Menyu: What is the lack of network marketing in small and medium-sized enterprises?

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; In the medium and small-sized Enterprises Network Marketing, do not know that you have not for small and medium-sized enterprises to promote through the network is only a part of network marketing, then in doing small and medium-sized network marketing really affect the effect of what is it? Now many friends often in the QQ group and the forum to understand the business network marketing some secrets, in fact, Menyu here to say is that for small and medium-sized enterprises is more important is the strategic work, especially for the operation promotion above, because and entertainment or the portal site compared, although everyone is very inclined to the site's user experience, But for small and medium-sized Enterprises network operation, this is the most basic thing to do, if this is not good, then any other point is basically "0", why do you say so? Because for an enterprise, the user needs to be point-to-point, that is, the real intention of customers, then if the site is not intended to customers, then the value of the point is basically not, so that the initial in the enterprise should pay more attention to the internal optimization strategy, which is often said that the conversion rate, There's a big gap between 10000IP every day and 100IP every day, don't put all your thoughts on how to improve the IP of the website, only do the internal strategy, then the other supporting work is relatively more relaxed, of course, today is not how to do the promotion of things, I remember a friend who told me he says you have to catch one thing that affects his development is a key, that is, every thing will have a direct impact of the key, such as a ship capsized, all passengers on board died, then the real result is the ship capsized, But at the heart of the problem is the root cause of so many people dying, that is, the key point in what place, after understanding that there is a crack in the cabin, then the main reason for the crack is that the crack has a very thick rust, then the main reason for the rust is because the maintenance of the people are not confident, So a little detail led to the death of all the people in the whole ship, then this is the most critical place, for small and medium-sized network marketing, the main problem is actually three points, of course, for the planning of the proportion of enterprises is not very high, then the main problem is divided into the following three points to elaborate.

1, directional

The first point is the direction, of course, in the industry is called market positioning, the early stage for small and medium-sized enterprises for any kind of positioning is in the network promotion and operation of a focus, the first to do is the market, products, enterprises, competitors, prices and so on, by a variety of factors, The main question is where the client group is intended, and then the first clear point, with this one point so to the product, market, customer, competitor, so relatively easier, then the home is set their own direction and goals, then the key to these two points, basically you have succeeded half of the Maybe for a lot of people, everyone is trying, everyone in the same way and method, often have friends on the internet to complain about why the same method is used, are the same money, time and energy often get the results are completely different, so today said this may you will suddenly understand, So did you ever try to understand where your client is, where your competitors are, how much time you spend studying the products you sell, how much time you spend on your target customers, and if you haven't, then congratulations, you deserve the results today. Because you didn't find the place you needed, if one day your teacher asked you to go to Los Angeles but did not tell you the direction, if you did not study where, then when you walked 50000 kilometers to find you have arrived in Russia, so this time you have not found your own mistakes, If we find out, then the remedy may still be in time, of course, the truth is very simple, you want to achieve the goal is not the way to the right, because if you spend decades to find the United States but he can also find, of course, this also let you understand why some people are decades ago, the success of But some people often can succeed after several decades, the reason is very simple, not only they have found the direction of their life, more importantly, they have set the goal of their own life earlier.

2. Executive Power

Well, then with the 1th to pave, so what you need is now this, is also a common problem, according to the statistics of any industry will have 95% of people do not know what they are prepared to do, then the normal situation is that 5% of the people to manage the remaining 95% of the people, So the problem with this data is that people don't know what they're doing, for poor management of enterprises, this is particularly serious, then for the Internet marketing strategy, we can put aside, here mainly to say the implementation of the convenient things, any one kind of promotion is very effective, Just because there are several situations: 1, long-term method does not lead to boring work: 2, skills are not standard, not get the results they want 3, the staff for other reasons to form an inert; Here's what you want to say is that you didn't get the results you wanted because it wasn't enough. No matter is any kind of promotion way we should learn to boldly try, remember the network operation expert Mouchangqing in the blog has mentioned that the daily Registration forum has reached thousands, of course for us is likely to do not, why not? Because I feel that there is no strength, too no meaning, this way to achieve what can be achieved, especially the use of forum promotion, often because the article is not in place to edit the results are often very unsatisfactory, if it is you, you will do? Should give up early, so why others than you succeed, summed up here a few 1, because others experience more than you, 2, because others do things often think why? , 3, because others pay more than you, if these points you have not done, then you do not get what you want should be very normal. What you need is constant execution, pay must be rewarded, you may say that you do not see, but you will find that your skills and ideas have improved, because you are not able to see now, because you have the experience of resources, you should take a good look at the wealth you have now, Of course the wealth mentioned here is not just about money, but about all the other people you have. Last but not least, what you need is to act right away and act now, that's all you need.