On the SEO of hospital website

Source: Internet
Author: User

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SEO's significance SEO's main work is by understanding each kind of search engine how crawls the Internet page, how carries on the index as well as how determines its to a certain keyword search results ranking and so on the technology, to the webpage carries on the related optimization, causes it to improve the search engine rank, thus enhances the website traffic, The technology that ultimately promotes the site's ability to sell or advertise. In the medical industry, the current prices of hot key words are always big dozens of yuan, Baidu bid cost accounting for network promotion costs more than 70%, and the use of SEO methods can significantly reduce the cost of network promotion.

Some common practices of SEO

Proper accumulation of keywords, the site title appears about 3 keywords, but not more than 4, too many will be se think is cheating. The title suggested that the name of the hospital and the main key words, long tail words into the keyword, but at least the page should appear related content. The description of the settings as simple as possible, the need for language fluency, to make a general summary of the page, the emergence of two or three times the keyword is enough. In addition, do not accumulate articles in the title of the text unrelated to the keyword.

Update fast, se spiders like to visit the large capacity, update speed, "original article" many sites.

Articles of the false original, the article can be collected very popular articles, do not copy and paste directly, otherwise Baidu will think that the content of the article is worthless, after collection to discard. should be revised and then released, you can simply browse the article, change paragraph structure or part of the content, which is also called "false original." Of course, the best original, business through the successful appointment of dialogue, Hospital Forum and Message Board is the best source of original articles.

Increase the quality of external links, the lack of external links to the site, or the quality of external links are not high, can directly affect the ranking of the site, Baidu's attention to the site will certainly be reduced, slowly reduce the content. The quality of the link is very important, the junk link would rather not! In addition, check the site page, if there is a link to the blocked station, Baidu will be its own station as an accessory! Solution: Check the external links to the site, less words to exchange, or to some high-quality website soft text, message, etc., leave a link, The more people reply, the better. If the station has links to the blocked station, please delete as soon as possible.

Add internal links, this is one of the methods of SEO cheating, to stand in the increase of user experience sense of perspective, the appropriate increase in the site links, such as site map, station navigation, reading recommendations and so on. SE does not recognize flash links and it is best to add a text link. As little as possible with frame and IFRAME framework structure, the same page links should not be too much, if it is more, you can do layered.

Self-speculation, in the update fast, PR high value of the site posted around the key word-related content information, has the skill to leave our site links, so that spiders can crawl to your site, such as Baidu know, paste, the major nets pick, as well as blogs and so on.

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