The misunderstanding of foreign trade enterprises ' understanding of network Marketing

Source: Internet
Author: User
Keywords Foreign trade Enterprises nbsp network Marketing misunderstanding

1. Promotion of a single, over-reliance on http://www.aliyun.com/zixun/aggregation/7988.html ">B2B platform

Imagine, foreign trade enterprise salesman all day in the major business-to-business platform to publish information, search buyers, and then to find new other business-to-business platform, the effect is extremely low, and can be said to be ineffective. Because foreign trade enterprises do not think of foreign buyers of the search habits, they are more inclined to search engines. In addition, many inquiries on business-to-business are about price. So you should think about other promotional channels.

2. Frequent release of supply and demand information on business-to-business

I want to say is that the frequent release of information, as well as more research products keyword, more thinking about what the buyer will use keyword to search, so that buyers search for your possibility greatly improved. This is much better than the frequent release of information. In fact, it can be said that most of the domestic business platform's professional level is not good, which also seriously affected the network marketing value and effectiveness, that is, solely relying on business-to-business platform for a promotional channel is not enough. Therefore, Austrian channel China strongly advocates the use of a variety of channels for foreign trade enterprises targeted integrated marketing for overseas market development.
Speaking here, I would also like to say that foreign trade enterprises, most of the Web site is not in line with the requirements of the Times, is not a function of the dead site, did not play its due commercial value and publicity effect. This is due to the foreign trade enterprise bosses on the network marketing concept is not strong, the value of the site is not high, e-commerce or not optimistic. Foreign trade bosses, or more inclined to exhibitions, magazines, newspapers and other traditional practical means of promotion. In addition, the foreign trade enterprises lack of professional website optimization to promote talent, and 211.html "> Feel the Site optimization and promotion of the price is more expensive, afraid to pay the due return, unwilling to try." In fact, if the foreign trade enterprises really have a good foreign trade marketing-oriented site, and the site to carry out the correct integration of marketing, it is like having a 24-hour job of the foreign trade salesman, even far better than a good foreign trade salesman's function.

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