Novice do SEO need to pay attention to five major problems

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Now learning SEO more and more people. For beginners, there are many problems to pay attention to, improper handling may affect the site included, resulting in weight loss or fall right.

1. Website theme

I have a novice seo friend, just contact SEO soon, quickly registered domain name to buy space to build a website. Every day diligently to do the optimization, the heart is full of anticipation, thought in not far one day wakes up can see own website to have the rank in Baidu. The result is two months passed, he optimized the keyword in Baidu is completely no rankings, and the proportion of pages included less than 10%. He baffled, he clearly in accordance with the knowledge of the optimization, why Baidu will not turn a blind eye to themselves? Later I looked at his website, found that he is selling stockings, home keyword selection is "leg stockings" This sensitive keyword, the contents of the article also more or less with some color. Completely copy his website title to Baidu inside a search, ranked first is not his website. This shows that his site has been Baidu down the right, I advised him not to waste time, continue to optimize it is futile, the site for a period of time to see. So it's important to choose the right industry, and it's hard to turn back after you start off.

2. Title and template

Novice in doing SEO often appear a lot of uncertainty. The most common is often change the keyword change the title, so it is easy to make the site loss weight or even fall right. So before building a site must do a good job keyword analysis, determine the title of the site, do not frequently modify, and occasionally modify the problem is not small. Another situation is the frequent modification of templates. Templates can be modified, of course, but avoid frequent large-scale changes, small changes to the site has little impact.

3, 404 page

Many do SEO novice often ignore 404 page, feel this thing dispensable. In fact, 404 pages not only help to enhance the customer experience, but also for the search engine is friendly. 404 page is actually a written static page, you can search the Web 404 page template, and then modify the site to upload the root directory, some servers may also be set up in the background to be effective.

4, Robots.txt documents

Search engine spiders crawl to the site will first read Robots.txt, understand which pages and programs can access, which does not. So the new site must upload a Robots.txt file to the site's root directory for spiders to read. If you're not sure which pages and programs should be banned or banned, you can upload an empty Robots.txt file with nothing to write about.

5, 301 redirect

301 redirects help to focus the weight of several URLs on the home page to the main domain we want to optimize. However, improper 301 redirect may result in spiders to return a lot of 302 error code, as the passage of time may be Baidu down the right. If you don't know how to do 301 redirects, you'd better find a programmer friend you know to help you get it done and avoid mistakes.

This article originates from Guangzhou seo:http://www.seoyhservice.com/, reprint please indicate the source.