Web site success More and more difficult to count the five major web site operation failure reasons

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The profitability of the site is getting harder now, in particular, the grassroots stationmaster's profit, the profit situation is very bleak, according to a latest survey shows that the grassroots webmaster quit the ranks of the speed is more and more quickly, the speed of the new site is far from the speed of the Internet, which shows that today's website operation is very difficult , want to profit is very difficult, it seems to be the arrival of the Internet in winter, affecting the grassroots stationmaster's profit space, but I think, in fact, today's Web site profit more and more marginalized, not because of the impact of the overall trend, but grassroots webmaster in the operation of the site, more and more utilitarian Formal this utility led to the overall rout of the website operation, the following author to analyze the current Web site operation failed several important reasons!

One: The website marketing method is single, cannot obtain more high quality flow

For today's websites, to be successful, there must be a vast number of users as the basis, and where these users from, it is impossible to Jiang fishing, willing to take the bait, but need more active solicitation, through a variety of network marketing model to obtain, but now more webmaster in the network marketing methods, is very single, For example, through forums and blogs, and some also through the QQ group, and so on, these methods, looks a bit of use, but in fact, it is difficult to bring high-quality Web site traffic, and want to use these platforms to marketing, inadvertently will be considered in advertising, and is related to the disabled account! Cause the previous effort to naught!

Two: the website advertisement and the website content correlation is too bad

The ads on the website are still one of the mainstream profit models, so many webmasters are very attached to the site ads, and some in order to enhance the price of advertising, often find some and their own site content is poor relevance of the ads, thinking that this can make more money, but doing so, exactly will lead you to make no money, For an IT type of Web site that specializes in technology, if you put the ad is to lose weight products, such ads naturally is no way to obtain profits, that is, there is a lot of traffic, also will not produce any demand, in fact, we can see from the A5 of its advertising skills, basically are related to AdSense ads, This will be able to form a targeted procurement needs, nature can get better profits through advertising!

Third: The quality of the content is too poor to retain users

In fact, this sentence is divided into two, for different types of Web sites, may generate a profit model is not the same, where we are mainly for the operation of the normal station to talk about, after all, now a regular website, must be from a good user experience to start, and get a good user experience, but only from good content to start, But the construction of website content looks simple, but actually very difficult, because a lot of webmaster in order to save a lot of content construction time, through a large number of collection to update the content of the site, but these content, often Baidu is considered to be garbage content, so even if the site content looks very rich, but the quality is very poor!

Collect not, many stationmaster have come to the other side of thing, so began a large number of original, but at the beginning of the stage, there may be some original content can be filled, when adhere to a period of time, many owners will feel unable to purify the original content, and finally only slowly to stop the original content of the update, Until back to the old ways of collecting content, the official webmaster can not adhere to the weakness of long-term, resulting in the site content has been at the edge of the rubbish, so the site can only be profitable to the edge wandering!

Four: Website profit model has entered a dead end

Now the grassroots webmaster in the website construction, often like to follow the bandwagon, when a site type of profit model began to succeed, immediately attracted a large number of webmaster to join, the current group buying site is the true portrayal of the following, now fell down a lot of sites are group buying station, can be seen that the consequences of such a follow-by IS very terrible! But now the webmaster does not seem to follow the same method, there is no other way, in particular, grassroots webmaster, if the cost of a large number of funds through innovation to open up the market, once the profit model by others to find, it will lead to follow the bandwagon, then the investment may be a water drift, it is the current Internet abuse, leading to the lack of innovative power!

The above is the author summed up about the loss of the site's several reasons, I hope to help the vast number of webmaster friends! Above content by Nie Bin net http://www.niebin.com in Admin5, reprint please keep the URL, thank you!