Website conversion rate Low old webmaster teach you how to improve

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Believe that many of the webmaster with the same, the hands of the site more or less have some traffic, but relative to other sites in the same industry, conversion rate is much lower. As we all know, a low rate of conversion of the site directly means that the site and their peers in the same circle of the rival site compared to the next, it will be a lot less, this is of course, every webmaster do not want to see, so today small make up to explain how to improve the conversion rate of the site.

First of all, we need to understand the low rate of conversion of a website under what conditions, small knitting to the situation mainly divided into the tourist time and the rate of jump out of our site, Below we can be made up of a website www.6hoo.com data screenshot can be seen, small part of the site to stay the longest length of 120.38S, the shortest 21.42S, see this data a lot of friends may feel good, very good, but otherwise, for a beautiful picture station, such a stay is still very little, because according to small part of the understanding, in Our industry's similar site average stay in the market around 140S, so small series of the site is still far from the requirements.

Below, we analyze the bounce rate from the website, we all know that usually the bounce rate of the site is mainly for our site home page, the site's article access to judge, usually a site's bounce rate directly reflects the site's user experience is good, and for this situation, The content of a Web site directly affects the conversion rate of the site, from the picture we can see the small series of the site jump rate of the lowest 81.82%, the highest of 100%, from the data we are more sure that many visitors to my site did not find the content, thus leaving, for this, Small make up feel to do very failure, the website jump rate is too high.

Through the above two-point small series to analyze a number of experience, I hope to help you webmaster.

1th: Visitors stay on the site for a short time, and the jump rate is very high, a large part of the reason is because there is no specific page to get visitors click, but in a single page has been told the user want to find the content, usually in this case the small proposed to do a related recommendation of the column, to get more visitors click, Let visitors have questions to find out what they are interested in.

2nd: Many webmaster sites have been doing the "title Party" activities, use the title to attract users, but the article has no substantive content, so that users enter the article page, feel a sense of deception, for such a situation visitors usually close the page, click to go to other sites to find their own content, So for this situation, small series suggest you must do a good job of doing fine Ming users want content, so not only can get the user's favorite, time long the search engine will also give a good weight.

3rd: Web article layout clutter, usually such articles are collected after the false original, so that visitors look very no clue, although there is a very good ranking, but the page bounce rate is high, so in the face of this situation, we need to do is to stand in the user's point of view to organize articles, So that users can be very clear to see what they want, preferably in the form of illustrations to show that the effect is excellent.

4th: A large number of ad ads flooded the entire site, let the user feel a look is a spam site, especially those who click on a page pop-up four or five window of the Web site is the most annoying, usually such site users are immediately closed, so the small set in the proposed webmaster webmasters as far as possible not to put too many sites and pop-up windows , not only affect the user experience, in fact, search engine optimization is also extremely unfavorable, so small part of the proposal to make a clear and refreshing website template for users to watch, so that you can improve the site's PV value and the length of the user's stay, users visit more, naturally, the ad click will be higher than usual many, So the effect is also excellent.

Summary: In fact, for the low rate of conversion of the site, each stationmaster was initially encountered, we need targeted analysis of their own website, to make a reasonable solution, so as to effectively improve the conversion rate of our website, the high rate of capture of the natural note is more, so stationmaster must pay attention to their own site conversion rate Oh! This article by http://www.name2012.com/Game name website Long original share, reprint please bring link, thank you.