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recently saw a lot of 26 ways to improve the site rankings, the feeling is still very useful, on the foreign website to see is English, fortunately, a friend of Singapore on the Internet to this article on the Search engine optimization 26 ways to translate, to reprint hope to be able to communicate with you and share.
Google rankings optimization Bible (a)
believe that many webmasters have heard of the webmaster World webmasterworld.com (also some turn into network management World) this forum. This is the world's most famous webmaster gathered place, talk about a variety of topics related to the site, including search engine optimization, network marketing, web site construction technology issues, E-commerce and so on.
Webmaster World founder Brett Tabke, is the field of search engine optimization pope-level characters. He is said to have used and experimented with a variety of cheating methods, but he has now gone straight, at least superficially.
in recent years, he is not a lot of posts in the webmaster world, and are very brief. But whatever he posts, it is often sought after. Because he manages the website to cover the breadth, he personally knew each search engine and each big electronic commerce company's high-level personage, as well as his in the Network World authority position high, causes his words to have to be valued.
He has a very famous article about Google rankings optimization, titled "Within 12 months, relying solely on Google to build a successful website."
This article was written on February 3, 2002, and so far this article has been hailed as the Google rankings optimized Bible. All the senior search engine experts are praised for this article, and Brett Tabke also repeatedly proud of the statement, even after four years, experienced many times Google update and Google algorithm changes, his Google rankings optimization article still nothing to change.
I have a simple search for a Chinese translation, unexpectedly did not find. Of course, someone may have translated it, and I didn't find it. However, this article is too important for anyone interested in search engine rankings to read. So I am here to translate the main points for your reference.
below is the article translation:
Let's skip the theory to see how it actually works for Google. I know that the following system works for Google every time, and it works for all keywords. This system is what I use when I give my clients a website, and I'm not happy with it. The degree of success depends, of course, on the industry, potential market and level of competition in which the site is located. Here are a few things you can do to build a successful web site in a year, just by Google.
a) Prepare for work and build content.
before you sign up for a domain name, you should keep a record of your thoughts and should be prepared with enough content for 100 pages. Please note that at least. These 100 pages should be real content, not link pages, about Us page, contact us or copyright notices, etc. assorted's homepage.
b) domain name.
You should choose a domain name that is easy to build a brand, you want the google.com, not the keyword. com. The domain name that fills the keyword should be discarded, easy to build brand and easy to identify domain name is the best.
domain name contains the keyword function is now very small. Why GoTo.com changed his name to Overture.com, one of the boldest strategies I have ever seen. This strategy of renaming destroys the brand that has been built over a period of years.
c) The simpler the website design, the better.
an indicator is that the proportion of text content should be greater than the proportion of HTML format. The entire page should be normalized and should appear normal on all browsers. For example, make it conform to the HTML3.2 standard. Search engine spiders do not like HTML4.0 standards.
Stay away from the heavy elements: Flash, DOM, Java script, etc. If you have to use these scripts, use them as an external file. In my opinion, there is no need to use these things at all. These things can hardly add color to a website, but they can hurt the performance of the site from all aspects (search engine friendliness is just one of them).
your site in a logical way, using keywords in directory names. You can also use a different approach, that is, to put all the pages in the root directory (this method is rare, but it turns out to be a very good and effective method).
don't let your site pile up a bunch of useless things, such as what browsers to use, or counters, and so on, to keep it the most simplistic and look professional. Learning from Google and looking at his homepage is simply impossible. That's what people need.
speed is not one of the most important factors, but the only important factor. Your page should be very fast, if your page will be delayed 3, 4 seconds, you are finished. Of course, if your host and visitors in different countries, 3, 4 seconds can be original, for local visitors, 3-4 seconds of download time is already the limit. Over this time, every second, you lose 10% of the traffic. This 10% of the flow may be the difference between success and failure.
d) Page size
The smaller the
the better, preferably kept below 15K. The smaller the better, the better to stay below 12K. The smaller the better, the better you stay below 10K. You see what I mean. Larger than 5K, less than 10K, which is the best. It's hard to do, but it's the most effective. Also effective for search engines and for visitors.
e) Content
builds a page of 200 to 500 words a day. If you don't know what to write, do some keyword research, and then write articles based on the hot keywords you get.
f) density, location, etc.
Simple old-fashioned SEO, use your keywords once in these places: page titles, description tags, body headings, url URLs, bold, italic, Web page at the beginning. The keyword density is between 5% and 20% (and don't care too much). Write Good articles and check typos. The spelling checker (checking typos in Chinese) is becoming more and more important. Because the search engine has begun to use the automatic correction function, so there is no excuse to write typos.
