SEO Essentials should be considered in the initial stage of website construction

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I have accumulated experience through long term website construction, profound knowledge of the enterprise construction site is to be able to better publicity enterprises, I hope that more people through the Internet to understand the enterprise, thus understanding the enterprise, but now many companies are facing an important problem, that is, the site is done, but no one visited, This question is worthy of our study.

Typically, when a website building person makes a website, a lot of people do not understand the site optimization considerations, so that after the site is done, there is about SEO optimization of the main points did not do, if let a person who know SEO website construction personnel and a website that does not understand SEO to create the site is completely different. Here are some of the experiences and insights I have gained from my years of experience in website construction.

First: The whole station must be generated static page, no matter what technology you use, directly generated or pseudo static, in short, access to the page, the form of the Web page must be HTML form, although the search engine can crawl dynamic page, but we also have to admit, Static page compared to dynamic page is a lot of advantages, static pages meet the needs of search engines and users, it can speed up the page opening speed, as well as buffer speed, such as page friendliness and so on.

Second: Must use the DIV technology to carry on the layout of the page, because Div to the search engine is very friendly, compared to the form of table structure, DIV has many advantages, for example, can reduce the size of the page, you can simplify the code, and in the browser's compatibility, is the most advantageous.

Third: To ensure that all the pages in the site have a separate title, rather than the entire site is the same title, a lot of site construction companies in order to save time, is the use of public head to make the site, so that the entire site to form the title is the same, so, It is difficult to get a good ranking in the search engine rankings, the search engine's standard is that each page can not have duplicate content, for example, title, keywords, description, content, form and so on can not.

Four: as little as possible to use too much flash, a lot of friends do not know SEO seems to value flash, because its effect is more beautiful than the effect of the Web page, but from the point of view of the professional station staff, this approach is actually very silly and very stupid, so far, All search engines are not able to read any content in the flash, including pictures, text and other information, when the search engine read this flash, it does not know what the contents of this flash, so that this page is a search engine does not like the page, And now most of the flash is on the home page, have to say, the most rubbish content on the most important pages, is how stupid.

Five: In the process of making our website, it is best not to use the framework form to make the site, because when the search engine read the page, when the frame, the search engine will recognize it is another page, if we put the frame on the page, then the search engine will be considered to be two pages, This is very unfriendly to search engine optimization.

Sixth: When we are making the navigation of the website, must be the navigation with the form of text to make navigation, should not be used in the form of pictures, the site's navigation is the entire site's import and export, search engine for this place is very attention, we all know that the search engine for the picture is not recognized, too much to say.

Whether you are a personal webmaster, or the company's website construction personnel, the use of SEO standards to build the site, can make their own (customers) of the site can be in the later development when the kind of gain more advantages,

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