The Matthew effect is more and more fierce. Marketing website should have cultural

Source: Internet
Author: User
Keywords nbsp; can have Matthew marketing website

According to cnnic latest statistics, by September this year, the number of websites in China has exceeded 3 million, can be seen, although the crisis has not been, E-commerce is still progressing in full swing, but peat, peat, experienced a crisis wave, SMEs just realized the importance of E-commerce, began to build the station development, However, the bitter years of the IDC industry has begun the industry reshuffle competition, which makes e-commerce inexperienced in China's small enterprises dizzy.

Chaos of the market, which is really to provide the most suitable for their own E-commerce website basic products provider? Innovation is the driving force of development, culture is the final product of the development of material and spiritual civilization, the formation of unique culture, the need for innovative ideas to catalyze, Linkage World (www.72e.net) as China's top ten virtual Host service providers, cnnic four-star domain name registration agencies, has been adhering to the development of innovative ideas to compose the internet every piece of music, in innovative technology and reduce costs, under the premise of the recent introduction of a series of innovative products and preferential policies.

First, in the virtual host, the introduction of a unique virtual exclusive host, and the highest available 50G backup space and Server Management Assistant, flexible price, support monthly, quarterly pay, semi-annual payment, and many other ways to pay, and wire marketing tools-marketing pass, can take the initiative to seize customers, so that your sales increase by 300%. In addition, there are 58 yuan 200M Universal space + 500M dual-line post office.

Second, the domain name aspect, provides the customer unique Edns visualization management, lets the customer become the real domain name owner, the English domain name net/com/org26.99 yuan, the CN domain name 1.98 yuan, then creates the domain name to register the low price myth.

Linkage World E-commerce Expert Liche pointed out that a successful E-commerce site, the need for sophisticated technology, services, culture to do the backing.

The first is technology. Technology is a key factor in maintaining a website's operations and profitability, is also the site's unique advantages and core competitiveness, although, in some aspects of technology is easy to copy and beyond, but technology can form a culture, a unique technology is the site highlights the important performance of its functions, linkage the world has its own online marketing tools- The main function of marketing communication is that it can take the initiative to attack, find customers, customers can also initiate a dialogue with you, can be very detailed to see the customer's access source, IP, number of visits to your products which are interested in, but also can be internal communication, but also can monitor the operation of business personnel; provide a person to many people, voice , transfer and other functions.

The second is service. Service is a security factor, is the Web site marketing catalyst, the service well, after the sale of protection, will undoubtedly make the transaction more smoothly. and automated services and artificial services are faster, convenient and efficient features, server Management Assistant, let the management of the server farewell to the era of artificial management, a key to the server security settings to prevent hacker intrusion, even if you do not know the server management technology professionals, through the software can also easily manage the server.

Finally is the culture, the website culture is the website individuality and from the inside and out temperament and the image, even is the brand, is very difficult to imitate. is a Web site in the development process through a variety of ways to form their own unique culture, is in the technology and services have a certain characteristics and a certain degree of assurance after the formation of the site formed a unique culture has the advantages of other sites do not have. People's dress, even looks can be copied, but the connotation, temperament, is unable to imitate, the same, technology and services can imitate and copy, a corporate culture, brand is difficult to replicate.

Of course, all the above, in the final analysis, is the need to find a site in the basic product technology and services are very mature service providers can ensure a unique culture of the formation of a website. Experts believe that: enterprises to the Web site to become a corporate culture and brand, the key is to select the service provider, a technical strength, service security, a strong cultural heritage of the basic product services to make a website's cultural heritage more unique. Choosing the world of linkage is the choice for success.

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