Website operation success must first solve three bogey point

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How to run an Enterprise marketing website? This is a topic of great concern to all of us. The daily update of the website articles in the Operation website, the release of the outside chain information and the construction of the friend chain are the most critical steps. Small series through the network to promote contacts in Dongguan network operation has been a period of time, combined with previous work experience and the knowledge of the books and the network at ordinary times, summed up the following three points, for everyone to share under how to avoid the most common site of several operating errors.

1. Daily updated article title does not conform to the website theme;

Enterprise Website article title is much more important than the content of the article, Enterprise website is to do products, so the content of the updated daily must highlight the key words, otherwise, is to the site minus points. Some people will ask: "The article in the keyword appears too much, not in the accumulation of site keywords density?" Does this behavior affect the ranking of keywords?

Put forward the above questions is understandable to the keyword density does not have the accurate understanding, keyword density = keyword quantity/first page all text quantity. It is not related to the key words in the text, so it is not in the stacking of keywords. The ranking of keywords will not affect. You can update the article in the future when you try to bring your product keyword in the title, emphasize your site's core words, test two weeks, the effect is very obvious, the ranking will float forward.

2. The distribution of external chain platform resources are insufficient;

Talking about the chain, many friends think it is just a different site to do repetitive work. In fact, hair outside the chain is a technical work. The chain does not necessarily have to copy and paste links on other sites. The website and the website sends out the chain mutually. Hearing this, there may be a lot of readers wondering, the site and the site can also send each other outside the chain?

Yes. Master the method, the website can also interconnect. For example: A station updates an article C,b station Update article reproduced a station article C, and at the end of the note: This article by a station starting, B station finishing, and then add C article address. Baidu will be regarded as a kind of reprint sharing, will give your site bonus points. Similarly, in the B station update article D,a station also reproduced D, the end of the note: This article by B station starting, a station collation, plus D article address, Baidu is also very recognized this practice. However, it should be noted that a station and B station must form an interconnected relationship, reprinted and shared with each other. However, the disadvantage of this approach is not to use a large number, in the search for the outside of the chain to release the platform resources or write soft text can be used.

3. Find relevance website Exchange friend chain

The operation of the friends chain is very important to the ranking of the website. In fact, to find the relevance of the site as a friend of the chain of practice is not in essence, but a lot of friends do not really recognize the link optimization There are many other content, friend chain is not only affect the site rankings and weights, but also has a brand effect. In particular, the new station, friends of the chain of its impact on the small series do not say that we must know. A new station with a weight index of 2 does not update the new station with a weight index of 0 but insists on updating every day, in contrast, it is better to choose a weight of 0. The principle of choosing a friend chain has the following two points. First of all, the choice of the chain of friends to the right important stability, the second to increase the friend chain planning time. form a positive triangle or inverted triangle relationship. For example: Three friends in the chain, the first is someone else's website, put their own links, the second is their own web site (two-level domain name Web site or this site), put their own links; The third is someone else's station, put their own links. So。 If there are a few friends of the chain launched to be like this: others, themselves, others, others, others, themselves, themselves, others, others ... There may be readers confused friend chain put their own website Baidu will be regarded as cheating, in fact, Baidu on this approach not only will not be regarded as cheating, but will add points for your site. Improve the site rankings.

In fact, the above three kinds of websites are a small part of the operation, all the ideas of the operation of the website should keep pace with the times, Baidu algorithm is constantly updated. Only continue to delve and stick to change. will be able to successfully operate the site every step, the site ranking by the cumulative operation, as long as you do, Baidu can see!

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