Lei and Zhou 祎 Church vast seoer marketing don't look at the results
Source: Internet
Author: User
KeywordsLei Zhou cursing and fighting.
Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
For many of the corporate CEOs who are well aware of internet marketing, what we seoer actually do is very young. When we are still for the website traffic and PV hard weak wen, spread the chain of time, Lei and Zhou of the war has been lightly loose for their products to obtain hundreds of millions of attention. Regardless of whether the two internet giants are really only fighting for the grudge, but their products because of scold war, raised hundreds of times times the amount of attention is the fact.
Shanzhai and imitation should be called a major feature of China, the concept of imitation to carry out all aspects of people's lives, and even in the marketing of SEO. Now, when we open any marketing website, or SEO teaching forum, it is easy to find a lot of articles, whether from the title or content are the same. So there are many SEO veteran persuasion novice, no need in these SEO forum to mix too long. These concerns of the veteran are indeed not groundless, after all, the domestic imitation culture is too strong, really innovative things extremely rare, and even misleading fabricated articles flooded in the page. And most of this kind of article is constantly in the already serious outdated SEO old news in the renovation, in the ever-changing internet age is relatively difficult to keep up with the pace of the times.
However, no matter how times change, the ultimate goal of marketing promotion is only one-to win the most eyeballs. is also the "eyeball economy", the eyeball economy relies on attracts the public attention to obtain the economic income the economic activity, the website traffic and the PV is actually one kind of eyeball economy. The attention degree itself is a kind of resource of enterprise, it has the same effect with the Enterprise brand effect. When people pay attention to a website for a long time, they will naturally produce the adhesion, and the habitual search for some kind of information will open the familiar website. For example, buy building materials, people will habitually landing in the group network to join. This inertia is naturally a kind of enterprise resources. And the method of attention, in addition to the most original Baidu rankings, outside the chain, soft wen, there are two cost-effective marketing means: Curse War and Beauty!
"Curse War" marketing
(figure) Left: Zhou Right: Lei
Lei and Zhou of the war nature is also a way to earn eyeballs, but also belong to the internet hype in the most cost-effective one way. "Scold war" marketing only need two people through the platform with a wide range of influence, such as radio, television, magazines, micro-blog and other media sparked controversy around their own products to attract the attention of most people. This kind of marketing method itself has almost no cost, but the social concern is the traditional way of popularization is incomparable. But through this marketing method itself is difficult to operate, the operator of the market response degree of control needs to be very clear. And Lei and Zhou has been the internet for many years in the master, nature can control freely.
Beauty Marketing
Beauty Marketing is also a modern marketing one of the most important means, however, this means in recent times as if there is a trend of flooding. From the cynical pages of the game ads to the free moral boundaries of television magazines and other advertising. Beauty seems to have become the daily life of people can not be stripped from the eyes of a scene. Now, no matter how people walk in any inch of the city, they will surely see a large advertisement of a beautiful woman holding a commercial product. When people come home they also see TV commercials with a totally unbalanced sex ratio on TV. When people turn on the computer, in the computer will also receive a lot of beautiful faces to recommend their own new products. However, no matter how rampant the ads, the beauty of things anyone is easier to accept, which is the reason for beauty marketing.
Promotion of marketing the most creative
Although many say, but the essence of marketing is to care about creativity in the final analysis. There are a variety of successful methods, but if they are copied and imitated, they can only eat leftovers from the leader. Want to succeed must contribute to the brain cells for this, some people think that SEO very tired, daily release thousands of thousand outside the chain, feel oneself with the code agriculture, network to move brick work no difference, just in time again and again work. In fact, the most effective SEO or the brain shining creative spark, there is no fixed marketing method, as long as the effect of publicity should be all means. Through the virus marketing, scold war marketing, beauty marketing and so on, and even we have not thought of any method, an early departure from the network of brick workers.
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