Sina Weibo crackdown on plagiarism marketing account

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I commute to the subway every day, all in the elevator, platform, carriages everywhere see a lot of men and women holding mobile phone play microblogging, to know that two years ago the subway saw the most common scenery is stuffed with headphones to listen to MP3 people, just two years, micro-blogging into our lives, and occupy a very important part, So that in micro-blog can see a lot of micro-bo control shout out "can not eat, but can not be Micro bo" slogan.

Since the microblogging has such a flourishing popularity, the shrewd enterprise, the merchant certainly will not let this position, has poured into the micro Bo to attempt to communicate with the user and then marketing own product or the service. has always been in the mining business opportunities have a unique view of the grass-roots users can not be ignored, many grassroots micro-blog in the subdivision of the field with the celebrity Weibo quite popular and influence.

Sitting more than 2.4 million fans of the "more laughter will be pregnant" is the leader of the grassroots micro-bo, but on April 25, in a number of users to report, by the micro-Bo small secretary of the ban on speech, prohibited attention for 7 days, and the reason for the punishment is "plagiarism." I learned this news, but also to "laugh more will be pregnant" micro Bo read, not to see whether the content is copied, but the powder speed, as long as the Refresh page, fans can be reduced by 200, just a few hours, more than 300,000 fans disappeared.

The author is to support severely punish the plagiarism account, especially the enterprise official Weibo with Blue v. As for the personal microblog with ordinary V, there is still room for discussion on the definition of plagiarism. The author is more support Marbur proposed "Micro bo plagiarism identification and judgment", interested friends can go to see.

For the grassroots users, marketing a microblog account, access to the vast majority of the network, that is, reproduced, after all, update dozens of of high-quality original microblogging, this difficulty is quite large. With this punishment "more than a laugh" example, I believe that if you are running a micro-blog with enough fans, and content from similar microblogging or network, also may face plagiarism disputes, and even the ban on words.

So as a grassroots microblogging marketer, how should we take appropriate measures?

1, Mark is original or reprint, if the source of knowledge, the author best can be marked, rather than a word deal. If you are worried that only the reprint will still be copied report, then please do not send out the source, the author's microblog, even if this tweet is very attractive to you.

2, with higher quality original content to establish grassroots micro-Bo brand, understand the "plagiarism is shameful, original forever". The content that you reprint, others also may reprint, highly duplicate content to the user is unattractive.

3, eliminate the use of other people's works when their own hair. For Weibo accounts that have been certified to have added V and have a large fan base, such actions are shameful. This is not only a disrespect to the creators, but also to their own microblog fans cheat.

In the micro-blog marketing process, not necessarily need a large amount of content to attract users, in the long run, a creative, original idea of a micro-blog, it is better than reproduced 10, 20 Network of micro-blog collected. However, in order to win is also a grassroots micro-bo the biggest drawback, after all, because of their limited influence, quality of ascension is much more difficult than the increase in quantity.

This article to all micro-blog marketers, also addressed to the author himself.

Author: Fish Balls Coarse noodles http://www.yuwancumian.com/32/(reprint please keep)