See how microblogging marketing and website optimization resonate

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Microblogging marketing is running hot, micro-bo marketing and optimization is the way of advertising, they have a lot of homogeneity, Micro Bo brand new marketing concept is for the vast number of businesses to use, how to use the concept of micro-blog marketing to analyze the Webmaster site optimization work?

The best seo is no SEO

Microblogging marketing concept of the core is to advertise to marketing, so that marketing does not look like marketing, and the goal of optimizing the site is no optimization traces, we always emphasize not to SEO and SEO, said the best SEO is not the meaning of SEO is this. After all, micro-blog marketing and SEO are advertising, optimization technology development so far, more and more voices emphasize the trend of SEO towards a simple high-quality trends, so that this and micro-bo marketing exquisite smooth and quiet marketing effect exactly the same.

It's a common goal to impress people.

Weibo as a new marketing way, with the help of micro Bo This information dissemination platform, all the advertising information to face the potential end customers, this allows the audience experience to ascend to a higher level, re-examine how to remove the advertising flavor, really impress consumers. The best way to impress people is to talk to consumers, so that they can get the benefits you will get attention. Hard to build stations to do soft wen, most of the time in advertising, let the spider let users find you. Website optimization of the quality of simple, is every piece of information every advertisement has become valuable. Valuable things must be useful to consumers, send 100 of rubbish is inferior to send a useful common sense small article, lies in the essence but not in many. Soft Wen is the best explanation, soft writing is to stand in the consumer's position, heart-to-heart, so that there is more likely to impress people, in the audience's recognition of inadvertently, the ads communicated to each other.

Browsing experience and website content

First of all, micro-blog generally require the release of the information illustrated, also supplemented by video, the content of the information also has the appropriate label and topic, conducive to netizen search and attention, this and webmaster station requirements, the site content of the most important is the user's browsing experience, although the video on the construction of the site content is not a selection, but user-friendly search, The essential requirement of the user's sensory experience is the same. Second, microblogging as a social platform, communication and communication function is outstanding, therefore, the active interaction of netizens is very important for marketing, information forwarding and comments, holding some interesting activities are micro-BO marketing needs, and website promotion also emphasizes the user's active degree, strengthen the communication between users, enhance the participation, attract more fans, Close distance, build user loyalty to the site.

Content Update Frequency

Microblogging marketing information to have a regular, quantity is also fastidious, daily update, preferably not more than 10, to post the peak posting information. The content of the website and the update of the chain are also rule-based, the appropriate amount of the chain, to form a certain update law, stable update.

In the high value of humanistic concern today, in the face of the diversity of consumer aesthetic standards, webmaster Construction Station in the process, can be from the micro-Bo marketing model to be sympathetic. Be enlightened, Weibo will have more and more huge user armies, in Webmaster's website construction, will play more and more important role in the future.

Original article source http://www.kedeng.com/

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