Three major issues to be considered before network marketing

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In the development of network marketing is not blind, nor is it aimless. He needs a careful thought and detailed research. Only these work can be targeted to launch an effective network marketing offensive, so that network marketing to achieve a multiplier effect. So what are some of the issues we need to think about before we start online marketing? SEO and everyone together to explore this important topic:

First: Identify Target customers

Before you start online marketing, ask yourself, who are our target customers? When thinking about this, there are a couple of highly correlated questions:

1: Where are our target customers?

The purpose of thinking about this problem is to point out a direction for the upcoming network marketing, you can only find the relative concentration of your target customers, you will be able to effectively launch their marketing campaign, including your advertising and so on.

2: What is the size of the customer base?

Why do you think about it? The goal is to determine whether your product and service market is a mass market or a niche market, so you can specify more targeted marketing strategies.

3: What is the customer's age level?

This issue is also essential to the marketing planners to think about. Identify the age level of your target customers before you can determine the preferences of your clients on the Internet and assign targeted marketing solutions to their preferences.

Such as: Young customer groups, these young groups may usually like to listen to music on the internet, watching movies, playing games and so on. Old customers like to grow flowers, fish, magazines, chess, listen to the radio and so on.

4: What is the distribution of the client's career?

Believe that this problem does not have to do too much explanation, because different professional people have different preferences, on the Internet also have different browsing habits and methods.

5: What is the customer's income level?

The analysis of this problem is also necessary, because the customer's different income level determines their consumption level.

Second: Why do customers need us?

If you do not understand the problem before online marketing, then do not immediately to implement network marketing. Because you have not yet understood what your products and services can bring or solve the customer's problems and needs.

This problem can be considered in the following five aspects:

1: Physiological needs

2: Security Requirements

3: Social demand

4: Respect for demand

5: Self-fulfilling needs

Only if you understand what the customer asks for your products and services and what you can provide to the customer, you will be able to do the upcoming online marketing work.

Third: What do you need customers to do?

The question is equally important. What is the purpose of your Internet marketing? Increase the website traffic? Create a corporate brand, increase sales, or other purposes. Think clearly about this problem when you are building a site can be based on these to build a good website, but also to develop a more accurate and feasible network marketing plan out.

Do marketing whether online or offline, analysis of customer groups, analysis of the consumer market is always the first. Only the analysis of the thorough, master the primary data, in order to do winning!

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