Network Marketing: Several ways to improve the conversion rate of Web site

Source: Internet
Author: User
Keywords Website conversion rate

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The conversion rate of the website is different from the Seo,seo, which is specifically designed for search engine spiders, and the conversion rate is based on two-point characteristics: First, to understand the motivation of site visitors and analyze their potential needs. Second, the Web page design and production needs to be persuasive, for the visitors, guide their browsing and purchase products or services. This and SEO has a qualitative distinction, but SEO can be said to be a conversion rate aspect of a way.

What is the "website conversion rate"?

The conversion rate of the Web site is "to explore the motives of the site visitors and the effect of the site and to attract visitors to browse and buy", the ratio of click rate and turnover ratio, the smaller the proportion of your conversion rate is higher, of course, you or the benefits will be more generous. For example, if there are 200 people to visit your site, of which only 10 people to buy your products, so relative to your conversion rate is 200/10, then if 200 people visit our website, 100 people to buy our products, then the conversion rate is 200/100, Of course, conversion rate is not only the success rate of the purchase of products, such as business telephone volume, customer online consultation volume and registration, the increase in the number of messages belong to the conversion rate category, and the most critical measure is how many customers you want to bring to you through the site and product and service turnover rate.

The way of the worldwide offers several ways to improve conversion rates:

1: Through Google keyword ads (google AdWords), or Baidu bid to carry out network marketing, then use this method you will not be in a short period of time to improve the conversion rate worry, this method is characterized by quick results, the key word set immediately after the effective, obvious effect.

2: Website optimization is SEO optimization, through the site's overall keywords, anchor text, keyword density, tags and other settings, the station for the system optimization, as well as the optimization of the outbound links to achieve keyword ranking promotion, the purpose of developing potential customers, examples: Www.wanwang.net, and for the station optimization and external optimization as one of the optimization model, through the keyword settings, site layout and outbound link optimization settings, enhance the site keyword ranking. This method is characterized by a long time and will not be effective immediately. But the advantages of this approach are much less than the previous approach.

3: Site itself, this is the most basic prerequisite for the promotion of conversion rate, home to ensure the speed of our site access, if a site opened more than 10 seconds ..., when a visitor enters the website, the website visit speed is very slow, will give the customer very bad impression, you may lose more customers. The 2nd website's image, a good marketing type website, needs to do well is the website page needs to attract the visitor, the content needs to stick the customer, attracts the reader to browse and buys the product, lets the website visual effect do best. 3rd site to conform to the logic of the reality, this does not give us more explanations.

To sum up, the website wants to promote conversion rate, then is to keep piling up site users, retain the old users, the development of new users, only in this way to create a higher market. Perhaps you will have different opinions to me some explanation, here welcome you to be able to leave a message to tell me, I can promise with everybody, I am every comment must see, welcome and you seoer to be friends. My qq:1194303882

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