KeywordsMarketing mode viral spread new offensive developing
Http://www.aliyun.com/zixun/aggregation/5604.html "> Viral marketing three stages and essentials
Stage One: the preparation stage, before the traditional marketing to spend 3 months to gradually network marketing.
Pre-work in some communities to draw on successful experiences (including plans to move from one community to another). Develop clear and predictable goals within the overall marketing target framework. The use of "Word-of-mouth marketing" to carry out large-scale promotional activities to win a larger market.
Phase two: Identify target communities, sow products and related information. To carry out activities on life style or to conduct marketing activities under the guidance of the leaders, and to strengthen the message by means of early broadcasting, and arouse people's attention.
Phase III: Use direct marketing and traditional media campaigns to bring the sales campaign to a climax, using early direct marketing to build up the community and develop leaders. Let leaders play a leading role, using promotional information and information that is consistent with their lifestyle. The launch of the product on the eve of the traditional media offensive and public relations activities, so that the offensive has also risen to "Word-of-mouth marketing" the ultimate.
If you have a service based website, you should seriously consider using viral marketing to develop your site. Think of some original ideas.
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