the industry can not sunshine. This is a real problem. Most of the beginners in the industry are willing to do this kind of things that do not see light.

We do not have the knife of the sun, but this knife is to do?

There was an ad festival the other day, and I was wondering if there was a Community marketing award at the festival? Later they said, there is, call other classes.

Then think about it, this thing is really no way to award, awards, these community marketing enterprises are not willing to be famous.

Voicetracker this side, we hope to have an assessment of the tip, leading the enterprise forward to the spread, rather than do network bodyguards, this profit space is very large. Now a lot of PR companies, the relationship can be pulled to some of the list, but the customer is more trouble, he will query to give so much money, sent so many posts, finally what effect, he could not measure. So we want to have an evaluation system, not only from a single post click Reprint to judge the quality of the spread, but want to put in a community environment to go, such as post some posts, from the overall environment whether there are some changes, we are not from a point but from a face to measure this effect, so that the enterprise will have better confessed. How to do before the effect, how to do after the effect, if the overall state has become better, and then charge a certain fee, the relative price tag, this may be to reassure customers, or deepen the understanding of Community marketing enterprises.