Social consumption, how to do promotion?

At present, the rapid development of Internet social marketing, just for the socialization of consumption this model provides a very good space for development. In a sense, foreign Facebook, Twitter, domestic microblogging, Renren, their hot if the reason behind the boil down, precisely because of these social marketing model, around the "people" of the core, where the " People "is the consumer. It can be said that after more than ten years of development through the Internet, social marketing on the Internet now knows more about "people" than any traditional media. The core around "people" is to grasp the fundamental core of the model. Therefore, there is no doubt that these areas are where advertisers should be the most concerned about. And this type of social marketing platform has a large number of people, if the mobilization of each "person", it will have a tremendous influence, but also create amazing advertising results! Seen in this light, social consumption will certainly be a promising and explosive area of ​​strength, from a practical point of view, but also very feasible direction.

On the social consumption of this model area, how to do social promotion it? At present, a very effective way is to implement "prizes" to share rewards for consumers participating in sharing brands, products and activities. Because consumers share is a pay, if a person to share a brand, brought hundreds of friends to understand the brand, attention, and even shopping, consumption, then this business should be rewarded by the business . Over time, "you help businesses promote, businesses give you a prize" will become a direct driving force to share, and sharing costs are very low, as long as a simple click of a mouse, press the keyboard, there may be rewarded businesses, such benefits and Return, almost no one should refuse. The "prize-sharing" approach is very much in line with the reality of the online business model.

It is understood that the Friends of Interaction recently just launched on the social prizes to share products Folo8 is based on the typical "social consumption" around the people and to share a full range of products. Folo8 social prize sharing platform was born, for businesses, this is a brand new social marketing, product marketing tools; for ordinary Internet users, this is a social prizes to share and rewards new Platform, as Folo8 effectively set up a virtuous platform and mechanism for all parties so that the advertising mode of "social consumption" can not only take root but also bear fruit.

According to product introduction, Folo8 for the business can also provide a very detailed marketing analysis, statistics, reports, deep response to each activity, each kind of product sharing, coverage, click, deal, etc. involve all the key data in the commercial chain At the same time through a variety of charts to reflect the progress of the promotion activities, trends, contrast and rankings, which will further help businesses understand their own brand real-time, activities, the socialization of goods. Particularly convenient is that the setting of reward rules and the payment of awards are all self-service and automated processes, including the process of social marketing and promotion, and the awards will be truthfully presented to the merchants. More importantly, on the Folo8 platform, businesses get very detailed and accurate UID-level data mining that is not available on any other platform so far.

For consumers, Folo8 can do a detailed record of each of their sharing, each point, each prizes, real-time participation in promotional activities through the Folo8 platform, every part of the social sharing process, full To ensure the interests of the sharers. For Folo8 products, honesty, it is its most basic commitment to consumers, on the basis of integrity and profit, Folo8 can recommend good brands for consumers, good activities, good content, which is its community The value of sharing. .

At present, Pooh Interactive Folo8 just started operation, it attracted almost the attention of many, to show the world a new wave of Internet advertising fertile ground. As a technology-leading company, Pooh Interactive Folo8 continues its pursuit of refinement and innovation while operating on the philosophy of Pinyin Interactive's consistent commitment to creating the most effective crowd-targeted digital advertising platform. We have every reason to believe that the gradual emergence of social consumer promotion is another good opportunity for the Internet advertising industry. The new era of Internet advertising has quietly come!