Search, engine, optimization, marketing (point-position thinking)

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1. People will look for something that is searching

2. The limited capacity of people to create an engine for automated work

3. People find that the automation of the engine work is not reliable, all the optimization of their own keywords

4. Some people found a way to trick the engine, so the engine had to cheat.

5. The engine found a lot of people came to search, so to point to the auction ads

6. Marketing experts found that people like to search for hot things, and found eye economic

Talk about 1, search for style

At first people just for their convenience, but later people found that the tool is convenient for everyone, looking for information is too convenient, and then people found that the relationship between people is very interesting, so "six Degrees" came, the emergence of SNS, community and so on. People are trying to figure out what they are, what they are, what they are, what they are, what you are, what I like, dislike, and how I relate to you. Everything, nothing but human, this inner curiosity is driving us forward. Under the recommendation of friends, read the "21st Century of science and technology and human nature" video, which professor I also forget, it seems that the line of search is sometimes clear, sometimes confused, in the final analysis, is that people can not be defined. Therefore, the value of user analysis in addition to tell you how many people live, exist, what to do, and their social status, there is no value. We do not do user analysis, but user behavior analysis. Rather than look at what the person looks like, handsome, not as handsome as to listen to him when he proposed to say what words. Instead of focusing on what he is, it's better to pay attention to how he learns, how he learns, how to use it.

On the other hand, now UE engineers like to find fault, to tell the truth, you are looking for a bug, looking for a lot of, and which one with the product users talked about, in order to convince others, take their own when the user. There is no denying that you are the user, but it is only the first experience, do not rule out you are wrong. Therefore, I prefer the white Jay Olympics that topic, ran the bank, when chasing the bank of the same mm, finally the other people's service process are clear. Say this I am not looking for K, find bugs to let engineers to fix off, can find greater product value, than to find a bug more say.

Talk about 2. Automation engine

has been digging the tomb, digging search engine master notes, information, although not understand, but still some feelings. The automated engine solves problems with four pieces, automated crawling, automated indexing, automated storage, and automated display.

Automatic crawl, from tagbalance to tag positioning, this is the technical life, but more difficult to do is the memory, CPU control, and finally found that even if I have 10,000 machines, I probably can not grasp a few data.

Automated indexing, full-text indexing, doesn't sound very difficult to see on the dizzy.

Automated storage, it is said that large search engines store data every second is 1TB, what concept. My house probably won't fit in 1 months, so many hard drives.

Automation of the display, this we know more about, after all, ranking, PageRank every day in the side appear. But finally found that filter is the core of search rankings, page rank is just a pediatrics, a road, but how to filter out valuable data, it is too difficult.

Talk about 3. Self-optimization

When people find that the input "blue sky" and the desired results are not the same, people will leave or will continue to enter what is the input of Tibetan blue sky, or blue sky toothpaste? Only he knows, search engines, how much you can give people tips. Is the input box prompts, or a one-stop search, Yahoo is like headless flies, this also do, which also do.

Instead of telling them what to do, guide them to do so. Perhaps Google and Yahoo have found that people will not input the wrong things in advance, they are very confident, so they prompt the user what to do.

However, other search engines, whether it should do some work for the popularity of search, in fact, the hint is not a good way, on the contrary, search is not a profound thing, each user can be. Is it necessary to say that Chinese netizens are retarded?

People will say, Chinese is more complicated than English, so to hint, according to me, do not take words, Chinese even more complicated, but the Chinese people do not feel that the contrary is to develop these tips of the people themselves do not learn Chinese.

Talk about 4. Anti-Cheating

When people understand the rules, they try to break the rules. Because breaking rules is the fastest means of primitive accumulation, so they directly rape search engines. So far this case is so ubiquitous that you may be killed by a search engine by using a formal marketing approach.

When we are in an explosive information world, all search engine optimization can be considered sinister and has bad purpose. It also helps to understand why people look at it that way, but all marketing shortages are considered legal, though the means may be a bit dark and stigma. But people do not say this is cheating, the difference is that you create events, and spam left to those who are interested in the hands, pens, mouth to make. Search Engine optimization is a technical job, but search engine marketing is a mental work, will you transition to this aspect?

Talk about 5. Bid Advertisement

Engine self means of earning a living, don't say, don't say, I don't say.

Talk about 6. Eyeball Economy

    everyone looks less, but don't always look at it, we are in a world of information rape, unless you always be a "we are all soil, often trampled by animals, but must grow grass to feed the soil of this group of beasts." So you have to make something, sell something, get your audience, and use the information you can pry to rape the world with eyeballs everywhere. Of course, you are also a passive person every day.