On the importance of search engine marketing in Internet

Search engine marketing, is the English search Engine marketing translation, referred to as SEM. In short, search engine marketing is based on the search engine Platform Network marketing, the use of people on the search engine dependency and use habits, when people retrieve information as much as possible to transfer marketing information to the target customers. Search engine marketing to pursue the highest cost-effective, with the smallest input, to obtain the largest number of visitors from the search engine, and generate commercial value.

The most important job of search marketing is to enlarge the proportion of the search engine in the marketing business, through the search optimization of the website, more mining enterprise's potential customers, help the enterprise achieve higher conversion rate.

SEM is the product of SEO development, and has a far-reaching impact on SEO!

The main methods of search engine marketing include: bidding rankings (such as Baidu bidding), classification directory login (Open directory, www.dmoz.org), search engine login, paid search engine ads, keyword ads, TMTW calls paid ads, search engine optimization (search engine natural ranking), Address bar Search, Site link strategy.

I remember reading an article when I was in high school, I do not fully remember the content of the article, roughly said: A radio in the United States to hold a 6+1 (very similar to our Chinese very much like) when the host asked the question, the radio viewers first answer the question correctly even win ... Finally, the host asked the highest success rate of the audience, how do you do these, he answered very simply: I am using Google search ... Since then I have remembered Google.

The above is a real thing, take the current guessing program, when the host asked the moment of the question, there are thousands of of viewers at the same time using Google.com search, which is very common in the United States. China's network has developed in recent years, Baidu's listing success for many Chinese enterprises to bring great profits, search marketing has become the mainstream.

Search Engine Marketing is simply: When the user opened Baidu, open Google, when he entered a product name, the search results have your Web page, and some congratulations, the search for something this person is likely to be your potential customers, without your Web page, this person is almost unlikely to become your customers. A corporate website ranking of good or bad, directly bring is the potential customers, indirect brings is the benefit, you want to search the product to become your customers? This is what we say: Search engine marketing, can be said to be network marketing.

Chinese netizens are growing fast, this is a good thing for China, internet trading is a day than a day of fire, look at MA, Alibaba has been listed, Taobao has become one of China's largest Consumer-to-consumer trading platform, Taobao annual transaction amount has exceeded 50 billion, this data indicates what, network trading is the future development trend. Taobao has such a large amount of transactions each year, search, you can imagine.

Search engine marketing is already very important today, has occupied the marketing industry is a very big market, caught the network, grabbed the search engine, you also seize the wealth. Many Chinese enterprises are still doing traditional transactions, is now the network era, traditional marketing methods and online marketing is a very good way of marketing.

Author: Liu Huishuo qq:398153158 original article prohibits the reprint of an imposter