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0 Introduction
In the era of everyone's blog, let your blog from a vast array of articles in the attention is a very difficult thing, whether the brilliant blog is important, but if you do not pay attention to blog writing search engine optimization skills, your blog is likely to be ignored, no one.
1 Identify blog writing keywords
KANGZJ's Blog theme is "Recording technology and Life", technical aspects of what to write, life is to think of what to write, I think most of the blog writing should be so. No matter what blogging or blogging is about, want to make your blog stand out, you have to choose the keyword for your blog before you write. For example, Kanzj wrote this article about blog writing skills, is to do enough homework first. KANGZJ first to Google keyword tools to view the search frequency:
Blog Writing Skills--12/mo
Blog Writing--260/mo
Blog Seo--3600/mo
OK, so set a good goal-grab the top two keywords and get a piece of the third keyword. At the same time KANGZJ in order to attract the reader's attention, my blog title is defined as-"blog writing SEO skills."
2 Analysis Search keyword "blog writing" when occupy the first few pages
Look at the search volume is not used, but also to see the current occupation of these several key words of the first few pages, through analysis to know why it will be in the first few, also know how we can exceed it. Here I only use the second keyword to illustrate:
"Blog writing":
First in line is Blogunion's "Independent Blog Tour Five: Blog Writing skills chapter", the keyword is located in the back of the title, we want to surpass his words, first of all, at least "blog writing" to write a few words in front of title; Our title can only use the word "blog writing". In this case, we don't lose to him on title.
Look at the content of his article--here is a little trick, do not point to his website to see, and click on the "snapshot", what are the advantages of everyone to see the obvious, Google help us to highlight the keyword! Can find his article in the frequency of the keyword is still very high, the keyword in the small title also many times, the small title of the keyword will have a higher weight than the text, this we should also pay attention to.
"Blog writing" Google search in the second row is a Sina blog, he ranked second because his blog name has a keyword, this and the following page KANGZJ will not be analyzed.
3. Start blog Writing seo
Blog content on how to write I do not say, this is certainly better than KANGZJ, I only talk about the blog body writing need to pay attention to the SEO problem.
3.1. Multi-use <h> tags, list <li>, plus black <strong>
The General blog template, the name of the blog is usually <h1>, the title of the article is <h2> The use of <h> tags can not only make the structure of the article clear, but also to enable search engines to better understand the content of your article, and you write in the <h> tags inside the keyword will enjoy a higher weight. List of the same, no longer repeat. Add Black keyword effect is also good.
3.2. Write a permanent link to your blog post
For WordPress, the permanent link can be completely customized, what is the best? This question is not easy to answer, online debate has never been more than. Personally feel that the permanent link to write the most effective:
Don't use Chinese? Most comrades say so, if the use of Chinese, the URL will become very long, the search engine is also unfriendly, not conducive to the netizens to remember, not conducive to the spread of the link ... But I think the search engine is very mature, the Chinese URL can be fully recognized, and may be because the URL contains keywords and to the page to bring a higher weight. Few people will remember the URL of your article, this year, everyone directly CTRL + C & Ctrl + V, who to remember that thing AH. My opinion is that although the use of Chinese in the URL, only the advantages of no harm, but pay attention to the Chinese escape. As for why I did not use Chinese for URL history, KANGZJ has been using the habit of English, I look at the comfort of English:-) but for the experiment, this article is used in Chinese URL. Not too long. Generally have no relationship with long, do not have the expertise on the line. If you are directly to the title to do a permanent link to pay attention to. Do not appear in the permanent Link time, classification and other information. There are three reasons for this: first, it is not convenient for the publication of the article to change the time and classification of mobile, loss of traffic and credibility; second, added the date disguised to your article added to the validity period, is not conducive to the old text included; third, the URL will be too long. Try to add your keywords to the URL. The importance of the keyword in the URL is believed to be comparable to the title, so the recommended permanent link is the directory and. HTML form, and these two are compared to the recommended table of contents (because the theoretical table of contents in the form of a higher weight than the file format). 3.3. Improve the frequency of the keyword in the blog article is best not only simple repetition, at the same time to change, with the keyword synonyms, will achieve the best effect; write keywords to permanent links; title (<title>) and <h> The label appears as many keywords as possible, but cannot appear too reluctantly. 3.4. Correct use of <meta>keywords and description labels
Kangzj with all in one SEO, directly to the article label and summary as keywords and description. Here to note, keywords must be the article appeared in the word, description can not be too long, 160 bytes below, that is, 80 characters below.
3.5. Let others know that your blog has sent new articles to others blog related log to comment, add links to your article, tell others you have also written such an article, you can attract bloggers and visitors to visit your New Boven. Of course, can also traceback related articles. Ping search engine, you can make it as soon as possible to include articles, to prevent malicious reprint.
This article is for everyone, but also I do an experiment to see in the "blog writing" This keyword I can row, haha.