Issues to be aware of during the website promotion period

Abstract: This article is mainly about the completion of the content of the site to enrich the site, the actual operation of the promotion period, the previous series of Web site work plan customization to pay attention to the details and the site's first members how to obtain such issues have been discussed, here mainly from the operation

This article mainly discusses the Web site to complete the content of the full, the website has carried on the actual operation promotion period stage, the former series website work plan customization to notice the detail and the website first group of members how obtains the question has already discussed, here mainly from the operator's angle carries on the website promotion period to discuss.

The author has repeatedly operated personal project form and the Company project form of the Internet project, of course, the project did not achieve the goal, here purely on personal experience to summarize in the site promotion period to pay attention to the issue, for your reference.

Please always remember that you are a website operator.

In fact, many people should have mentioned the same or similar words, where the individual may be more profound, because I am a technical background, and sometimes do not see a small number of procedures in the process of minor changes in the site procedures. In fact, as a personal entrepreneur webmaster, more or less understand the site design or Web site procedures skills, this sentence is similar to my experience of the people said.

When we set up a website and can promote the website, we have changed the nature of the character--we are no longer the website technology, we are the website operator. Website technology is one-sided, is the site operation of a small part of the process of processing; website operations to strategists the overall site, we want to pay more attention to the content and the relationship between the site visitors, the site's prospects and operating pressure, focus on competitors, focus on the site daily browsing reports, Pay attention to the content of the site provided by the industry's current situation and prospects or future, such as not limited to this global and substantive operations.

In short, to enter the role of the site operators, do not position themselves in the site technology.

(b) Resolutely implement the existing work programme and make less unnecessary plans.

Individuals have always thought that the current plan is the best plan before there is a better plan. Instead of wasting time discussing and studying possible work plans, stick to the current plan. Because it takes a lot of time to plan again and again, it's not necessarily a qualitative change.

Personal experience and some other personal webmaster experience is enough to illustrate a truth: a person's time and energy is limited, when you will continue to spend time in the planning of the system, then the corresponding you use for the site to promote less time.

Only after the implementation of the project has been implemented, the problem has been identified and then adjusted.

Third, focus on operation, less adjustment.

In the site operation, there will always be a user on the station function or module have different views, this is inevitable, the site should also be in the operation of constantly adjust to achieve a more humane experience. Here I say the special operation, less adjustment, is to try to avoid because individual members of the site's function or module is not satisfied with the adjustment immediately. Reasonable module function adjustment should be: First: Gather many people's demand opinion, the function or module that should be adjusted; second: stationmaster individual can arrange the processing of time; Only these two conditions have reached the same time to adjust, is reasonable; otherwise, the time is not open or must not change, are cutting the site's operating process.

Iv. The business is divided into primary and secondary breakthroughs.

In the case of multiple modules in the site, the content of the update and the actual number of people can not meet the reasonable arrangements, especially to focus on the business should be divided into primary and secondary breakthroughs. If a person can only update 20 items per day, and the site has 10 modules or more, the average update less than one or two, as the site content is divided into primary and secondary breakthroughs, that is, the site is a module as the main module, high-quality content and time are concentrated in the main module, more easily breakthrough.

Five, lock the user needs, control the website commercial advertisement.

To have a development of the site should be commercialized, not commercialized, the site can not make money, can not make money the site cannot have more human resources to serve the user, service can not upgrade, then the user's experience can not be improved.

But in the website promotion period, we must try to control the website the commercial advertisement. First, the site is not enough traffic, advertising sponsors on the site evaluation will not be good; the second is that the content of commercial advertising and website Fusion degree is always difficult to get a unified visual beauty. In this case, do not control the commercial advertising, the advantages outweigh the disadvantages, at this stage we should focus on locking the needs of users, the accumulation of more active users is the long-term way.

Focus on the details.

Do not use evil as a small, but not as good. "Evil" here refers to the detriment of the user experience of the site, and "good" refers to the benefit of the site and the user experience. No matter how small the site is, try not to do it, no matter how small the promotion of the site, as long as the benefits should be persisted. Only focus on the direction of the site, focus on the details of the work, to make our site as easy as possible to achieve the goal.

This sentence can also be applied to the site in the SEO work guidance; Search engine favorite is still to their own friendly site, we do not try to optimize the content of the excessive, in the content of the subtle aspects of the need to be able to live lonely, some optimization methods may be small, but as long as do it will certainly have effect.

Open up your horizons, don't be behind closed doors.

Here's an example to illustrate the true meaning of vision. For example, you think of a small function, you feel very great, but that small function has been a lot of your industry's web site has been applied to perfection. This is behind closed doors, and the industry disconnect the most obvious performance. We are in the actual operation of the website, in addition to more familiar with competitors, more open their own industry vision, and also not limited to the industry, as long as the relevant, in full time, can be hunted more, in order to be able to innovate in their own projects; in fact, only a lot of understanding can talk about innovation.

Some people here may say, how can one take care of so much? Quote the old saying: "Time is squeezed out", see how much time you can squeeze out, do not feel that their time is not enough to give up some aspects should be considered;