Network marketing strategy and search engine optimization

Source: Internet
Author: User
Keywords Internet marketing search engine

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If you want to transfer your business to online sales, congratulations, Brand is your only choice, you have realized that the network is you can not ignore. Before you turn your business into an online business, you have to understand how much success you can achieve in this area depends on how you understand online marketing and how you present your products to your customers. Unfortunately, many people do not do market research or make plans before entering online business.

The traditional marketing goal is to put the right product in the right place at the right price. The correct marketing mix is to present your product/service information to the right person (the target audience). You should write these ideas into an executable marketing plan before you actually do it.

The net marketing effect should be around building your brand. Whether your brand is from your product or your service, you must establish a customer trust. Building relationships with customers is a way to build trust and business credibility between your customers and your site. Your brand is a big difference between you and your competitor. Must look at your website and your brand in the customer's perspective, can they give you a sense of trust? Keep in mind that even if search engine search results are high rankings will not give you any commercial credibility, they just let customers find you faster.

The only goal of marketing is to achieve sales. In the field of Internet marketing, this is very easy to ignore, because there are too many to worry about, search engine results rankings, site traffic, CTR, rate of return and so on.

The goal of search engine optimization is to make it easier to find in search engine results. But this does not guarantee sales, light exposure is not to produce sales results, there must be a strong marketing campaign to help promote sales, if not generate sales revenue, ranked in the search engine first is meaningless to your business.

Search Engine optimization is a marketing service for the company together with paid advertising marketing one of your entire marketing strategies. Natural search results can be seen as social Pr. Your business should focus on marketing, such as increasing customers rather than visitors.

Independent search engine optimization can not sell your products or services, optimize to increase target visitors, of course, only the target visitors can not guarantee sales, only your marketing can bring your business sales increase profits.

What can be done to help your online business?

Remember that only price strategies don't bring sales. Value-driven sales, your brand determines your value. If you build an important and unique brand, customers will remember your brand and come back to buy your product. So please build your brand.

The difference between you and the competitor. Customers are around when they buy a product, and who can stand out. The key is product description, customer service, customer experience, and site impressions, and if your site looks professional in a field, it helps to enhance your brand value.

Make sure your site is focused on the customer and enhance the customer experience, and many sites focus only on the company and its products. What the customer sees on the website is very different from what the Enterprise understands. We should try our best to avoid building such an enterprise website based on the instruction.

What can the site do to keep your customers focused on you? It should be a fast-loading, easy to navigate, target customer-related content, and frequently updated content. These elements should help to increase trust and credibility. And help people measure how people use your site and improve their performance (sales).

The site's success is built on sound marketing strategies rather than search engine traffic. Search engine optimization should be one of the whole marketing strategies, not your only marketing strategy. Our site should be customer friendly and not just search engine friendly, we should create unique brand value to exclude other competitors

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