Webmaster How to write soft text to get good marketing effect

Source: Internet
Author: User
Keywords Hard Wide

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The overwhelming hard advertising crazy bombing, so that more and more people need to yearn for soft advertising, so the writing of soft paper became a need, and good soft text for the merchants gathered popularity, the profits are also considerable. The author and the understanding of the soft wen originated from an article on weight loss, I was excitedly clicked on, I feel as if I saw the hope of losing weight, read a half-day to know that people are introduced weight loss drugs. At that time I realized that it is the powerful charm of soft advertising, the wonderful title of not leaking, enough to attract you my eyes. is attracted by a lot of soft wen, I also slowly realized some soft writing skills, here and you share.

First we have to make clear what is the soft text. Soft ads, we all know, soft advertising is a variant of the marketing approach, its core is to promote-to your potential customers implanted in a certain concept, product image and service image. Excellent soft wen should be soft to make people comfortable, so that people subconsciously recognize and accept your promotional things.

Clear the essence of the soft text, the next is to find the target customers, to achieve targeted promotion. Find a target customer, but not blindly, you need to know who your target customers are, where they will appear, and then arrange for themselves and their heads up.

With the target customers in mind, the next thing you need to think about is their preferences, the way they speak and behave, the root of it, to determine how you can organize your content and determine your style. For example, if the target customers are middle-aged and older, you can't use the Internet hot language too much, which is certainly a Martian text for them. In fact, I 8630.html "> sometimes can not understand such a text, I guess I was a little slow reaction, out! and, soft wen is generally for the general public to see, can not write to the academic paper, inscrutable. But in the academic paper to find soft writing ideas is good, a bit off the topic.

In the writing of soft text, one should pay attention to the smooth and silent, can not be marketing as their sole purpose, but from the customer's needs and interests, for customers to solve their problems, so that they feel your sincerity, access to customer trust, they will naturally accept your ideas, products and services, The audience is not allowed to be fooled.

Marketing is the case, we must grasp the psychological, grasp a soft word, can not make like the street propaganda, we all know the fate of these leaflets are generally garbage cans, we can not let their own soft Wen also face such a miserable situation. Therefore, we must make good ideas, determined to write a high level of soft text, rather than a hasty response.

In short, the need for soft people to write a lot of thoughts, you need to understand some marketing psychology, to find a suitable title for the article, to carefully conceive the content of the article. So, the real soft writing is very good people are not many, the mystery of which still need everyone to think hard. This article in the A5, reproduced please keep the author Link: Taobao slimming drugs list http://www.jfy2010.com/, thank you for your support, I will continue to write high-quality articles to return to you.

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